{"id":34996,"date":"2025-09-30T13:23:29","date_gmt":"2025-09-30T06:23:29","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=34996"},"modified":"2025-09-30T13:23:29","modified_gmt":"2025-09-30T06:23:29","slug":"johnson-johnson-launches-dual-control-campaign-in-asia-pacific-to-empower-patients-with-ibd-to-balance-disease-management-and-dreams","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=34996","title":{"rendered":"Johnson &amp; Johnson Launches &#8220;Dual Control&#8221; Campaign in Asia Pacific to Empower Patients with IBD to Balance Disease Management and Dreams"},"content":{"rendered":"<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2785340\/image_964343_2744972_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"prntac\"><i>New IBD research shows that, even during clinical remission, people living with Crohn&#8217;s disease <\/i><i>continue to experience greater work impairment than the general population <\/i><\/p>\n<p class=\"prntac\"><i>The new campaign aims to empower patients to take dual control of disease management and life aspirations by<\/i><i>\u00a0striving for<\/i><i>\u00a0endoscopic remission through shared decision-making<\/i><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Sept. 30, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Johnson\u00a0&amp; Johnson today launched the <i>Dual Control <\/i>campaign in <span class=\"xn-location\">Asia Pacific<\/span> to raise awareness about the importance of enhanced shared decision-making and how it can help patients achieve sustained endoscopic remission, enabling patients with inflammatory bowel disease (IBD) to take dual control of the condition and their life aspirations. The campaign provides a range of educational resources across <span class=\"xn-location\">Asia Pacific<\/span>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2785341\/Take_Dual_Control_of_IBD_and_Your_Dreams.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2785341\/Take_Dual_Control_of_IBD_and_Your_Dreams.jpg?p=medium600\" title=\"\" alt=\"\" \/> <\/a> <br \/><span><\/span><\/p>\n<\/div>\n<p>Crohn&#8217;s disease (CD) and ulcerative colitis (UC), the two main forms of IBD, affect around 10 million people worldwide, and the number of patients is increasing in <span class=\"xn-location\">Asia<\/span><sup>[1],[2],[3]<\/sup>. Typically beginning in adolescence<sup>[4]<\/sup>, IBD causes symptoms like diarrhea, blood in stool, and abdominal pain<sup>[5]<\/sup>, affecting schooling<sup>[6]<\/sup>,\u00a0careers<sup>[7]<\/sup>, and relationship development<sup>[8]<\/sup>\u2014forcing many to live a &#8216;double life&#8217;\u2014appearing normal while silently struggling with the condition.<\/p>\n<p>Globally, only 10% of CD patients experience sustained clinical remission<sup>[9]<\/sup>,\u00a0and many UC patients still rely on traditional treatments<sup>[10]<\/sup>.\u00a0Recent findings from a sub-analysis of iCREST-CD study in <span class=\"xn-location\">Japan<\/span>, the largest\u00a0nation-wide\u00a0cohort study in <span class=\"xn-location\">Asia<\/span> for newly diagnosed patients with CD, revealed that presenteeism\u2014impairment while working\u2014remains higher at 25.7% among patients with CD who were in clinical remission, compared to 20.1% in the general Japanese population<sup>[11],[12]<\/sup>. This indicates the need for disease management that can help provide sustained and deeper remission.<\/p>\n<p>Although IBD treatments have advanced, less than 40% of patients had previously heard of the term &#8220;mucosal healing&#8221; (endoscopic remission), which refers to the absence of active disease seen during a colonoscopy, compared to clinical remission which focuses on symptom resolution<sup>[13],[14]<\/sup>.<\/p>\n<p><b>Dr. <span class=\"xn-person\">Kenji Watanabe<\/span>, Professor, Department of Internal Medicine for IBD at University of Toyama, <span class=\"xn-location\">Japan<\/span>, <\/b>emphasized: &#8220;The disconnect on treatment goals\u00a0highlights the need for shared decision making\u00a0to help elevate IBD care. A trusted relationship and open communication between patients and clinicians are essential to bridge this knowledge gap, equip patients for discussions on treatment preferences, and help them pursue their aspirations and live fully.&#8221;<\/p>\n<p>There has been an identified discrepancy regarding the definition of remission between patients and physicians, which could affect treatment expectations and outcomes<sup>[13]<\/sup>. Patients often define remission as symptom resolution, while physicians rely on test results like\u00a0colonoscopy or sigmoidoscopy<sup>[14]<\/sup>.\u00a0Endoscopic remission correlates with a better quality of life, lower risks of surgery and hospitalization<sup>[15]<\/sup>, and a higher likelihood of sustained remission<sup>[16]<\/sup>.<\/p>\n<p>&#8220;Living with IBD is overwhelming for many patients,&#8221; said <b>Ms. <span class=\"xn-person\">Nidhi Swarup<\/span>, President of the Crohn&#8217;s &amp; Colitis Society of <span class=\"xn-location\">Singapore<\/span> and a patient living with CD for more than 10 years<\/b>. &#8220;We are eager to understand more about our condition and available treatment options. We need holistic care which includes easy-to-digest educational materials, affordable treatment options, peer support\u00a0and\u00a0compassionate care from the medical team to achieve this. When patients have access to clear information and feel supported, we can actively participate in our care and work towards our personal goals.&#8221;<\/p>\n<p>Shared decision making could help patients and doctors partner more effectively to improve treatment outcomes<sup>[17]<\/sup>, but it remains underutilized across <span class=\"xn-location\">Asia<\/span>. While more than 80% of IBD patients and physicians favor shared decision making globally<sup>[17]<\/sup>, 53% of patients in <span class=\"xn-location\">Japan<\/span> worry about asking too many questions<sup>[18]<\/sup>, and 30% of patients in <span class=\"xn-location\">China<\/span> express dissatisfaction with the depth and length of dialogue at consultations<sup>[19]<\/sup>.<\/p>\n<p><b>Dr. <span class=\"xn-person\">Yan Chen<\/span>, Co-Founder of the China Crohn&#8217;s and Colitis Foundation and Chief Physician of Gastroenterology of the Second Affiliated Hospital of Zhejiang University School of Medicine, <\/b><b><span class=\"xn-location\">China<\/span><\/b>, emphasized: &#8220;Shared decision making enables doctors to tailor treatments, helping patients manage their condition and pursue their aspirations \u2014 ushering in a new era of dual control. To achieve this, we are enhancing effective patient education in <span class=\"xn-location\">China<\/span> through digital tools and social media. This allows us to address patient needs by providing a more time- and cost-efficient way to access important information.&#8221;<\/p>\n<p>&#8220;Building on three decades of commitment to IBD innovation, our goal of this campaign is to bridge care and communication gaps, helping patients not just manage their disease, but reclaim the life and dreams they deserve. When patients are empowered with the right information and actively participate in their care, endoscopic remission becomes more than a possibility\u2014it turns into a meaningful path to dual control,&#8221; said <b><span class=\"xn-person\">Earl Dancel<\/span>, Vice President of Commercial Strategy at the Asia Pacific Strategy Office, Johnson &amp; Johnson Innovative Medicine Asia Pacific.<\/b><\/p>\n<p>The campaign&#8217;s educational resources include: a patient empowerment video\u00a0<a href=\"https:\/\/youtu.be\/SP8T_J1RQlY\" target=\"_blank\" rel=\"nofollow\">#MyDualControl: Don&#8217;t let IBD put your dreams on hold<\/a>\u00a0featuring HCP-patient dialogues, the #YouSeeUC digital program in <span class=\"xn-location\">China<\/span> to break the myth of remission and promote shared decision making; educational content in <span class=\"xn-location\">Japan<\/span> with advice from leading healthcare professionals to help IBD patients manage their &#8220;Work-Sick Balance&#8221;; and patient stories shared via media highlight disease management experiences in <span class=\"xn-location\">Singapore<\/span>.<\/p>\n<p class=\"prntac\">###<\/p>\n<p><b>About the Dual Control Campaign<br \/><\/b>In collaboration with gastroenterologists, advocacy groups, and the media, the campaign aims to empower patients to take dual control of disease management and life aspirations by striving for endoscopic remission through shared decision-making.<\/p>\n<p><b>About Inflammatory Bowel Disease<br \/><\/b>Inflammatory Bowel Disease (IBD) refers to chronic gastrointestinal disorders, including Crohn&#8217;s disease and ulcerative colitis<sup>[1]<\/sup>. Common symptoms include diarrhea, blood in stool, weight loss, mouth ulcers, and abdominal pain<sup>[5]<\/sup>. Since the 21st century, western countries have stabilized\u00a0IBD incidence rates, while <span class=\"xn-location\">Asia<\/span> has experienced a continuous rise<sup>[3]<\/sup>. Typically beginning in adolescence<sup>[4]<\/sup>,\u00a0IBD affects patients schooling<sup>[6]<\/sup>, careers<sup>[7]<\/sup>, and relationships<sup>[8]<\/sup>.<\/p>\n<p>Currently, no cure is available for IBD, and the primary treatment goal is achieving and maintaining remission. IBD remission including symptom control or clinical remission\u00a0as resolution of active symptoms, mucosal healing (endoscopic remission) refers to an absence of active disease seen during a colonoscopy, and histologic remission (also known as deep remission) occurs when no active inflammation is seen at the tissue level<sup>[14]<\/sup>.<\/p>\n<p><b>About Johnson &amp; Johnson<\/b><br \/>At Johnson &amp; Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity.<\/p>\n<p>Learn more at\u00a0<a href=\"https:\/\/www.jnj.com\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.jnj.com\/<\/a>\u00a0or at\u00a0<a href=\"https:\/\/www.innovativemedicine.jnj.com\/\" target=\"_blank\" rel=\"nofollow\">www.innovativemedicine.jnj.com<\/a>. Follow us at\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4320026-1&amp;h=2703097812&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4112868-1%26h%3D715685265%26u%3Dhttps%253A%252F%252Ftwitter.com%252FJNJInnovMed%26a%3D%2540JNJInnovMed&amp;a=%40JNJInnovMed\" target=\"_blank\" rel=\"nofollow\">@JNJInnovMed<\/a>.<\/p>\n<p>Johnson &amp; Johnson Innovative Medicine Asia Pacific is a division of Johnson &amp; Johnson International (<span class=\"xn-location\">Singapore<\/span>) Pte. Ltd., which is a Johnson &amp; Johnson company.<\/p>\n<p>\u00a9 Johnson &amp; Johnson International (<span class=\"xn-location\">Singapore<\/span>) Pte. Ltd. [2025] All rights reserved.<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"1\" class=\"prnbcc\">\n<tbody>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[1]<\/sup> Crohn&#8217;s &amp; Colitis Foundation. (n.d.). What is IBD? Crohn&#8217;s &amp; Colitis Foundation. Retrieved September 4, 2025, from <a href=\"https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/what-is-ibd\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/what-is-ibd<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[2]<\/sup>\u00a0Pathiyil, M. M., Jena, A., Venkataramana Raju, A. K., Omprakash, T. A., Sharma, V., &amp; Sebastian, S. (2023a). Representation and reporting of diverse groups in randomised controlled trials of pharmacological agents in inflammatory bowel disease: A systematic review. The Lancet Gastroenterology &amp;amp; Hepatology, 8(12), 1143\u20131151. <a href=\"https:\/\/doi.org\/10.1016\/s2468-1253(23)00193-0\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1016\/s2468-1253(23)00193-0<\/a><\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[3]<\/sup>\u00a0Chen, X., Xiang, X., Xia, W., Li, X., Wang, S., Ye, S., Tian, L., Zhao, L., Ai, F., Shen, Z., Nie, K., Deng, M., &amp; Wang, X. (2023). Evolving Trends and Burden of Inflammatory Bowel Disease in Asia, 1990-2019: A Comprehensive Analysis Based on the Global Burden of Disease Study. Journal of epidemiology and global health, 13(4), 725\u2013739. <a href=\"https:\/\/doi.org\/10.1007\/s44197-023-00145-w\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1007\/s44197-023-00145-w<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[4]<\/sup>\u00a0Rosen, M. J., Dhawan, A., &amp; Saeed, S. A. (2015). Inflammatory Bowel Disease in Children and Adolescents. JAMA pediatrics, 169(11), 1053\u20131060. <a href=\"https:\/\/doi.org\/10.1001\/jamapediatrics.2015.1982\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1001\/jamapediatrics.2015.1982<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[5]<\/sup> SingHealth. (n.d.). Inflammatory bowel disease \u2013 Conditions &amp; treatments. SingHealth. Retrieved September 4, 2025, from <a href=\"https:\/\/www.singhealth.com.sg\/symptoms-treatments\/inflammatory-bowel-disease\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.singhealth.com.sg\/symptoms-treatments\/inflammatory-bowel-disease<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[6]<\/sup> Giga, A., Pappa, D., Manthou, P., Chryssi, M., Kollia, T., Varvitsioti, D., Giatromanolakis, E., Anastasiou, N., Zigkiri, E., &amp; Mangoulia, P. (2024). Psychological Impact of Inflammatory Bowel Disease on University Students: A Systematic Review. Cureus, 16(4), e59176. <a href=\"https:\/\/doi.org\/10.7759\/cureus.59176\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.7759\/cureus.59176<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[7]<\/sup>\u00a0Marri, S. R., &amp; Buchman, A. L. (2005). The education and employment status of patients with inflammatory bowel diseases. Inflammatory bowel diseases, 11(2), 171\u2013177. <a href=\"https:\/\/doi.org\/10.1097\/00054725-200502000-00011\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1097\/00054725-200502000-00011<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[8]<\/sup>\u00a0Rouncefield-Swales, A., Carter, B., Bray, L., Blake, L., Allen, S., Probert, C., Crook, K., &amp; Qualter, P. (2020). Sustaining, Forming, and Letting Go of Friendships for Young People with Inflammatory Bowel Disease (IBD): A Qualitative Interview-Based Study. International journal of chronic diseases, 2020, 7254972. <a href=\"https:\/\/doi.org\/10.1155\/2020\/7254972\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1155\/2020\/7254972<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[9]<\/sup>\u00a0Vermeire, S., Schreiber, S., Petryka, R., Kuehbacher, T., Hebuterne, X., Roblin, X., Klopocka, M., Goldis, A., Wisniewska-Jarosinska, M., Baranovsky, A., Sike, R., Stoyanova, K., Tasset, C., Van der Aa, A., &amp; Harrison, P. (2017). Clinical remission in patients with moderate-to-severe Crohn&#8217;s disease treated with filgotinib (the FITZROY study): results from a phase 2, double-blind, randomised, placebo-controlled trial. Lancet (London, England), 389(10066), 266\u2013275. <a href=\"https:\/\/doi.org\/10.1016\/S0140-6736(16)32537-5\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1016\/S0140-6736(16)32537-5<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[10]<\/sup>\u00a0Crohn&#8217;s &amp; Colitis Foundation. (2022, December 20). Study finds significant room for improvement in ulcerative colitis treatments. Crohn&#8217;s &amp; Colitis Foundation. Retrieved September 4, 2025, from <a href=\"https:\/\/www.crohnscolitisfoundation.org\/blog\/study-finds-significant-room-improvement-ulcerative-colitis-treatments\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.crohnscolitisfoundation.org\/blog\/study-finds-significant-room-improvement-ulcerative-colitis-treatments<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[11]<\/sup>\u00a0Tamura, A., Fujii, T., Chinen, M., Yoshigoe, S., Tsuchiya, H., Matsuoka, K., Okamoto, R., &amp; Hisamatsu, T. (2025, July). Impact on work productivity and its association with fatigue in newly diagnosed patients with Crohn&#8217;s disease: A sub-analysis of iCREST-CD [Conference presentation]. 13th Annual Meeting of the Asian Organization for Crohn&#8217;s &amp; Colitis (AOCC), Shinjuku-Ku, Tokyo, Japan<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[12]<\/sup>\u00a0Matsuoka, K., Fujii, T., Okamoto, R., et al. (2022). Characteristics of adult patients newly diagnosed with Crohn&#8217;s disease: Interim analysis of the nation-wide inception cohort registry study of patients with Crohn&#8217;s disease in Japan (iCREST-CD).\u00a0Journal of Gastroenterology,\u00a057(8), 867\u2013878.\u00a0<a href=\"https:\/\/doi.org\/10.1007\/s00535-022-01907-2\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1007\/s00535-022-01907-2<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[13]<\/sup>\u00a0Rubin, D. T., Sninsky, C., Siegmund, B., Sans, M., Hart, A., Bressler, B., Bouhnik, Y., Armuzzi, A., &amp; Afzali, A. (2021). International Perspectives on Management of Inflammatory Bowel Disease: Opinion Differences and Similarities Between Patients and Physicians From the IBD GAPPS Survey. Inflammatory bowel diseases, 27(12), 1942\u20131953. <a href=\"https:\/\/doi.org\/10.1093\/ibd\/izab006\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1093\/ibd\/izab006<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[14]<\/sup>\u00a0Wood, D. W., Treiman, K., Rivell, A., van Deen, W. K., Heyison, H., Mattar, M. C., Power, S., Strauss, A., Syal, G., Zullow, S., &amp; Ehrlich, O. G. (2025). Communicating Information Regarding IBD Remission to Patients: Evidence From a Survey of Adult Patients in the United States. Inflammatory bowel diseases, 31(6), 1605\u20131615. <a href=\"https:\/\/doi.org\/10.1093\/ibd\/izae201\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1093\/ibd\/izae201<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[15]<\/sup> Neff-Baro, S., et al. (2024, October 12\u201315). Endoscopic response at 1-year and association with long-term Crohn&#8217;s disease outcome: A pooled clinical trial analysis adjusting for 1-year clinical remission status [Poster presentation, MP153]. United European Gastroenterology Week (UEGW), Vienna, Austria.<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[16]<\/sup> Kanazawa, M., Takahashi, F., Tominaga, K., Abe, K., Izawa, N., Fukushi, K., Nagashima, K., Kanamori, A., Takenaka, K., Sugaya, T., Iijima, M., Takada, A., Imai, Y., Hiraishi, H., &amp; Irisawa, A. (2019). Relationship between endoscopic mucosal healing and histologic inflammation during remission maintenance phase in ulcerative colitis: a retrospective study. Endoscopy international open, 7(4), E568\u2013E575. <a href=\"https:\/\/doi.org\/10.1055\/a-0869-7619\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1055\/a-0869-7619<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[17]<\/sup> Crohn&#8217;s &amp; Colitis Foundation. (n.d.). Treatment approaches: Shared decision-making. Crohn&#8217;s &amp; Colitis Foundation. Retrieved September 4, 2025, from <a href=\"https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/shared-decision-making\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/shared-decision-making<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[18]<\/sup> Watanabe, K.,\u00a0Gardiner, S., &amp; Arai, S. (2022). Notable gaps between patients&#8217; and physicians&#8217; perspectives on communication and disease management in Japan: Multifaceted ad hoc analyses of the global Ulcerative Colitis Narrative Survey for further optimal care. Therapeutic Advances in Gastroenterology, 15, 1\u201312. <a href=\"https:\/\/doi.org\/10.1177\/17562848221095372\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1177\/17562848221095372<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[19]<\/sup> Xu, D., Zhang, H., &amp; Chen, Y. (2021). Patients&#8217; views of shared decision making in inflammatory bowel disease: a survey in China. BMC medical informatics and decision making, 21(1), 340. <a href=\"https:\/\/doi.org\/10.1186\/s12911-021-01702-8\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1186\/s12911-021-01702-8<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2785340\/image_964343_2744972_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"prntac\"><i>New IBD research shows that, even during clinical remission, people living with Crohn&#8217;s disease <\/i><i>continue to experience greater work impairment than the general population <\/i><\/p>\n<p class=\"prntac\"><i>The new campaign aims to empower patients to take dual control of disease management and life aspirations by<\/i><i>\u00a0striving for<\/i><i>\u00a0endoscopic remission through shared decision-making<\/i><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Sept. 30, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Johnson\u00a0&amp; Johnson today launched the <i>Dual Control <\/i>campaign in <span class=\"xn-location\">Asia Pacific<\/span> to raise awareness about the importance of enhanced shared decision-making and how it can help patients achieve sustained endoscopic remission, enabling patients with inflammatory bowel disease (IBD) to take dual control of the condition and their life aspirations. The campaign provides a range of educational resources across <span class=\"xn-location\">Asia Pacific<\/span>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2785341\/Take_Dual_Control_of_IBD_and_Your_Dreams.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2785341\/Take_Dual_Control_of_IBD_and_Your_Dreams.jpg?p=medium600\" title=\"\" alt=\"\" \/> <\/a> <br \/><span><\/span><\/p>\n<\/div>\n<p>Crohn&#8217;s disease (CD) and ulcerative colitis (UC), the two main forms of IBD, affect around 10 million people worldwide, and the number of patients is increasing in <span class=\"xn-location\">Asia<\/span><sup>[1],[2],[3]<\/sup>. Typically beginning in adolescence<sup>[4]<\/sup>, IBD causes symptoms like diarrhea, blood in stool, and abdominal pain<sup>[5]<\/sup>, affecting schooling<sup>[6]<\/sup>,\u00a0careers<sup>[7]<\/sup>, and relationship development<sup>[8]<\/sup>\u2014forcing many to live a &#8216;double life&#8217;\u2014appearing normal while silently struggling with the condition.<\/p>\n<p>Globally, only 10% of CD patients experience sustained clinical remission<sup>[9]<\/sup>,\u00a0and many UC patients still rely on traditional treatments<sup>[10]<\/sup>.\u00a0Recent findings from a sub-analysis of iCREST-CD study in <span class=\"xn-location\">Japan<\/span>, the largest\u00a0nation-wide\u00a0cohort study in <span class=\"xn-location\">Asia<\/span> for newly diagnosed patients with CD, revealed that presenteeism\u2014impairment while working\u2014remains higher at 25.7% among patients with CD who were in clinical remission, compared to 20.1% in the general Japanese population<sup>[11],[12]<\/sup>. This indicates the need for disease management that can help provide sustained and deeper remission.<\/p>\n<p>Although IBD treatments have advanced, less than 40% of patients had previously heard of the term &#8220;mucosal healing&#8221; (endoscopic remission), which refers to the absence of active disease seen during a colonoscopy, compared to clinical remission which focuses on symptom resolution<sup>[13],[14]<\/sup>.<\/p>\n<p><b>Dr. <span class=\"xn-person\">Kenji Watanabe<\/span>, Professor, Department of Internal Medicine for IBD at University of Toyama, <span class=\"xn-location\">Japan<\/span>, <\/b>emphasized: &#8220;The disconnect on treatment goals\u00a0highlights the need for shared decision making\u00a0to help elevate IBD care. A trusted relationship and open communication between patients and clinicians are essential to bridge this knowledge gap, equip patients for discussions on treatment preferences, and help them pursue their aspirations and live fully.&#8221;<\/p>\n<p>There has been an identified discrepancy regarding the definition of remission between patients and physicians, which could affect treatment expectations and outcomes<sup>[13]<\/sup>. Patients often define remission as symptom resolution, while physicians rely on test results like\u00a0colonoscopy or sigmoidoscopy<sup>[14]<\/sup>.\u00a0Endoscopic remission correlates with a better quality of life, lower risks of surgery and hospitalization<sup>[15]<\/sup>, and a higher likelihood of sustained remission<sup>[16]<\/sup>.<\/p>\n<p>&#8220;Living with IBD is overwhelming for many patients,&#8221; said <b>Ms. <span class=\"xn-person\">Nidhi Swarup<\/span>, President of the Crohn&#8217;s &amp; Colitis Society of <span class=\"xn-location\">Singapore<\/span> and a patient living with CD for more than 10 years<\/b>. &#8220;We are eager to understand more about our condition and available treatment options. We need holistic care which includes easy-to-digest educational materials, affordable treatment options, peer support\u00a0and\u00a0compassionate care from the medical team to achieve this. When patients have access to clear information and feel supported, we can actively participate in our care and work towards our personal goals.&#8221;<\/p>\n<p>Shared decision making could help patients and doctors partner more effectively to improve treatment outcomes<sup>[17]<\/sup>, but it remains underutilized across <span class=\"xn-location\">Asia<\/span>. While more than 80% of IBD patients and physicians favor shared decision making globally<sup>[17]<\/sup>, 53% of patients in <span class=\"xn-location\">Japan<\/span> worry about asking too many questions<sup>[18]<\/sup>, and 30% of patients in <span class=\"xn-location\">China<\/span> express dissatisfaction with the depth and length of dialogue at consultations<sup>[19]<\/sup>.<\/p>\n<p><b>Dr. <span class=\"xn-person\">Yan Chen<\/span>, Co-Founder of the China Crohn&#8217;s and Colitis Foundation and Chief Physician of Gastroenterology of the Second Affiliated Hospital of Zhejiang University School of Medicine, <\/b><b><span class=\"xn-location\">China<\/span><\/b>, emphasized: &#8220;Shared decision making enables doctors to tailor treatments, helping patients manage their condition and pursue their aspirations \u2014 ushering in a new era of dual control. To achieve this, we are enhancing effective patient education in <span class=\"xn-location\">China<\/span> through digital tools and social media. This allows us to address patient needs by providing a more time- and cost-efficient way to access important information.&#8221;<\/p>\n<p>&#8220;Building on three decades of commitment to IBD innovation, our goal of this campaign is to bridge care and communication gaps, helping patients not just manage their disease, but reclaim the life and dreams they deserve. When patients are empowered with the right information and actively participate in their care, endoscopic remission becomes more than a possibility\u2014it turns into a meaningful path to dual control,&#8221; said <b><span class=\"xn-person\">Earl Dancel<\/span>, Vice President of Commercial Strategy at the Asia Pacific Strategy Office, Johnson &amp; Johnson Innovative Medicine Asia Pacific.<\/b><\/p>\n<p>The campaign&#8217;s educational resources include: a patient empowerment video\u00a0<a href=\"https:\/\/youtu.be\/SP8T_J1RQlY\" target=\"_blank\" rel=\"nofollow\">#MyDualControl: Don&#8217;t let IBD put your dreams on hold<\/a>\u00a0featuring HCP-patient dialogues, the #YouSeeUC digital program in <span class=\"xn-location\">China<\/span> to break the myth of remission and promote shared decision making; educational content in <span class=\"xn-location\">Japan<\/span> with advice from leading healthcare professionals to help IBD patients manage their &#8220;Work-Sick Balance&#8221;; and patient stories shared via media highlight disease management experiences in <span class=\"xn-location\">Singapore<\/span>.<\/p>\n<p class=\"prntac\">###<\/p>\n<p><b>About the Dual Control Campaign<br \/><\/b>In collaboration with gastroenterologists, advocacy groups, and the media, the campaign aims to empower patients to take dual control of disease management and life aspirations by striving for endoscopic remission through shared decision-making.<\/p>\n<p><b>About Inflammatory Bowel Disease<br \/><\/b>Inflammatory Bowel Disease (IBD) refers to chronic gastrointestinal disorders, including Crohn&#8217;s disease and ulcerative colitis<sup>[1]<\/sup>. Common symptoms include diarrhea, blood in stool, weight loss, mouth ulcers, and abdominal pain<sup>[5]<\/sup>. Since the 21st century, western countries have stabilized\u00a0IBD incidence rates, while <span class=\"xn-location\">Asia<\/span> has experienced a continuous rise<sup>[3]<\/sup>. Typically beginning in adolescence<sup>[4]<\/sup>,\u00a0IBD affects patients schooling<sup>[6]<\/sup>, careers<sup>[7]<\/sup>, and relationships<sup>[8]<\/sup>.<\/p>\n<p>Currently, no cure is available for IBD, and the primary treatment goal is achieving and maintaining remission. IBD remission including symptom control or clinical remission\u00a0as resolution of active symptoms, mucosal healing (endoscopic remission) refers to an absence of active disease seen during a colonoscopy, and histologic remission (also known as deep remission) occurs when no active inflammation is seen at the tissue level<sup>[14]<\/sup>.<\/p>\n<p><b>About Johnson &amp; Johnson<\/b><br \/>At Johnson &amp; Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity.<\/p>\n<p>Learn more at\u00a0<a href=\"https:\/\/www.jnj.com\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.jnj.com\/<\/a>\u00a0or at\u00a0<a href=\"https:\/\/www.innovativemedicine.jnj.com\/\" target=\"_blank\" rel=\"nofollow\">www.innovativemedicine.jnj.com<\/a>. Follow us at\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4320026-1&amp;h=2703097812&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4112868-1%26h%3D715685265%26u%3Dhttps%253A%252F%252Ftwitter.com%252FJNJInnovMed%26a%3D%2540JNJInnovMed&amp;a=%40JNJInnovMed\" target=\"_blank\" rel=\"nofollow\">@JNJInnovMed<\/a>.<\/p>\n<p>Johnson &amp; Johnson Innovative Medicine Asia Pacific is a division of Johnson &amp; Johnson International (<span class=\"xn-location\">Singapore<\/span>) Pte. Ltd., which is a Johnson &amp; Johnson company.<\/p>\n<p>\u00a9 Johnson &amp; Johnson International (<span class=\"xn-location\">Singapore<\/span>) Pte. Ltd. [2025] All rights reserved.<\/p>\n<div>\n<table border=\"0\" cellspacing=\"0\" cellpadding=\"1\" class=\"prnbcc\">\n<tbody>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[1]<\/sup> Crohn&#8217;s &amp; Colitis Foundation. (n.d.). What is IBD? Crohn&#8217;s &amp; Colitis Foundation. Retrieved September 4, 2025, from <a href=\"https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/what-is-ibd\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/what-is-ibd<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[2]<\/sup>\u00a0Pathiyil, M. M., Jena, A., Venkataramana Raju, A. K., Omprakash, T. A., Sharma, V., &amp; Sebastian, S. (2023a). Representation and reporting of diverse groups in randomised controlled trials of pharmacological agents in inflammatory bowel disease: A systematic review. The Lancet Gastroenterology &amp;amp; Hepatology, 8(12), 1143\u20131151. <a href=\"https:\/\/doi.org\/10.1016\/s2468-1253(23)00193-0\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1016\/s2468-1253(23)00193-0<\/a><\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[3]<\/sup>\u00a0Chen, X., Xiang, X., Xia, W., Li, X., Wang, S., Ye, S., Tian, L., Zhao, L., Ai, F., Shen, Z., Nie, K., Deng, M., &amp; Wang, X. (2023). Evolving Trends and Burden of Inflammatory Bowel Disease in Asia, 1990-2019: A Comprehensive Analysis Based on the Global Burden of Disease Study. Journal of epidemiology and global health, 13(4), 725\u2013739. <a href=\"https:\/\/doi.org\/10.1007\/s44197-023-00145-w\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1007\/s44197-023-00145-w<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[4]<\/sup>\u00a0Rosen, M. J., Dhawan, A., &amp; Saeed, S. A. (2015). Inflammatory Bowel Disease in Children and Adolescents. JAMA pediatrics, 169(11), 1053\u20131060. <a href=\"https:\/\/doi.org\/10.1001\/jamapediatrics.2015.1982\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1001\/jamapediatrics.2015.1982<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[5]<\/sup> SingHealth. (n.d.). Inflammatory bowel disease \u2013 Conditions &amp; treatments. SingHealth. Retrieved September 4, 2025, from <a href=\"https:\/\/www.singhealth.com.sg\/symptoms-treatments\/inflammatory-bowel-disease\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.singhealth.com.sg\/symptoms-treatments\/inflammatory-bowel-disease<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[6]<\/sup> Giga, A., Pappa, D., Manthou, P., Chryssi, M., Kollia, T., Varvitsioti, D., Giatromanolakis, E., Anastasiou, N., Zigkiri, E., &amp; Mangoulia, P. (2024). Psychological Impact of Inflammatory Bowel Disease on University Students: A Systematic Review. Cureus, 16(4), e59176. <a href=\"https:\/\/doi.org\/10.7759\/cureus.59176\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.7759\/cureus.59176<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[7]<\/sup>\u00a0Marri, S. R., &amp; Buchman, A. L. (2005). The education and employment status of patients with inflammatory bowel diseases. Inflammatory bowel diseases, 11(2), 171\u2013177. <a href=\"https:\/\/doi.org\/10.1097\/00054725-200502000-00011\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1097\/00054725-200502000-00011<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[8]<\/sup>\u00a0Rouncefield-Swales, A., Carter, B., Bray, L., Blake, L., Allen, S., Probert, C., Crook, K., &amp; Qualter, P. (2020). Sustaining, Forming, and Letting Go of Friendships for Young People with Inflammatory Bowel Disease (IBD): A Qualitative Interview-Based Study. International journal of chronic diseases, 2020, 7254972. <a href=\"https:\/\/doi.org\/10.1155\/2020\/7254972\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1155\/2020\/7254972<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[9]<\/sup>\u00a0Vermeire, S., Schreiber, S., Petryka, R., Kuehbacher, T., Hebuterne, X., Roblin, X., Klopocka, M., Goldis, A., Wisniewska-Jarosinska, M., Baranovsky, A., Sike, R., Stoyanova, K., Tasset, C., Van der Aa, A., &amp; Harrison, P. (2017). Clinical remission in patients with moderate-to-severe Crohn&#8217;s disease treated with filgotinib (the FITZROY study): results from a phase 2, double-blind, randomised, placebo-controlled trial. Lancet (London, England), 389(10066), 266\u2013275. <a href=\"https:\/\/doi.org\/10.1016\/S0140-6736(16)32537-5\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1016\/S0140-6736(16)32537-5<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[10]<\/sup>\u00a0Crohn&#8217;s &amp; Colitis Foundation. (2022, December 20). Study finds significant room for improvement in ulcerative colitis treatments. Crohn&#8217;s &amp; Colitis Foundation. Retrieved September 4, 2025, from <a href=\"https:\/\/www.crohnscolitisfoundation.org\/blog\/study-finds-significant-room-improvement-ulcerative-colitis-treatments\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.crohnscolitisfoundation.org\/blog\/study-finds-significant-room-improvement-ulcerative-colitis-treatments<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[11]<\/sup>\u00a0Tamura, A., Fujii, T., Chinen, M., Yoshigoe, S., Tsuchiya, H., Matsuoka, K., Okamoto, R., &amp; Hisamatsu, T. (2025, July). Impact on work productivity and its association with fatigue in newly diagnosed patients with Crohn&#8217;s disease: A sub-analysis of iCREST-CD [Conference presentation]. 13th Annual Meeting of the Asian Organization for Crohn&#8217;s &amp; Colitis (AOCC), Shinjuku-Ku, Tokyo, Japan<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[12]<\/sup>\u00a0Matsuoka, K., Fujii, T., Okamoto, R., et al. (2022). Characteristics of adult patients newly diagnosed with Crohn&#8217;s disease: Interim analysis of the nation-wide inception cohort registry study of patients with Crohn&#8217;s disease in Japan (iCREST-CD).\u00a0Journal of Gastroenterology,\u00a057(8), 867\u2013878.\u00a0<a href=\"https:\/\/doi.org\/10.1007\/s00535-022-01907-2\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1007\/s00535-022-01907-2<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[13]<\/sup>\u00a0Rubin, D. T., Sninsky, C., Siegmund, B., Sans, M., Hart, A., Bressler, B., Bouhnik, Y., Armuzzi, A., &amp; Afzali, A. (2021). International Perspectives on Management of Inflammatory Bowel Disease: Opinion Differences and Similarities Between Patients and Physicians From the IBD GAPPS Survey. Inflammatory bowel diseases, 27(12), 1942\u20131953. <a href=\"https:\/\/doi.org\/10.1093\/ibd\/izab006\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1093\/ibd\/izab006<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[14]<\/sup>\u00a0Wood, D. W., Treiman, K., Rivell, A., van Deen, W. K., Heyison, H., Mattar, M. C., Power, S., Strauss, A., Syal, G., Zullow, S., &amp; Ehrlich, O. G. (2025). Communicating Information Regarding IBD Remission to Patients: Evidence From a Survey of Adult Patients in the United States. Inflammatory bowel diseases, 31(6), 1605\u20131615. <a href=\"https:\/\/doi.org\/10.1093\/ibd\/izae201\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1093\/ibd\/izae201<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[15]<\/sup> Neff-Baro, S., et al. (2024, October 12\u201315). Endoscopic response at 1-year and association with long-term Crohn&#8217;s disease outcome: A pooled clinical trial analysis adjusting for 1-year clinical remission status [Poster presentation, MP153]. United European Gastroenterology Week (UEGW), Vienna, Austria.<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[16]<\/sup> Kanazawa, M., Takahashi, F., Tominaga, K., Abe, K., Izawa, N., Fukushi, K., Nagashima, K., Kanamori, A., Takenaka, K., Sugaya, T., Iijima, M., Takada, A., Imai, Y., Hiraishi, H., &amp; Irisawa, A. (2019). Relationship between endoscopic mucosal healing and histologic inflammation during remission maintenance phase in ulcerative colitis: a retrospective study. Endoscopy international open, 7(4), E568\u2013E575. <a href=\"https:\/\/doi.org\/10.1055\/a-0869-7619\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1055\/a-0869-7619<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[17]<\/sup> Crohn&#8217;s &amp; Colitis Foundation. (n.d.). Treatment approaches: Shared decision-making. Crohn&#8217;s &amp; Colitis Foundation. Retrieved September 4, 2025, from <a href=\"https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/shared-decision-making\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/www.crohnscolitisfoundation.org\/patientsandcaregivers\/shared-decision-making<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[18]<\/sup> Watanabe, K.,\u00a0Gardiner, S., &amp; Arai, S. (2022). Notable gaps between patients&#8217; and physicians&#8217; perspectives on communication and disease management in Japan: Multifaceted ad hoc analyses of the global Ulcerative Colitis Narrative Survey for further optimal care. Therapeutic Advances in Gastroenterology, 15, 1\u201312. <a href=\"https:\/\/doi.org\/10.1177\/17562848221095372\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1177\/17562848221095372<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\" colspan=\"1\" rowspan=\"1\">\n<p class=\"prnml4\"><span class=\"prnews_span\"><sup>[19]<\/sup> Xu, D., Zhang, H., &amp; Chen, Y. (2021). Patients&#8217; views of shared decision making in inflammatory bowel disease: a survey in China. BMC medical informatics and decision making, 21(1), 340. <a href=\"https:\/\/doi.org\/10.1186\/s12911-021-01702-8\" target=\"_blank\" class=\"prnews_a\" rel=\"nofollow\">https:\/\/doi.org\/10.1186\/s12911-021-01702-8<\/a>\u00a0<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-34996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/34996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=34996"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/34996\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=34996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=34996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=34996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}