{"id":7872,"date":"2024-08-26T15:09:29","date_gmt":"2024-08-26T08:09:29","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=7872"},"modified":"2024-08-26T15:09:29","modified_gmt":"2024-08-26T08:09:29","slug":"the-largest-check-in-spectacular-digital-shines-at-hong-kong-international-airport-bringing-a-dynamic-impact-to-the-air-passengers-around-the-globe","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=7872","title":{"rendered":"The largest Check-in Spectacular Digital shines at Hong Kong International Airport, bringing a dynamic impact to the air passengers around the globe"},"content":{"rendered":"

HONG KONG<\/span><\/span>, Aug. 26, 2024<\/span><\/span> \/PRNewswire\/ — JCDecaux Transport, the leading Out-of-Home (OOH) media company in Hong Kong<\/span>, proudly introduces the largest Spectacular Digital display at Hong Kong<\/span> International Airport (HKIA), offering a dynamic impact to air passengers around the globe.<\/p>\n

\n

&amp;amp;amp;amp;nbsp;
The largest Check-in Spectacular Digital shines at Hong Kong International Airport, bringing a massive impact to the air passengers around the globe<\/span><\/p>\n<\/div>\n

This new installation ensures a lasting impression from the start to the end of the passenger journey, positioning HKIA advertising as a key connection point for brands and uniquely receptive audiences. The Spectacular Digital features the largest LED screen in the Check-in Hall, delivering unrivalled impact through its sheer size, elevated position, and vibrant use of colour. Powered by state-of-the-art technology, brands can enjoy maximum flexibility in activating campaigns and scheduling targeted, relevant content to drive engagement.<\/p>\n

Mr. Alby Tsang<\/span>, Head of Retail & Advertising, Airport Authority Hong Kong, said, “We are delighted to partner with JCDecaux Transport to bring the largest Spectacular Digital display to the Check-in Hall and continue in our digital transformation journey. With its gigantic and iconic screen, the Check-in Spectacular Digital creates a perfect environment for brands to connect with highly receptive travellers.”<\/p>\n

Ms. Shirley Chan<\/span>, Managing Director of JCDecaux Transport Hong Kong & Macau<\/span>, stated, “We are proud to have Martell as our first advertiser to showcase their campaign with the Check-in Spectacular Digital, making HKIA an ideal platform for high-end brands to tell their stories and showcase their campaigns to air passengers around the world. We believe that a unique and mega digital product offering in HKIA advertising ensures every brand message finds its perfect place for optimal engagement.”<\/p>\n

About JCDecaux Transport
JCDecaux Transport, the main subsidiary of the JCDecaux Group \u2013 the world’s leading outdoor advertising company \u2013 has been at the forefront of Hong Kong’s<\/span> outdoor media market since its establishment in 1976. As the No. 1 outdoor media company in Hong Kong<\/span>, JCDecaux Transport has managed the advertising sales concessions for Hong Kong<\/span> International Airport since its opening. The company currently also operates the advertising concessions for MTR*, Airport Express, Macau<\/span> International Airport, and Pacific Place Passages.<\/p>\n

\n

*MTR advertising refers to advertising exclusively operated by JCDecaux Transport, including Island Line, South Island Line, Tsuen Wan Line, Kwun Tong Line, Tung Chung Line, Tseung Kwan O Line, Disneyland Resort Line and Airport Express<\/span><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

<\/p>\n

HONG KONG<\/span><\/span>, Aug. 26, 2024<\/span><\/span> \/PRNewswire\/ — JCDecaux Transport, the leading Out-of-Home (OOH) media company in Hong Kong<\/span>, proudly introduces the largest Spectacular Digital display at Hong Kong<\/span> International Airport (HKIA), offering a dynamic impact to air passengers around the globe.<\/p>\n

\n

&amp;amp;amp;amp;nbsp;
The largest Check-in Spectacular Digital shines at Hong Kong International Airport, bringing a massive impact to the air passengers around the globe<\/span><\/p>\n<\/div>\n

This new installation ensures a lasting impression from the start to the end of the passenger journey, positioning HKIA advertising as a key connection point for brands and uniquely receptive audiences. The Spectacular Digital features the largest LED screen in the Check-in Hall, delivering unrivalled impact through its sheer size, elevated position, and vibrant use of colour. Powered by state-of-the-art technology, brands can enjoy maximum flexibility in activating campaigns and scheduling targeted, relevant content to drive engagement.<\/p>\n

Mr. Alby Tsang<\/span>, Head of Retail & Advertising, Airport Authority Hong Kong, said, “We are delighted to partner with JCDecaux Transport to bring the largest Spectacular Digital display to the Check-in Hall and continue in our digital transformation journey. With its gigantic and iconic screen, the Check-in Spectacular Digital creates a perfect environment for brands to connect with highly receptive travellers.”<\/p>\n

Ms. Shirley Chan<\/span>, Managing Director of JCDecaux Transport Hong Kong & Macau<\/span>, stated, “We are proud to have Martell as our first advertiser to showcase their campaign with the Check-in Spectacular Digital, making HKIA an ideal platform for high-end brands to tell their stories and showcase their campaigns to air passengers around the world. We believe that a unique and mega digital product offering in HKIA advertising ensures every brand message finds its perfect place for optimal engagement.”<\/p>\n

About JCDecaux Transport
JCDecaux Transport, the main subsidiary of the JCDecaux Group \u2013 the world’s leading outdoor advertising company \u2013 has been at the forefront of Hong Kong’s<\/span> outdoor media market since its establishment in 1976. As the No. 1 outdoor media company in Hong Kong<\/span>, JCDecaux Transport has managed the advertising sales concessions for Hong Kong<\/span> International Airport since its opening. The company currently also operates the advertising concessions for MTR*, Airport Express, Macau<\/span> International Airport, and Pacific Place Passages.<\/p>\n

\n

*MTR advertising refers to advertising exclusively operated by JCDecaux Transport, including Island Line, South Island Line, Tsuen Wan Line, Kwun Tong Line, Tung Chung Line, Tseung Kwan O Line, Disneyland Resort Line and Airport Express<\/span><\/p>\n<\/div>\n

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