{"id":35558,"date":"2025-10-07T13:07:27","date_gmt":"2025-10-07T06:07:27","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=35558"},"modified":"2025-10-07T13:07:27","modified_gmt":"2025-10-07T06:07:27","slug":"chulas-smart-salt-wins-gold-for-cutting-sodium-without-losing-flavor","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=35558","title":{"rendered":"Chula&#8217;s &#8220;Smart Salt&#8221; Wins Gold for Cutting Sodium Without Losing Flavor"},"content":{"rendered":"<p><span class=\"legendSpanClass\"><span class=\"xn-location\">BANGKOK<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Oct. 7, 2025<\/span><\/span> \/PRNewswire\/ &#8212;<i> &#8220;Smart Salt,&#8221; an innovative low-sodium salt developed by Paul\u00a0Patsapong Chomchey, a Ph.D. candidate at <span class=\"xn-org\">Chulalongkorn University<\/span> and Executive MBA alumnus, has won a Gold Medal and Special Award at the\u00a0<\/i><i><a href=\"https:\/\/sviif.com\/\" target=\"_blank\" rel=\"nofollow\">2025 Silicon Valley International Invention Festival<\/a><\/i><i>. Using Nano Chitosan technology, Smart Salt cuts sodium by more than half while preserving full flavor, offering a breakthrough solution to the global health challenge of excessive salt consumption.<\/i>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2787771\/Chula_s__Smart_Salt__Wins_Gold_Cutting_Sodium_Without_Losing_Flavor.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2787771\/Chula_s__Smart_Salt__Wins_Gold_Cutting_Sodium_Without_Losing_Flavor.jpg?p=medium600\" title=\"Chula\u2019s \u201cSmart Salt\u201d Wins Gold for Cutting Sodium Without Losing Flavor\" alt=\"Chula\u2019s \u201cSmart Salt\u201d Wins Gold for Cutting Sodium Without Losing Flavor\" \/><\/a><br \/><span>Chula\u2019s \u201cSmart Salt\u201d Wins Gold for Cutting Sodium Without Losing Flavor<\/span><\/p>\n<\/div>\n<p><b>Paul Patsapong Chomchey<\/b>, a graduate of <span class=\"xn-org\">Chulalongkorn University&#8217;s<\/span> Executive MBA Program, Class 37,\u00a0<a href=\"https:\/\/mba.cbs.chula.ac.th\/\" target=\"_blank\" rel=\"nofollow\">Faculty of Commerce and Accountancy<\/a>, has won both a Gold Medal and a Special Award at the 2025 Silicon Valley International Invention Festival (SVIIF) for his innovation &#8220;Smart Salt. &#8220;The event was held from August 8\u201310 at the Santa Clara Convention Center in California.\u00a0<\/p>\n<p>Currently pursuing a Ph.D. in\u00a0<a href=\"https:\/\/tip.grad.chula.ac.th\/en\" target=\"_blank\" rel=\"nofollow\">Technology and Innovation Management for Entrepreneurs (CUTIP program)\u00a0<\/a>at <span class=\"xn-org\">Chulalongkorn University<\/span>, Paul&#8217;s invention was selected by the\u00a0<a href=\"https:\/\/www.nrct.go.th\/home\" target=\"_blank\" rel=\"nofollow\"><span class=\"xn-org\">National Research Council<\/span> of <span class=\"xn-location\">Thailand<\/span> (NRCT)<\/a>\u00a0as one of the country&#8217;s standout innovations for global competition.\u00a0<\/p>\n<p><b>A Prestigious Global Stage<\/b>\u00a0<\/p>\n<p>The SVIIF 2025, certified by the\u00a0<a href=\"https:\/\/ifia.com\/\" target=\"_blank\" rel=\"nofollow\">International Federation of Inventors&#8217; Associations (IFIA)<\/a>, featured over 300 innovations from 75 countries, including <span class=\"xn-location\">Thailand<\/span>, <span class=\"xn-location\">the United States<\/span>, <span class=\"xn-location\">Germany<\/span>, <span class=\"xn-location\">China<\/span>, <span class=\"xn-location\">Saudi Arabia<\/span>, <span class=\"xn-location\">Hong Kong<\/span>, <span class=\"xn-location\">Vietnam<\/span>, <span class=\"xn-location\">Greece<\/span>, and <span class=\"xn-location\">New Zealand<\/span>. The event is an international platform that brings together top inventors and innovators worldwide to showcase inventions, research, and innovations, exchange knowledge; build networks; foster creative ideas; and commercialize new developments.\u00a0<\/p>\n<p>Paul noted that SVIIF is not just a showcase but a rigorous competition where participants present their work before panels of experts in science, medicine, business, and technology, as well as investors and the public. Judging focuses on novelty, real-world application, social and health benefits, and commercial potential.\u00a0<\/p>\n<p><b>What is &#8220;Smart Salt&#8221;?<\/b>\u00a0<\/p>\n<p><b><i>&#8220;Smart Salt&#8221;<\/i><\/b>\u00a0was developed to tackle the global problem of excessive sodium intake. While the\u00a0<a href=\"https:\/\/www.who.int\/\" target=\"_blank\" rel=\"nofollow\">World Health Organization (WHO)\u00a0<\/a>recommends a daily sodium limit of 2,000 mg, most people consume 5,000\u20136,000 mg\u2014nearly triple the guideline. This imbalance is linked to more than 2.5 million deaths annually from sodium-related diseases.\u00a0<\/p>\n<p>Existing alternatives, such as potassium chloride, often compromise taste or raise health concerns. Paul&#8217;s solution, &#8220;Smart Salt,&#8221; uses Nano Chitosan\u2014extracted from shrimp, shellfish, and crab shells\u2014combined in small amounts with sodium chloride. This formulation reduces sodium content by 50\u201360% while maintaining a salty taste. Nano Chitosan activates the tongue&#8217;s salt receptors, sending signals to the brain similar to traditional salt, effectively &#8220;tricking&#8221; the body into perceiving the same flavor.\u00a0<\/p>\n<p><b>Tested and Proven<\/b>\u00a0<\/p>\n<p>Over six months of lab research and collaboration with restaurants showed that Smart Salt could seamlessly replace regular salt in dishes and broths\u2014such as Japanese-style shabu soup\u2014without compromising flavor. This breakthrough makes it particularly valuable for patients and older adults who must limit sodium but still wish to enjoy their meals.\u00a0<\/p>\n<p><b>Breaking the &#8220;Less Salt, Less Flavor&#8221; Mindset<\/b>\u00a0<\/p>\n<p>A key challenge, Paul explained, was consumer perception. Many believe cutting salt automatically means cutting taste, since salt enhances the umami flavor that gives food savory richness. Smart Salt addresses this challenge by delivering full flavor with less sodium\u2014a combination that could have broad applications in restaurants, hospitals, and the global food industry.\u00a0<\/p>\n<p>Currently, Smart Salt is being developed into a ready-to-drink shabu broth and a crystal (solid) version expected to launch within a year. The innovation is also undergoing patent registration.\u00a0<\/p>\n<p><b>A Global Health Impact\u00a0<\/b>\u00a0<\/p>\n<p>&#8220;Being selected by the NRCT to represent <span class=\"xn-location\">Thailand<\/span> at such a prestigious international event was a great honor,&#8221; said Paul.\u00a0<\/p>\n<p>&#8220;Smart Salt stood out among many health-focused innovations at SVIIF 2025 and won both the Gold Medal and Special Award because it addresses a global health crisis\u2014excessive sodium consumption. This innovation is a proud example of how Thai ingenuity can make a positive global impact in medicine, nutrition, and the food industry.&#8221;\u00a0<\/p>\n<p>Paul Patsapong credited both his Ph.D. program (CUTIP) and his Chula Executive MBA education for giving him the tools to move his innovation forward, particularly in business modeling, strategy, and venture capital.\u00a0<\/p>\n<p><b>Acknowledgments and Advice to Innovators<\/b>\u00a0<\/p>\n<p>Paul expressed his gratitude to his advisors and supporters:<\/p>\n<ul type=\"disc\">\n<li>Professor Dr. <span class=\"xn-person\">Sanong Ekgasit<\/span>, Department of Chemistry,\u00a0<a href=\"https:\/\/web.sc.chula.ac.th\/\" target=\"_blank\" rel=\"nofollow\">Faculty of Science<\/a>, <span class=\"xn-org\">Chulalongkorn University<\/span> (Project Advisor)\u00a0<\/li>\n<li>Assoc. Prof. Dr. Kanis Saengchote and the faculty of the Executive MBA program, for their support and guidance.\u00a0<\/li>\n<li>Chef <span class=\"xn-person\">Danial Dusit Proprasit<\/span>, owner of the <span class=\"xn-location\">Seoul<\/span> in One restaurant, and chefs from\u00a0<a href=\"https:\/\/www.cordonbleu.edu\/thailand\/home\/en\" target=\"_blank\" rel=\"nofollow\">Le Cordon Bleu Dusit Culinary School,<\/a>\u00a0who assisted in product testing.\u00a0<\/li>\n<\/ul>\n<p>Finally, Paul offered words of encouragement to aspiring innovators: &#8220;You don&#8217;t need to start with something big. Begin with something small, close to you, and that you care about. Innovation can come from combining new ideas with technology to improve lives. Take action, study, and think about the impact your idea can have. A small beginning can lead to global opportunities. <span class=\"xn-location\">Thailand<\/span> needs fresh, creative energy to bring our innovations to the world.&#8221;\u00a0<\/p>\n<p>Read the full article at: <a href=\"https:\/\/www.chula.ac.th\/en\/highlight\/261904\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.chula.ac.th\/en\/highlight\/261904\/<\/a><\/p>\n<p><b>About <span class=\"xn-org\">Chulalongkorn University<\/span><\/b><\/p>\n<p><span class=\"xn-org\">Chulalongkorn University<\/span> has made the world&#8217;s top 50 university list for employment outcomes, which reflects both the high employment rate and work ability of Chula graduates. The university is also listed as the best in <span class=\"xn-location\">Thailand<\/span> for the 15th Consecutive Year (since 2009), according to the newly released QS World University Rankings 2024, putting Chula at 211th in the world, up from 244th last year.<\/p>\n<p><b>Social Media: <\/b><\/p>\n<p><b>Facebook: <\/b><u><a href=\"https:\/\/www.facebook.com\/ChulalongkornUniversity\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.facebook.com\/ChulalongkornUniversity<\/a><\/u><\/p>\n<p><b>Youtube: <\/b><u><a href=\"https:\/\/www.youtube.com\/chulauniversity\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.youtube.com\/chulauniversity<\/a><\/u><\/p>\n<p><b>Linkedin: <\/b><u><a href=\"https:\/\/www.linkedin.com\/school\/15101896\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.linkedin.com\/school\/15101896\/<\/a><\/u><\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">BANGKOK<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Oct. 7, 2025<\/span><\/span> \/PRNewswire\/ &#8212;<i> &#8220;Smart Salt,&#8221; an innovative low-sodium salt developed by Paul\u00a0Patsapong Chomchey, a Ph.D. candidate at <span class=\"xn-org\">Chulalongkorn University<\/span> and Executive MBA alumnus, has won a Gold Medal and Special Award at the\u00a0<\/i><i><a href=\"https:\/\/sviif.com\/\" target=\"_blank\" rel=\"nofollow\">2025 Silicon Valley International Invention Festival<\/a><\/i><i>. Using Nano Chitosan technology, Smart Salt cuts sodium by more than half while preserving full flavor, offering a breakthrough solution to the global health challenge of excessive salt consumption.<\/i>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2787771\/Chula_s__Smart_Salt__Wins_Gold_Cutting_Sodium_Without_Losing_Flavor.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2787771\/Chula_s__Smart_Salt__Wins_Gold_Cutting_Sodium_Without_Losing_Flavor.jpg?p=medium600\" title=\"Chula\u2019s \u201cSmart Salt\u201d Wins Gold for Cutting Sodium Without Losing Flavor\" alt=\"Chula\u2019s \u201cSmart Salt\u201d Wins Gold for Cutting Sodium Without Losing Flavor\" \/><\/a><br \/><span>Chula\u2019s \u201cSmart Salt\u201d Wins Gold for Cutting Sodium Without Losing Flavor<\/span><\/p>\n<\/div>\n<p><b>Paul Patsapong Chomchey<\/b>, a graduate of <span class=\"xn-org\">Chulalongkorn University&#8217;s<\/span> Executive MBA Program, Class 37,\u00a0<a href=\"https:\/\/mba.cbs.chula.ac.th\/\" target=\"_blank\" rel=\"nofollow\">Faculty of Commerce and Accountancy<\/a>, has won both a Gold Medal and a Special Award at the 2025 Silicon Valley International Invention Festival (SVIIF) for his innovation &#8220;Smart Salt. &#8220;The event was held from August 8\u201310 at the Santa Clara Convention Center in California.\u00a0<\/p>\n<p>Currently pursuing a Ph.D. in\u00a0<a href=\"https:\/\/tip.grad.chula.ac.th\/en\" target=\"_blank\" rel=\"nofollow\">Technology and Innovation Management for Entrepreneurs (CUTIP program)\u00a0<\/a>at <span class=\"xn-org\">Chulalongkorn University<\/span>, Paul&#8217;s invention was selected by the\u00a0<a href=\"https:\/\/www.nrct.go.th\/home\" target=\"_blank\" rel=\"nofollow\"><span class=\"xn-org\">National Research Council<\/span> of <span class=\"xn-location\">Thailand<\/span> (NRCT)<\/a>\u00a0as one of the country&#8217;s standout innovations for global competition.\u00a0<\/p>\n<p><b>A Prestigious Global Stage<\/b>\u00a0<\/p>\n<p>The SVIIF 2025, certified by the\u00a0<a href=\"https:\/\/ifia.com\/\" target=\"_blank\" rel=\"nofollow\">International Federation of Inventors&#8217; Associations (IFIA)<\/a>, featured over 300 innovations from 75 countries, including <span class=\"xn-location\">Thailand<\/span>, <span class=\"xn-location\">the United States<\/span>, <span class=\"xn-location\">Germany<\/span>, <span class=\"xn-location\">China<\/span>, <span class=\"xn-location\">Saudi Arabia<\/span>, <span class=\"xn-location\">Hong Kong<\/span>, <span class=\"xn-location\">Vietnam<\/span>, <span class=\"xn-location\">Greece<\/span>, and <span class=\"xn-location\">New Zealand<\/span>. The event is an international platform that brings together top inventors and innovators worldwide to showcase inventions, research, and innovations, exchange knowledge; build networks; foster creative ideas; and commercialize new developments.\u00a0<\/p>\n<p>Paul noted that SVIIF is not just a showcase but a rigorous competition where participants present their work before panels of experts in science, medicine, business, and technology, as well as investors and the public. Judging focuses on novelty, real-world application, social and health benefits, and commercial potential.\u00a0<\/p>\n<p><b>What is &#8220;Smart Salt&#8221;?<\/b>\u00a0<\/p>\n<p><b><i>&#8220;Smart Salt&#8221;<\/i><\/b>\u00a0was developed to tackle the global problem of excessive sodium intake. While the\u00a0<a href=\"https:\/\/www.who.int\/\" target=\"_blank\" rel=\"nofollow\">World Health Organization (WHO)\u00a0<\/a>recommends a daily sodium limit of 2,000 mg, most people consume 5,000\u20136,000 mg\u2014nearly triple the guideline. This imbalance is linked to more than 2.5 million deaths annually from sodium-related diseases.\u00a0<\/p>\n<p>Existing alternatives, such as potassium chloride, often compromise taste or raise health concerns. Paul&#8217;s solution, &#8220;Smart Salt,&#8221; uses Nano Chitosan\u2014extracted from shrimp, shellfish, and crab shells\u2014combined in small amounts with sodium chloride. This formulation reduces sodium content by 50\u201360% while maintaining a salty taste. Nano Chitosan activates the tongue&#8217;s salt receptors, sending signals to the brain similar to traditional salt, effectively &#8220;tricking&#8221; the body into perceiving the same flavor.\u00a0<\/p>\n<p><b>Tested and Proven<\/b>\u00a0<\/p>\n<p>Over six months of lab research and collaboration with restaurants showed that Smart Salt could seamlessly replace regular salt in dishes and broths\u2014such as Japanese-style shabu soup\u2014without compromising flavor. This breakthrough makes it particularly valuable for patients and older adults who must limit sodium but still wish to enjoy their meals.\u00a0<\/p>\n<p><b>Breaking the &#8220;Less Salt, Less Flavor&#8221; Mindset<\/b>\u00a0<\/p>\n<p>A key challenge, Paul explained, was consumer perception. Many believe cutting salt automatically means cutting taste, since salt enhances the umami flavor that gives food savory richness. Smart Salt addresses this challenge by delivering full flavor with less sodium\u2014a combination that could have broad applications in restaurants, hospitals, and the global food industry.\u00a0<\/p>\n<p>Currently, Smart Salt is being developed into a ready-to-drink shabu broth and a crystal (solid) version expected to launch within a year. The innovation is also undergoing patent registration.\u00a0<\/p>\n<p><b>A Global Health Impact\u00a0<\/b>\u00a0<\/p>\n<p>&#8220;Being selected by the NRCT to represent <span class=\"xn-location\">Thailand<\/span> at such a prestigious international event was a great honor,&#8221; said Paul.\u00a0<\/p>\n<p>&#8220;Smart Salt stood out among many health-focused innovations at SVIIF 2025 and won both the Gold Medal and Special Award because it addresses a global health crisis\u2014excessive sodium consumption. This innovation is a proud example of how Thai ingenuity can make a positive global impact in medicine, nutrition, and the food industry.&#8221;\u00a0<\/p>\n<p>Paul Patsapong credited both his Ph.D. program (CUTIP) and his Chula Executive MBA education for giving him the tools to move his innovation forward, particularly in business modeling, strategy, and venture capital.\u00a0<\/p>\n<p><b>Acknowledgments and Advice to Innovators<\/b>\u00a0<\/p>\n<p>Paul expressed his gratitude to his advisors and supporters:<\/p>\n<ul type=\"disc\">\n<li>Professor Dr. <span class=\"xn-person\">Sanong Ekgasit<\/span>, Department of Chemistry,\u00a0<a href=\"https:\/\/web.sc.chula.ac.th\/\" target=\"_blank\" rel=\"nofollow\">Faculty of Science<\/a>, <span class=\"xn-org\">Chulalongkorn University<\/span> (Project Advisor)\u00a0<\/li>\n<li>Assoc. Prof. Dr. Kanis Saengchote and the faculty of the Executive MBA program, for their support and guidance.\u00a0<\/li>\n<li>Chef <span class=\"xn-person\">Danial Dusit Proprasit<\/span>, owner of the <span class=\"xn-location\">Seoul<\/span> in One restaurant, and chefs from\u00a0<a href=\"https:\/\/www.cordonbleu.edu\/thailand\/home\/en\" target=\"_blank\" rel=\"nofollow\">Le Cordon Bleu Dusit Culinary School,<\/a>\u00a0who assisted in product testing.\u00a0<\/li>\n<\/ul>\n<p>Finally, Paul offered words of encouragement to aspiring innovators: &#8220;You don&#8217;t need to start with something big. Begin with something small, close to you, and that you care about. Innovation can come from combining new ideas with technology to improve lives. Take action, study, and think about the impact your idea can have. A small beginning can lead to global opportunities. <span class=\"xn-location\">Thailand<\/span> needs fresh, creative energy to bring our innovations to the world.&#8221;\u00a0<\/p>\n<p>Read the full article at: <a href=\"https:\/\/www.chula.ac.th\/en\/highlight\/261904\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.chula.ac.th\/en\/highlight\/261904\/<\/a><\/p>\n<p><b>About <span class=\"xn-org\">Chulalongkorn University<\/span><\/b><\/p>\n<p><span class=\"xn-org\">Chulalongkorn University<\/span> has made the world&#8217;s top 50 university list for employment outcomes, which reflects both the high employment rate and work ability of Chula graduates. The university is also listed as the best in <span class=\"xn-location\">Thailand<\/span> for the 15th Consecutive Year (since 2009), according to the newly released QS World University Rankings 2024, putting Chula at 211th in the world, up from 244th last year.<\/p>\n<p><b>Social Media: <\/b><\/p>\n<p><b>Facebook: <\/b><u><a href=\"https:\/\/www.facebook.com\/ChulalongkornUniversity\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.facebook.com\/ChulalongkornUniversity<\/a><\/u><\/p>\n<p><b>Youtube: <\/b><u><a href=\"https:\/\/www.youtube.com\/chulauniversity\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.youtube.com\/chulauniversity<\/a><\/u><\/p>\n<p><b>Linkedin: <\/b><u><a href=\"https:\/\/www.linkedin.com\/school\/15101896\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.linkedin.com\/school\/15101896\/<\/a><\/u><\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-35558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/35558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=35558"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/35558\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=35558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=35558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=35558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}