{"id":42634,"date":"2025-12-29T09:10:00","date_gmt":"2025-12-29T02:10:00","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=42634"},"modified":"2025-12-29T09:10:00","modified_gmt":"2025-12-29T02:10:00","slug":"agoda-releases-ranking-of-japans-most-popular-domestic-winter-travel-destinations","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=42634","title":{"rendered":"Agoda Releases Ranking of Japan&#8217;s Most Popular Domestic Winter Travel Destinations"},"content":{"rendered":"<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2567836\/Agoda.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<ul type=\"disc\">\n<li><b>Regional Events in February Drive Travel Demand Following Tokyo and <span class=\"xn-location\">Osaka<\/span><\/b><\/li>\n<li><b>Seasonal events such as\u00a0Fukuoka&#8217;s &#8220;Path of Light,&#8221; <span class=\"xn-location\">Sapporo&#8217;s<\/span> &#8220;Sapporo Snow Festival,&#8221; and <span class=\"xn-location\">Okinawa&#8217;s<\/span> &#8220;Cherry Blossom Festival&#8221; contribute to rising interest in regional cities<\/b><\/li>\n<\/ul>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">TOKYO<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Dec. 29, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Digital travel platform\u00a0Agoda, operated by Agoda Company Pte. Ltd. (Headquartered in <span class=\"xn-location\">Singapore<\/span>, CEO: <span class=\"xn-person\">Omri Morgenshtern<\/span>), today announced the top five domestic destinations in <span class=\"xn-location\">Japan<\/span> gaining booking momentum this winter (<span class=\"xn-chron\">December 2025<\/span> \u2013 <span class=\"xn-chron\">February 2026<\/span>), based on search data from Japanese travelers.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2567836\/Agoda.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2567836\/Agoda.jpg?p=medium600\" title=\"\" alt=\"\" \/> <\/a> <br \/><span><\/span><\/p>\n<\/div>\n<p>In the 2025 winter travel search trends, <span class=\"xn-location\">Tokyo<\/span> and <span class=\"xn-location\">Osaka<\/span> continued to lead the ranking, maintaining the top two positions from the previous year. At the same time, regional cities again demonstrated strong appeal, with <span class=\"xn-location\">Fukuoka<\/span>, <span class=\"xn-location\">Sapporo<\/span>, and Okinawa Main Island all placing in the top five. The data suggests that seasonal winter events have significantly contributed to increased search interest in these cities.<\/p>\n<p><b>Domestic Winter Travel Destination Ranking (Dec\u2013Feb)<\/b><\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"1\" class=\"prnbcc\">\n<tbody>\n<tr>\n<td class=\"prnpr2 prnpl2 prnvab prncbts prnrbrb1 prnsbbb1 prnbsbls\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><b>Ranking<\/b><\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prncbts prnrbrb1 prnsbbb1 prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><b>2024<\/b><\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prncbts prnbrbrs prnsbbb1 prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><b>2025<\/b><\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">1<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Tokyo<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Tokyo<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">2<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Osaka<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Osaka<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">3<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Fukuoka<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Fukuoka<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">4<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Kyoto<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Sapporo<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prnpr2 prnpl2 prnvab prnsbtb1 prnrbrb1 prnbbbs prnbsbls\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">5<\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prnsbtb1 prnrbrb1 prnbbbs prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Okinawa Main Island<\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prnsbtb1 prnbrbrs prnbbbs prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Okinawa Main Island<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<p>\u00a0<\/p>\n<p><b>February Regional Events Fuel Search Growth<\/b><\/p>\n<p>A notable trend revealed in the search data is the strong influence of February seasonal events in boosting interest in regional destinations.<\/p>\n<ul type=\"disc\">\n<li><span class=\"xn-location\">Fukuoka<\/span>: Miyajidake Shrine &#8220;Path of Light&#8221; (February) &#8211; A mystical sunset phenomenon visible only twice a year, the &#8220;Path of Light&#8221; has become popular on social media, contributing to increased February travel searches.<\/li>\n<li><span class=\"xn-location\">Sapporo<\/span>: Sapporo Snow Festival (Early February) &#8211; <span class=\"xn-location\">Japan&#8217;s<\/span> largest winter event, attracting visitors from <span class=\"xn-location\">Japan<\/span> and abroad. With its ice sculptures, illuminated displays, and food festivals, <span class=\"xn-location\">Sapporo<\/span> remains a leading city for winter travel demand.<\/li>\n<li>Okinawa Main Island: Cherry Blossom Festival (Early February) &#8211; <span class=\"xn-location\">Okinawa<\/span> is the first place in <span class=\"xn-location\">Japan<\/span> where cherry blossoms bloom each year. The island&#8217;s warm climate combined with early-blooming sakura maintains its steady popularity as a winter getaway.<\/li>\n<\/ul>\n<p>Overall, the data clearly indicates that seasonal events concentrated in February are a major driver of domestic winter travel demand.<\/p>\n<p><b><span class=\"xn-person\">Tadashi Ikai<\/span>, Senior Country Director, Agoda International Japan, shared: <\/b>&#8220;Agoda&#8217;s latest search data shows that, in addition to major metropolitan areas such as <span class=\"xn-location\">Tokyo<\/span> and <span class=\"xn-location\">Osaka<\/span>, regional cities hosting rich seasonal events in February are also receiving a high volume of searches. Experiences unique to winter &#8211; such as <span class=\"xn-location\">Fukuoka&#8217;s<\/span> <span>&#8216;<\/span>Path of Light,<span>&#8216;<\/span> <span class=\"xn-location\">Sapporo&#8217;s<\/span> <span>&#8216;<\/span>Sapporo Snow Festival,<span>&#8216;<\/span> and Okinawa Main Island&#8217;s <span>&#8216;<\/span>Cherry Blossom Festival<span>&#8216;<\/span>, are capturing travelers&#8217; interest and strongly driving demand for winter travel. At Agoda, we remain committed to helping travelers fully enjoy these diverse winter experiences. By continuing to offer a wide range of domestic options and a seamless booking experience, we aim to make every journey more fulfilling and memorable for our users.&#8221;<\/p>\n<p>Travelers can seamlessly search and book more than 6 million accommodations, 130,000+ flight routes, and 300,000+ activities through Agoda&#8217;s platform. Attractive accommodation deals can be easily found via the Agoda mobile app or official website (Agoda.com).<\/p>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2567836\/Agoda.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<ul type=\"disc\">\n<li><b>Regional Events in February Drive Travel Demand Following Tokyo and <span class=\"xn-location\">Osaka<\/span><\/b><\/li>\n<li><b>Seasonal events such as\u00a0Fukuoka&#8217;s &#8220;Path of Light,&#8221; <span class=\"xn-location\">Sapporo&#8217;s<\/span> &#8220;Sapporo Snow Festival,&#8221; and <span class=\"xn-location\">Okinawa&#8217;s<\/span> &#8220;Cherry Blossom Festival&#8221; contribute to rising interest in regional cities<\/b><\/li>\n<\/ul>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">TOKYO<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Dec. 29, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Digital travel platform\u00a0Agoda, operated by Agoda Company Pte. Ltd. (Headquartered in <span class=\"xn-location\">Singapore<\/span>, CEO: <span class=\"xn-person\">Omri Morgenshtern<\/span>), today announced the top five domestic destinations in <span class=\"xn-location\">Japan<\/span> gaining booking momentum this winter (<span class=\"xn-chron\">December 2025<\/span> \u2013 <span class=\"xn-chron\">February 2026<\/span>), based on search data from Japanese travelers.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2567836\/Agoda.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2567836\/Agoda.jpg?p=medium600\" title=\"\" alt=\"\" \/> <\/a> <br \/><span><\/span><\/p>\n<\/div>\n<p>In the 2025 winter travel search trends, <span class=\"xn-location\">Tokyo<\/span> and <span class=\"xn-location\">Osaka<\/span> continued to lead the ranking, maintaining the top two positions from the previous year. At the same time, regional cities again demonstrated strong appeal, with <span class=\"xn-location\">Fukuoka<\/span>, <span class=\"xn-location\">Sapporo<\/span>, and Okinawa Main Island all placing in the top five. The data suggests that seasonal winter events have significantly contributed to increased search interest in these cities.<\/p>\n<p><b>Domestic Winter Travel Destination Ranking (Dec\u2013Feb)<\/b><\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"1\" class=\"prnbcc\">\n<tbody>\n<tr>\n<td class=\"prnpr2 prnpl2 prnvab prncbts prnrbrb1 prnsbbb1 prnbsbls\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><b>Ranking<\/b><\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prncbts prnrbrb1 prnsbbb1 prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><b>2024<\/b><\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prncbts prnbrbrs prnsbbb1 prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><b>2025<\/b><\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">1<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Tokyo<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Tokyo<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">2<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Osaka<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Osaka<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">3<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Fukuoka<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Fukuoka<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen5\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">4<\/span><\/p>\n<\/td>\n<td class=\"prngen6\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Kyoto<\/span><\/p>\n<\/td>\n<td class=\"prngen7\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Sapporo<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prnpr2 prnpl2 prnvab prnsbtb1 prnrbrb1 prnbbbs prnbsbls\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">5<\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prnsbtb1 prnrbrb1 prnbbbs prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Okinawa Main Island<\/span><\/p>\n<\/td>\n<td class=\"prnpr2 prnpl2 prnvab prnsbtb1 prnbrbrs prnbbbs prnsblb1\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\">Okinawa Main Island<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>\u00a0<\/p>\n<p><b>February Regional Events Fuel Search Growth<\/b><\/p>\n<p>A notable trend revealed in the search data is the strong influence of February seasonal events in boosting interest in regional destinations.<\/p>\n<ul type=\"disc\">\n<li><span class=\"xn-location\">Fukuoka<\/span>: Miyajidake Shrine &#8220;Path of Light&#8221; (February) &#8211; A mystical sunset phenomenon visible only twice a year, the &#8220;Path of Light&#8221; has become popular on social media, contributing to increased February travel searches.<\/li>\n<li><span class=\"xn-location\">Sapporo<\/span>: Sapporo Snow Festival (Early February) &#8211; <span class=\"xn-location\">Japan&#8217;s<\/span> largest winter event, attracting visitors from <span class=\"xn-location\">Japan<\/span> and abroad. With its ice sculptures, illuminated displays, and food festivals, <span class=\"xn-location\">Sapporo<\/span> remains a leading city for winter travel demand.<\/li>\n<li>Okinawa Main Island: Cherry Blossom Festival (Early February) &#8211; <span class=\"xn-location\">Okinawa<\/span> is the first place in <span class=\"xn-location\">Japan<\/span> where cherry blossoms bloom each year. The island&#8217;s warm climate combined with early-blooming sakura maintains its steady popularity as a winter getaway.<\/li>\n<\/ul>\n<p>Overall, the data clearly indicates that seasonal events concentrated in February are a major driver of domestic winter travel demand.<\/p>\n<p><b><span class=\"xn-person\">Tadashi Ikai<\/span>, Senior Country Director, Agoda International Japan, shared: <\/b>&#8220;Agoda&#8217;s latest search data shows that, in addition to major metropolitan areas such as <span class=\"xn-location\">Tokyo<\/span> and <span class=\"xn-location\">Osaka<\/span>, regional cities hosting rich seasonal events in February are also receiving a high volume of searches. Experiences unique to winter &#8211; such as <span class=\"xn-location\">Fukuoka&#8217;s<\/span> <span>&#8216;<\/span>Path of Light,<span>&#8216;<\/span> <span class=\"xn-location\">Sapporo&#8217;s<\/span> <span>&#8216;<\/span>Sapporo Snow Festival,<span>&#8216;<\/span> and Okinawa Main Island&#8217;s <span>&#8216;<\/span>Cherry Blossom Festival<span>&#8216;<\/span>, are capturing travelers&#8217; interest and strongly driving demand for winter travel. At Agoda, we remain committed to helping travelers fully enjoy these diverse winter experiences. By continuing to offer a wide range of domestic options and a seamless booking experience, we aim to make every journey more fulfilling and memorable for our users.&#8221;<\/p>\n<p>Travelers can seamlessly search and book more than 6 million accommodations, 130,000+ flight routes, and 300,000+ activities through Agoda&#8217;s platform. Attractive accommodation deals can be easily found via the Agoda mobile app or official website (Agoda.com).<\/p>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[1],"tags":[],"class_list":["post-42634","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/42634","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=42634"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/42634\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=42634"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=42634"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=42634"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}