{"id":47323,"date":"2026-02-02T22:41:58","date_gmt":"2026-02-02T15:41:58","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=47323"},"modified":"2026-02-02T22:41:58","modified_gmt":"2026-02-02T15:41:58","slug":"makro-pro-ranked-the-1-thai-e-commerce-platform-by-euromonitor-international","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=47323","title":{"rendered":"Makro PRO Ranked the #1 Thai E-Commerce Platform by Euromonitor International"},"content":{"rendered":"<ul>\n<li>     <b>Makro PRO is the #1 Thai e-commerce platform and Thailand&#8217;s #1 e-commerce platform by first-party (1P) sales<\/b>   <\/li>\n<li>     <b>Today, e-commerce accounts for 27% of Thailand&#8217;s retail sector and is expected to grow to 32% by 2030, reflecting rapid structural transformation of the retail landscape.<\/b>   <\/li>\n<li>     <b>Recognition reinforces CP AXTRA&#8217;s leadership in retail technology, omnichannel integration and scalable digital growth<\/b>   <\/li>\n<\/ul>\n<p> BANGKOK, THAILAND &#8211;  <a href=\"https:\/\/www.media-outreach.com\/\">Media OutReach Newswire<\/a> &#8211; 2 February 2026 &#8211;<b> CP AXTRA Public Company Limited (CP AXTRA), the operator of Asia&#8217;s leading wholesaler and retailer &#8220;Makro and Lotus&#8217;s,&#8221;<\/b> announced that  <strong>Makro PRO has been ranked Thailand&#8217;s No. 1 Thai e-commerce platform and No. 1 e-commerce platform by first-party (1P) sales value<\/strong><b>, <\/b>according to independent research conducted by  <b>Euromonitor International<\/b> between December 2025 and January 2026. <\/p>\n<figure data-image-width=\"0\" data-image-height=\"0\" align=\"center\">   <img decoding=\"async\" src=\"https:\/\/release.media-outreach.com\/release.php\/Images\/728661\/Makro-PRO-Ranked-the-No-1-Thai-e.jpg\" alt=\"Makro PRO Ranked the #1 Thai E-Commerce Platform by Euromonitor International\" width=\"100%\" \/> <\/figure>\n<p> The recognition marks a significant milestone in CP AXTRA&#8217;s transformation into a  <b>technology-driven retail ecosystem<\/b> and underscores the Company&#8217;s leadership in Thailand&#8217;s fast-evolving digital commerce landscape. Makro Pro, CP AXTRA&#8217;s digital commerce platform connecting online ordering with nationwide wholesale distribution, plays a central role in this transformation. <\/p>\n<p> Thailand&#8217;s retail sector is undergoing a profound structural shift. Total retail sales are predicted to grow from THB 4.95 trillion in 2025 to THB 6.0 trillion by 2030, while e-commerce penetration is expected to increase from 27% to over 32% during the same period, according to Euromonitor International. This reflects accelerating digital adoption, rising customer expectations and the rapid integration of online and offline retail channels. As competition intensifies,  <b>first-party e-commerce platforms have emerged as a critical engine of sustainable growth<\/b>, enabling retailers to strengthen operational control, build deeper customer relationships and deliver stronger long-term economics. <\/p>\n<p> Within this environment, CP AXTRA has continued to advance its omnichannel strategy, seamlessly integrating physical stores, digital platforms, data intelligence and nationwide logistics into a single ecosystem.  <b>Makro PRO<\/b> plays a pivotal role in this strategy, serving as a scalable growth platform across both B2B and B2C segments while leveraging CP AXTRA&#8217;s extensive physical retail network. <\/p>\n<p> &#8220;This recognition from Euromonitor International is an important milestone for CP AXTRA and a strong validation of the transformation journey we have been driving across the organization,&#8221;  <b>said<\/b>  <b>Mr. Tanit Chearavanont, Group Chief Wholesale Business Officer, CP AXTRA.<\/b> &#8220;Makro PRO has been ranked as the No. 1 Thai e-commerce platform overall and Thailand&#8217;s No. 1 e-commerce platform by first-party sales, reflects our disciplined focus on building scalable digital capabilities, deepening direct customer relationships and integrating online and offline retail into one seamless ecosystem. As Thailand&#8217;s retail market continues to evolve, we remain committed to investing in technology, data, and innovation to deliver long-term value for our customers, partners, and stakeholders.&#8221; <\/p>\n<p> Euromonitor International assessed Thailand&#8217;s first-party e-commerce market, defined as platforms that operate their own online storefronts and sell directly to customers. Based on this research, Euromonitor ranked Makro PRO No. 1 in Thailand by 1<sup>st<\/sup> party ecommerce brand-level sales value across both B2B and B2C segments in 2025 and is the leading e-commerce platform of Thai origin. <\/p>\n<p> The achievement further reinforces Makro PRO&#8217;s distinctive position as the only Thai e-commerce platform combining large-scale digital commerce capabilities with one of the country&#8217;s most extensive physical retail networks. As the Company continues to execute its long-term growth strategy, CP AXTRA remains focused on advancing retail technology innovation, strengthening ecosystem partnerships and supporting the sustainable development of Thailand&#8217;s retail sector. <\/p>\n<p>Hashtag: #CPAXTRA #\u0e0b\u0e35\u0e1e\u0e35\u0e41\u0e2d\u0e47\u0e01\u0e0b\u0e4c\u0e15\u0e23\u0e49\u0e32 #Makro #Lotuss #CPAXT #CPAXTRAxRetailTech<\/p>\n<p>The issuer is solely responsible for the content of this announcement.<\/p>\n\n<h4>About CP AXTRA Public Company Limited <\/h4>\n<p>CP AXTRA Public Company Limited, a subsidiary of CP Group, operates Asia&#8217;s leading wholesaler and retailer, &#8220;Makro&#8221; and &#8220;Lotus&#8217;s.&#8217; The Company is based in Thailand, with operation across 10 countries. CP AXTRA is committed to fulfilling people&#8217;s lives with good health, love, joy, and well-being by providing solutions and meeting customers&#8217; daily needs with technology, innovation, and operational excellence. With over 30 years of retail experience, CP AXTRA is a trusted partner for both B2B and B2C customers, offering a comprehensive range of products and services. Today, it manages over 2,700 offline stores in Thailand and Asia, with strong online presence.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/track.media-outreach.com\/index.php\/WebView\/447583\/118699\" alt=\"\" width=\"1\" height=\"1\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<ul>\n<li>     <b>Makro PRO is the #1 Thai e-commerce platform and Thailand&#8217;s #1 e-commerce platform by first-party (1P) sales<\/b>   <\/li>\n<li>     <b>Today, e-commerce accounts for 27% of Thailand&#8217;s retail sector and is expected to grow to 32% by 2030, reflecting rapid structural transformation of the retail landscape.<\/b>   <\/li>\n<li>     <b>Recognition reinforces CP AXTRA&#8217;s leadership in retail technology, omnichannel integration and scalable digital growth<\/b>   <\/li>\n<\/ul>\n<p> BANGKOK, THAILAND &#8211;  <a href=\"https:\/\/www.media-outreach.com\/\">Media OutReach Newswire<\/a> &#8211; 2 February 2026 &#8211;<b> CP AXTRA Public Company Limited (CP AXTRA), the operator of Asia&#8217;s leading wholesaler and retailer &#8220;Makro and Lotus&#8217;s,&#8221;<\/b> announced that  <strong>Makro PRO has been ranked Thailand&#8217;s No. 1 Thai e-commerce platform and No. 1 e-commerce platform by first-party (1P) sales value<\/strong><b>, <\/b>according to independent research conducted by  <b>Euromonitor International<\/b> between December 2025 and January 2026. <\/p>\n<figure data-image-width=\"0\" data-image-height=\"0\" align=\"center\">   <img decoding=\"async\" src=\"https:\/\/release.media-outreach.com\/release.php\/Images\/728661\/Makro-PRO-Ranked-the-No-1-Thai-e.jpg\" alt=\"Makro PRO Ranked the #1 Thai E-Commerce Platform by Euromonitor International\" width=\"100%\" \/> <\/figure>\n<p> The recognition marks a significant milestone in CP AXTRA&#8217;s transformation into a  <b>technology-driven retail ecosystem<\/b> and underscores the Company&#8217;s leadership in Thailand&#8217;s fast-evolving digital commerce landscape. Makro Pro, CP AXTRA&#8217;s digital commerce platform connecting online ordering with nationwide wholesale distribution, plays a central role in this transformation. <\/p>\n<p> Thailand&#8217;s retail sector is undergoing a profound structural shift. Total retail sales are predicted to grow from THB 4.95 trillion in 2025 to THB 6.0 trillion by 2030, while e-commerce penetration is expected to increase from 27% to over 32% during the same period, according to Euromonitor International. This reflects accelerating digital adoption, rising customer expectations and the rapid integration of online and offline retail channels. As competition intensifies,  <b>first-party e-commerce platforms have emerged as a critical engine of sustainable growth<\/b>, enabling retailers to strengthen operational control, build deeper customer relationships and deliver stronger long-term economics. <\/p>\n<p> Within this environment, CP AXTRA has continued to advance its omnichannel strategy, seamlessly integrating physical stores, digital platforms, data intelligence and nationwide logistics into a single ecosystem.  <b>Makro PRO<\/b> plays a pivotal role in this strategy, serving as a scalable growth platform across both B2B and B2C segments while leveraging CP AXTRA&#8217;s extensive physical retail network. <\/p>\n<p> &#8220;This recognition from Euromonitor International is an important milestone for CP AXTRA and a strong validation of the transformation journey we have been driving across the organization,&#8221;  <b>said<\/b>  <b>Mr. Tanit Chearavanont, Group Chief Wholesale Business Officer, CP AXTRA.<\/b> &#8220;Makro PRO has been ranked as the No. 1 Thai e-commerce platform overall and Thailand&#8217;s No. 1 e-commerce platform by first-party sales, reflects our disciplined focus on building scalable digital capabilities, deepening direct customer relationships and integrating online and offline retail into one seamless ecosystem. As Thailand&#8217;s retail market continues to evolve, we remain committed to investing in technology, data, and innovation to deliver long-term value for our customers, partners, and stakeholders.&#8221; <\/p>\n<p> Euromonitor International assessed Thailand&#8217;s first-party e-commerce market, defined as platforms that operate their own online storefronts and sell directly to customers. Based on this research, Euromonitor ranked Makro PRO No. 1 in Thailand by 1<sup>st<\/sup> party ecommerce brand-level sales value across both B2B and B2C segments in 2025 and is the leading e-commerce platform of Thai origin. <\/p>\n<p> The achievement further reinforces Makro PRO&#8217;s distinctive position as the only Thai e-commerce platform combining large-scale digital commerce capabilities with one of the country&#8217;s most extensive physical retail networks. As the Company continues to execute its long-term growth strategy, CP AXTRA remains focused on advancing retail technology innovation, strengthening ecosystem partnerships and supporting the sustainable development of Thailand&#8217;s retail sector. <\/p>\n<p>Hashtag: #CPAXTRA #\u0e0b\u0e35\u0e1e\u0e35\u0e41\u0e2d\u0e47\u0e01\u0e0b\u0e4c\u0e15\u0e23\u0e49\u0e32 #Makro #Lotuss #CPAXT #CPAXTRAxRetailTech<\/p>\n<p>The issuer is solely responsible for the content of this announcement.<\/p>\n<h4>About CP AXTRA Public Company Limited <\/h4>\n<p>CP AXTRA Public Company Limited, a subsidiary of CP Group, operates Asia&#8217;s leading wholesaler and retailer, &#8220;Makro&#8221; and &#8220;Lotus&#8217;s.&#8217; The Company is based in Thailand, with operation across 10 countries. CP AXTRA is committed to fulfilling people&#8217;s lives with good health, love, joy, and well-being by providing solutions and meeting customers&#8217; daily needs with technology, innovation, and operational excellence. With over 30 years of retail experience, CP AXTRA is a trusted partner for both B2B and B2C customers, offering a comprehensive range of products and services. Today, it manages over 2,700 offline stores in Thailand and Asia, with strong online presence.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/track.media-outreach.com\/index.php\/WebView\/447583\/118699\" alt=\"\" width=\"1\" height=\"1\" \/><\/p>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[2,4],"tags":[],"class_list":["post-47323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-outreach-newswire","category-media-outreach-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/47323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=47323"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/47323\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=47323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=47323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=47323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}