{"id":55489,"date":"2026-05-12T18:00:00","date_gmt":"2026-05-12T11:00:00","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=55489"},"modified":"2026-05-12T18:00:00","modified_gmt":"2026-05-12T11:00:00","slug":"frost-sullivan-and-ifm-research-partner-to-accelerate-vietnams-next-phase-of-economic-transformation","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=55489","title":{"rendered":"Frost &amp; Sullivan and IFM Research Partner to Accelerate Vietnam&#8217;s Next Phase of Economic Transformation"},"content":{"rendered":"<p><span class=\"legendSpanClass\">SINGAPORE and HO CHI MINH CITY, Vietnam<\/span>, <span class=\"legendSpanClass\">May 12, 2026<\/span> \/PRNewswire\/ &#8212; Frost &amp; Sullivan, a global growth advisory and analytics firm, today announced a strategic partnership with IFM Research Vietnam, a leading Vietnam-based market research and advisory firm, to deliver enhanced market intelligence, data-driven decision support and transformational strategies to government bodies, corporates, and investors operating in one of Southeast Asia&#8217;s fastest-growing economies.<\/p>\n<p>Vietnam continues to emerge as one of Southeast Asia&#8217;s most dynamic economies, underpinned by rapid industrialization, digital transformation, energy transition, infrastructure development, and growing consumer sophistication. Today, Vietnam is embarking on a new chapter of reform &#8211; often referred to as Doi Moi 2.0 &#8211; characterized by a stronger emphasis on productivity-led growth and private-sector development.<\/p>\n<p>The partnership brings together Frost &amp; Sullivan&#8217;s global research, sector expertise, and consulting capabilities with IFM Research&#8217;s deep local market understanding and on-the-ground research infrastructure garnered over the past three decades in Vietnam.<\/p>\n<p>Together, the firms will support clients through market entry and expansion, policy and regulatory strategy, investment prioritization, and innovation-led growth planning &#8211; helping both public- and private-sector stakeholders navigate complexity and unlock sustainable growth opportunities.<\/p>\n<p>&#8220;This partnership reflects our confidence in Vietnam&#8217;s continued economic transformation and its importance as a strategic growth market in Southeast Asia,&#8221; said <b>Aroop Zutshi, Global President &amp; Managing Partner, Frost &amp; Sullivan<\/b>. &#8220;By combining Frost &amp; Sullivan&#8217;s global perspectives and wide consulting capabilities with IFM Research&#8217;s strong local insights, we are well positioned to support government bodies and enterprises in Vietnam as they address structural change, competitiveness, and sustainable growth.&#8221;<\/p>\n<p>Frost &amp; Sullivan&#8217;s proprietary Growth Pipeline\u2122 approach enables organizations to identify emerging opportunities, align strategy with execution, and make informed investment decisions amid economic and technological disruption.<\/p>\n<p><b>Ralf Matthaes, Managing Director of IFM Research Vietnam<\/b>, said: &#8220;We are pleased to partner with Frost &amp; Sullivan, whose global reputation and strategic frameworks are highly valued by decision-makers. This collaboration enhances our ability to support Vietnamese ministries, state-linked entities, investors and companies with globally benchmarked insights, while remaining firmly grounded in local market realities.&#8221;<\/p>\n<p>About Frost &amp; Sullivan<\/p>\n<p>Frost &amp; Sullivan, the Transformational Growth Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation, and leadership. The company&#8217;s Growth Pipeline as a Service provides the CEO&#8217;s Growth Team with transformational strategies and best-practice models to drive the generation, evaluation, and implementation of powerful growth opportunities. For over 60 years, Frost &amp; Sullivan has partnered with investors, corporate leaders, and governments to identify, prioritise, and execute transformational growth strategies.<\/p>\n<p>Your Transformational Growth Journey Starts Here:\u00a0<a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4686453-1&amp;h=2413687916&amp;u=https%3A%2F%2Fedge.prnewswire.com%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4668111-1%26h%3D2384988496%26u%3Dhttps%253A%252F%252Fgo.frost.com%252Fgpdialog%26a%3DSchedule%2BYour%2BGrowth%2BPipeline%2BDialog%25E2%2584%25A2&amp;a=Schedule+Your+Growth+Pipeline+Dialog%E2%84%A2\" target=\"_blank\" rel=\"nofollow\"><b>Schedule Your Growth Pipeline Dialog\u2122<\/b><\/a><\/p>\n<p><b>About IFM Research Vietnam<\/b><\/p>\n<p>IFM Research Vietnam is a leading market research and advisory firm specializing in consumer insights, market intelligence, and data-driven analysis. Leveraging strong local expertise and advanced research platforms, IFM Research supports domestic and international organizations in understanding Vietnam&#8217;s evolving markets, consumers, and competitive landscape.<\/p>\n<p><b>Media Contacts:<\/b><\/p>\n<p>Frost &amp; Sullivan<br \/>Email: <a href=\"mailto:kristina.menzefricke@frost.com\" target=\"_blank\" rel=\"nofollow\">kristina.menzefricke@frost.com<\/a> | Website: <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4686453-1&amp;h=574242024&amp;u=https%3A%2F%2Fwww.frost.com%2F&amp;a=www.frost.com\" target=\"_blank\" rel=\"nofollow\">www.frost.com<\/a><\/p>\n<p>IFM Research Vietnam<br \/><a href=\"mailto:contact@ifmresearch.com\" target=\"_blank\" rel=\"nofollow\">contact@ifmresearch.com<\/a> <br \/>Website: <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4686453-1&amp;h=2106814463&amp;u=https%3A%2F%2Fwww.ifmresearch.com%2F&amp;a=www.ifmresearch.com\" target=\"_blank\" rel=\"nofollow\">www.ifmresearch.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p><span class=\"legendSpanClass\">SINGAPORE and HO CHI MINH CITY, Vietnam<\/span>, <span class=\"legendSpanClass\">May 12, 2026<\/span> \/PRNewswire\/ &#8212; Frost &amp; Sullivan, a global growth advisory and analytics firm, today announced a strategic partnership with IFM Research Vietnam, a leading Vietnam-based market research and advisory firm, to deliver enhanced market intelligence, data-driven decision support and transformational strategies to government bodies, corporates, and investors operating in one of Southeast Asia&#8217;s fastest-growing economies.<\/p>\n<p>Vietnam continues to emerge as one of Southeast Asia&#8217;s most dynamic economies, underpinned by rapid industrialization, digital transformation, energy transition, infrastructure development, and growing consumer sophistication. Today, Vietnam is embarking on a new chapter of reform &#8211; often referred to as Doi Moi 2.0 &#8211; characterized by a stronger emphasis on productivity-led growth and private-sector development.<\/p>\n<p>The partnership brings together Frost &amp; Sullivan&#8217;s global research, sector expertise, and consulting capabilities with IFM Research&#8217;s deep local market understanding and on-the-ground research infrastructure garnered over the past three decades in Vietnam.<\/p>\n<p>Together, the firms will support clients through market entry and expansion, policy and regulatory strategy, investment prioritization, and innovation-led growth planning &#8211; helping both public- and private-sector stakeholders navigate complexity and unlock sustainable growth opportunities.<\/p>\n<p>&#8220;This partnership reflects our confidence in Vietnam&#8217;s continued economic transformation and its importance as a strategic growth market in Southeast Asia,&#8221; said <b>Aroop Zutshi, Global President &amp; Managing Partner, Frost &amp; Sullivan<\/b>. &#8220;By combining Frost &amp; Sullivan&#8217;s global perspectives and wide consulting capabilities with IFM Research&#8217;s strong local insights, we are well positioned to support government bodies and enterprises in Vietnam as they address structural change, competitiveness, and sustainable growth.&#8221;<\/p>\n<p>Frost &amp; Sullivan&#8217;s proprietary Growth Pipeline\u2122 approach enables organizations to identify emerging opportunities, align strategy with execution, and make informed investment decisions amid economic and technological disruption.<\/p>\n<p><b>Ralf Matthaes, Managing Director of IFM Research Vietnam<\/b>, said: &#8220;We are pleased to partner with Frost &amp; Sullivan, whose global reputation and strategic frameworks are highly valued by decision-makers. This collaboration enhances our ability to support Vietnamese ministries, state-linked entities, investors and companies with globally benchmarked insights, while remaining firmly grounded in local market realities.&#8221;<\/p>\n<p>About Frost &amp; Sullivan<\/p>\n<p>Frost &amp; Sullivan, the Transformational Growth Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation, and leadership. The company&#8217;s Growth Pipeline as a Service provides the CEO&#8217;s Growth Team with transformational strategies and best-practice models to drive the generation, evaluation, and implementation of powerful growth opportunities. For over 60 years, Frost &amp; Sullivan has partnered with investors, corporate leaders, and governments to identify, prioritise, and execute transformational growth strategies.<\/p>\n<p>Your Transformational Growth Journey Starts Here:\u00a0<a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4686453-1&amp;h=2413687916&amp;u=https%3A%2F%2Fedge.prnewswire.com%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4668111-1%26h%3D2384988496%26u%3Dhttps%253A%252F%252Fgo.frost.com%252Fgpdialog%26a%3DSchedule%2BYour%2BGrowth%2BPipeline%2BDialog%25E2%2584%25A2&amp;a=Schedule+Your+Growth+Pipeline+Dialog%E2%84%A2\" target=\"_blank\" rel=\"nofollow\"><b>Schedule Your Growth Pipeline Dialog\u2122<\/b><\/a><\/p>\n<p><b>About IFM Research Vietnam<\/b><\/p>\n<p>IFM Research Vietnam is a leading market research and advisory firm specializing in consumer insights, market intelligence, and data-driven analysis. Leveraging strong local expertise and advanced research platforms, IFM Research supports domestic and international organizations in understanding Vietnam&#8217;s evolving markets, consumers, and competitive landscape.<\/p>\n<p><b>Media Contacts:<\/b><\/p>\n<p>Frost &amp; Sullivan<br \/>Email: <a href=\"mailto:kristina.menzefricke@frost.com\" target=\"_blank\" rel=\"nofollow\">kristina.menzefricke@frost.com<\/a> | Website: <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4686453-1&amp;h=574242024&amp;u=https%3A%2F%2Fwww.frost.com%2F&amp;a=www.frost.com\" target=\"_blank\" rel=\"nofollow\">www.frost.com<\/a><\/p>\n<p>IFM Research Vietnam<br \/><a href=\"mailto:contact@ifmresearch.com\" target=\"_blank\" rel=\"nofollow\">contact@ifmresearch.com<\/a> <br \/>Website: <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4686453-1&amp;h=2106814463&amp;u=https%3A%2F%2Fwww.ifmresearch.com%2F&amp;a=www.ifmresearch.com\" target=\"_blank\" rel=\"nofollow\">www.ifmresearch.com<\/a><\/p>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-55489","post","type-post","status-publish","format-standard","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/55489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=55489"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/55489\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=55489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=55489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=55489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}