{"id":36051,"date":"2025-10-15T14:20:12","date_gmt":"2025-10-15T07:20:12","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=36051"},"modified":"2025-10-15T14:20:12","modified_gmt":"2025-10-15T07:20:12","slug":"miaoli-shitan-black-tea-debuts-in-japan-winning-over-local-consumers","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=36051","title":{"rendered":"Miaoli Shitan Black Tea Debuts in Japan, Winning Over Local Consumers"},"content":{"rendered":"

Taiwanese Black Tea Challenges Japan’s Tea Market<\/span><\/span><\/b><\/p>\n

TOKYO<\/span><\/span>, Oct. 15, 2025<\/span><\/span> \/PRNewswire\/ — Cultivated in the pristine natural environment of\u00a0Shitan Township, Miaoli County, Taiwan<\/span>, and meticulously hand-crafted by local tea farmers, Shitan Ancient Charm Black Tea<\/i> has recently made its debut on the streets of Japan<\/span> through a public tasting event. The initiative aimed to capture the attention of Japanese tea enthusiasts. Distinguished by its honey-like aroma and smooth, rounded taste, this tea positions itself as a premium gift item\u2014and the list of supporters behind this project also draws notable interest.<\/p>\n

\n

\"Shitan <\/a>
Shitan Gu-Yun Black Tea from Miaoli, Taiwan \u2014 elegant gift box with rich aroma.<\/span><\/p>\n<\/div>\n

Taiwan’s<\/span> Emerging Black Tea Brand Enters Japan<\/b><\/p>\n

Miaoli Shitan Ancient Charm Black Tea: The Next Darling of Japan’s<\/span> Gift Market<\/b><\/p>\n

In Japan<\/span>, black tea has been gaining popularity in recent years. Among consumers who appreciate refined flavors, there is a growing preference for unsweetened and additive-free natural teas. Against this backdrop, Shitan Ancient Charm Black Tea<\/i> from Miaoli, Taiwan<\/span>, is proactively entering the Japanese market to raise awareness among Japanese consumers.<\/p>\n

The brand is distributed by Yangxin E-Commerce<\/b>, operator of the Yangxin Online Marketplace<\/b>, an enterprise wholly owned by Taiwan’s<\/span> Sunny Bank<\/span><\/b>. The company manages various e-commerce platforms and brick-and-mortar locations, including Guanghe Market (Shipai Branch)<\/b> and Guanghe Coffee (Zhongshan Branch<\/span>)<\/b>. In addition to promoting high-quality Taiwanese agricultural products, the firm plans to introduce Japanese produce to Taiwan<\/span> in the future\u2014building a new bridge for friendship and trade between Japan<\/span> and Taiwan<\/span>.<\/p>\n

Positive Response at Street-Side Tasting Events<\/b><\/p>\n

During the tasting event in Japan<\/span>, Shitan Ancient Charm Black Tea<\/i> received enthusiastic feedback from the public. Many attendees expressed surprise, remarking, “I thought Taiwan’s<\/span> only black tea was from Sun Moon Lake<\/span>,” discovering the diversity of Taiwanese teas for the first time.<\/p>\n

Participants described the tea as “remarkably smooth and free of bitterness,”<\/i> “naturally sweet even without sugar,”<\/i> and “an ideal choice for gifts.”<\/i> They praised its natural sweetness and rich aroma, noting that when brewed cold it offers a refreshing fragrance, while served hot it delivers a long-lasting finish. Some added that it “pairs well with everyday meals and culinary dishes.”<\/i><\/p>\n

A Shared History of Tea Between Japan and Taiwan<\/span><\/b><\/p>\n

Tea has long symbolized the historical and cultural bond between Japan<\/span> and Taiwan<\/span>. During the Japanese colonial era, Assam tea trees were first introduced to Taiwan<\/span>, laying the foundation for the island’s black tea industry. Today, Shitan Ancient Charm Black Tea<\/i> blends that heritage with modern craftsmanship and artisanal precision, aspiring to become another bridge connecting the two cultures.<\/p>\n

Beyond its flavor and heritage, the brand also embodies the spirit of regional revitalization<\/b>. It represents a collaboration between local tea farmers, the Yangxin business community, and e-commerce platforms\u2014showcasing how a community-based Taiwanese brand can bring Miaoli’s tea culture to the international stage. As it expands into Japan<\/span>, Shitan Ancient Charm Black Tea<\/i> is poised to become a model for sustainable local development and cross-cultural exchange.<\/p>\n

CONTACT:
OnMyOwn Digitech Inc.
press@onmyown.com.tw<\/a>
Nagano Mio +886 907-152-286
Claire Peng<\/span> +886 910-213-168
Allen Lu<\/span> +886 925-603-032<\/p>","protected":false},"excerpt":{"rendered":"

<\/p>\n

Taiwanese Black Tea Challenges Japan’s Tea Market<\/span><\/span><\/b><\/p>\n

TOKYO<\/span><\/span>, Oct. 15, 2025<\/span><\/span> \/PRNewswire\/ — Cultivated in the pristine natural environment of\u00a0Shitan Township, Miaoli County, Taiwan<\/span>, and meticulously hand-crafted by local tea farmers, Shitan Ancient Charm Black Tea<\/i> has recently made its debut on the streets of Japan<\/span> through a public tasting event. The initiative aimed to capture the attention of Japanese tea enthusiasts. Distinguished by its honey-like aroma and smooth, rounded taste, this tea positions itself as a premium gift item\u2014and the list of supporters behind this project also draws notable interest.<\/p>\n

\n

\"Shitan <\/a>
Shitan Gu-Yun Black Tea from Miaoli, Taiwan \u2014 elegant gift box with rich aroma.<\/span><\/p>\n<\/div>\n

Taiwan’s<\/span> Emerging Black Tea Brand Enters Japan<\/b><\/p>\n

Miaoli Shitan Ancient Charm Black Tea: The Next Darling of Japan’s<\/span> Gift Market<\/b><\/p>\n

In Japan<\/span>, black tea has been gaining popularity in recent years. Among consumers who appreciate refined flavors, there is a growing preference for unsweetened and additive-free natural teas. Against this backdrop, Shitan Ancient Charm Black Tea<\/i> from Miaoli, Taiwan<\/span>, is proactively entering the Japanese market to raise awareness among Japanese consumers.<\/p>\n

The brand is distributed by Yangxin E-Commerce<\/b>, operator of the Yangxin Online Marketplace<\/b>, an enterprise wholly owned by Taiwan’s<\/span> Sunny Bank<\/span><\/b>. The company manages various e-commerce platforms and brick-and-mortar locations, including Guanghe Market (Shipai Branch)<\/b> and Guanghe Coffee (Zhongshan Branch<\/span>)<\/b>. In addition to promoting high-quality Taiwanese agricultural products, the firm plans to introduce Japanese produce to Taiwan<\/span> in the future\u2014building a new bridge for friendship and trade between Japan<\/span> and Taiwan<\/span>.<\/p>\n

Positive Response at Street-Side Tasting Events<\/b><\/p>\n

During the tasting event in Japan<\/span>, Shitan Ancient Charm Black Tea<\/i> received enthusiastic feedback from the public. Many attendees expressed surprise, remarking, “I thought Taiwan’s<\/span> only black tea was from Sun Moon Lake<\/span>,” discovering the diversity of Taiwanese teas for the first time.<\/p>\n

Participants described the tea as “remarkably smooth and free of bitterness,”<\/i> “naturally sweet even without sugar,”<\/i> and “an ideal choice for gifts.”<\/i> They praised its natural sweetness and rich aroma, noting that when brewed cold it offers a refreshing fragrance, while served hot it delivers a long-lasting finish. Some added that it “pairs well with everyday meals and culinary dishes.”<\/i><\/p>\n

A Shared History of Tea Between Japan and Taiwan<\/span><\/b><\/p>\n

Tea has long symbolized the historical and cultural bond between Japan<\/span> and Taiwan<\/span>. During the Japanese colonial era, Assam tea trees were first introduced to Taiwan<\/span>, laying the foundation for the island’s black tea industry. Today, Shitan Ancient Charm Black Tea<\/i> blends that heritage with modern craftsmanship and artisanal precision, aspiring to become another bridge connecting the two cultures.<\/p>\n

Beyond its flavor and heritage, the brand also embodies the spirit of regional revitalization<\/b>. It represents a collaboration between local tea farmers, the Yangxin business community, and e-commerce platforms\u2014showcasing how a community-based Taiwanese brand can bring Miaoli’s tea culture to the international stage. As it expands into Japan<\/span>, Shitan Ancient Charm Black Tea<\/i> is poised to become a model for sustainable local development and cross-cultural exchange.<\/p>\n

CONTACT:
OnMyOwn Digitech Inc.
press@onmyown.com.tw<\/a>
Nagano Mio +886 907-152-286
Claire Peng<\/span> +886 910-213-168
Allen Lu<\/span> +886 925-603-032<\/p>\n

<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-36051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/36051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=36051"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/36051\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=36051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=36051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=36051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}