{"id":34697,"date":"2025-09-26T12:37:11","date_gmt":"2025-09-26T05:37:11","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=34697"},"modified":"2025-09-26T12:37:11","modified_gmt":"2025-09-26T05:37:11","slug":"lights-camera-stream-superstreamer-asia-launches-singapores-first-reality-tv-competition-for-live-streamers-casting-now-open","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=34697","title":{"rendered":"Lights, Camera, Stream! Superstreamer Asia Launches Singapore&#8217;s First Reality TV Competition For Live-Streamers &#8211; Casting Now Open"},"content":{"rendered":"<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Sept. 26, 2025<\/span><\/span> \/PRNewswire\/ &#8212; <span class=\"xn-location\">Singapore&#8217;s<\/span> entertainment landscape is about to change forever.\u00a0<b><i>Superstreamer Asia<\/i><\/b> \u2013 a first-of-its-kind reality TV competition where live-streamers battle for the crown of <span class=\"xn-location\">Asia&#8217;s<\/span> ultimate &#8216;Superstreamer&#8217; \u2013 has officially launched. The winner will take home a grand cash prize of <span class=\"xn-money\">$20,000<\/span> and stand a chance at securing an artiste management contract. Casting is now open to all aspiring and seasoned live-streamers aged 18 to 80.<\/p>\n<p>Produced by FLY Entertainment in collaboration with industry leaders Synagie, Hoods Inc,\u00a0IAmCasting and Shopee, Superstreamer Asia merges live-streaming, e-commerce, and cutting-edge virtual production into a trailblazing new format. Contestants will go head-to-head in live-stream challenges that test their ability to entertain, sell, and connect in real-time.<\/p>\n<p>Live-streaming is experiencing exponential growth in <span class=\"xn-location\">Singapore<\/span>, alongside the video commerce market in <span class=\"xn-location\">Southeast Asia<\/span> accounting for <span class=\"xn-money\">USD31.8 billion<\/span> of total e-commerce GMV in 2024, or approximately 20%, according to the e-Conomy SEA report by Google, Temasek, and Bain &amp; Company. Superstreamer Asia aims to ride on\u00a0this momentum by combining the entertainment of reality TV with the commercial potential of live-streaming.<\/p>\n<p>Shopee, the leading e-commerce platform in <span class=\"xn-location\">Southeast Asia<\/span> and <span class=\"xn-location\">Taiwan<\/span>, in support of Superstreamer Asia in <span class=\"xn-location\">Singapore<\/span> will serve as the platform for the series&#8217; live-selling segments, enabling participants to connect with audiences in <span class=\"xn-location\">Singapore<\/span> through an engaging and seamless experience. This collaboration underscores a shared commitment to nurturing live-streaming talent and advancing the region&#8217;s e-commerce landscape.<\/p>\n<p>At the heart of this ambitious project is Ms <span class=\"xn-person\">Irene Ang<\/span>, CEO of FLY Entertainment \u2013 best known as a pioneering force in <span class=\"xn-location\">Singapore&#8217;s<\/span> entertainment industry. Superstreamer Asia is her brainchild, born from a vision to spotlight live-streamers as the next wave of digital stars.<\/p>\n<p>Irene will also take centre stage as the show&#8217;s resident judge, bringing a unique blend of expertise: as a media maven with entrepreneurial insight and charismatic presence!<\/p>\n<ul type=\"disc\">\n<li><i>Media Maven:<\/i>\u00a0With decades of entertainment and media experience, Irene is perfectly placed to evaluate contestants&#8217; live-selling and performance skills.<\/li>\n<li><i>Entrepreneurial Insight:<\/i>\u00a0As a successful businesswoman, she knows what it takes to build a brand and connect with customers \u2013 and will guide contestants in honing these skills.<\/li>\n<li><i>Charismatic Presence:<\/i>\u00a0Irene&#8217;s relatable, engaging personality ensures she connects effortlessly with both contestants and audiences, adding star power and credibility to the competition.<\/li>\n<\/ul>\n<p>&#8220;When I first started FLY Entertainment, people thought I was crazy \u2014 an artiste managing other artistes? But we proved it could work,&#8221; said <span class=\"xn-person\">Irene Ang<\/span>, CEO of FLY Entertainment. &#8220;Over the years, FLY has never stopped transforming with the times, because the entertainment scene itself keeps evolving. Today, I see the next big shift \u2014 live-streamers. They&#8217;re not just selling things; they&#8217;re entertaining, connecting, building communities. It&#8217;s the new stage, the new theatre. We&#8217;ve come a long way, and I&#8217;m really excited to see where this wave will take us next! Superstreamer Asia isn&#8217;t just entertainment, it&#8217;s a platform that could launch real, sustainable careers. Live-selling is not a frivolous pursuit, it&#8217;s the future of digital commerce.&#8221;<\/p>\n<p><span class=\"xn-person\">Olive Tai&#8217;s<\/span> Synagie&#8217; CEO commented: &#8216;We are excited to deepen our existing partnership with two of <span class=\"xn-location\">Southeast Asia&#8217;s<\/span> leaders in their sectors \u2013 Fly Entertainment and Shopee. With Fly Entertainment, to further leverage upon their stable and reach to artistes to elevate digital commerce and live-streaming. With Shopee, to expand on our tech and e-store services provided to our common brand partners. In 2024 alone, Synagie has opened over 20 new stores on Shopee, on top of those we already operate, across <span class=\"xn-location\">Vietnam<\/span>, <span class=\"xn-location\">the Philippines<\/span>, <span class=\"xn-location\">Malaysia<\/span> and <span class=\"xn-location\">Singapore<\/span>, in the categories of premium beauty, fashion and home &amp; living. Superstreamer Asia is testament of our combined commitment to create innovative, high-impact interactive content as we continue to expand the digital commerce eco-system across <span class=\"xn-location\">Southeast Asia<\/span>&#8220;.<\/p>\n<p><b><u>Call for Participants \u2013 Are You the Next Superstreamer?<br \/><\/u><\/b>The search is officially on. Whether one is a content creator, an online hustler, or just someone who can light up the screen, this is their chance to shine \u2013 and win <span class=\"xn-money\">$20,000<\/span> cash prize and more.<\/p>\n<p>To audition, interested participants simply need to submit a 3-part video via the IAmCasting app by <span class=\"xn-chron\">30 September 2025<\/span>:<\/p>\n<ol type=\"1\">\n<li>Introduce oneself (30 seconds)<\/li>\n<li>Sell something they love (1 minute)<\/li>\n<li>Surprise-sell an everyday item (1 minute)<\/li>\n<\/ol>\n<p>For full details are available on the IAmCasting app.<\/p>\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Sept. 26, 2025<\/span><\/span> \/PRNewswire\/ &#8212; <span class=\"xn-location\">Singapore&#8217;s<\/span> entertainment landscape is about to change forever.\u00a0<b><i>Superstreamer Asia<\/i><\/b> \u2013 a first-of-its-kind reality TV competition where live-streamers battle for the crown of <span class=\"xn-location\">Asia&#8217;s<\/span> ultimate &#8216;Superstreamer&#8217; \u2013 has officially launched. The winner will take home a grand cash prize of <span class=\"xn-money\">$20,000<\/span> and stand a chance at securing an artiste management contract. Casting is now open to all aspiring and seasoned live-streamers aged 18 to 80.<\/p>\n<p>Produced by FLY Entertainment in collaboration with industry leaders Synagie, Hoods Inc,\u00a0IAmCasting and Shopee, Superstreamer Asia merges live-streaming, e-commerce, and cutting-edge virtual production into a trailblazing new format. Contestants will go head-to-head in live-stream challenges that test their ability to entertain, sell, and connect in real-time.<\/p>\n<p>Live-streaming is experiencing exponential growth in <span class=\"xn-location\">Singapore<\/span>, alongside the video commerce market in <span class=\"xn-location\">Southeast Asia<\/span> accounting for <span class=\"xn-money\">USD31.8 billion<\/span> of total e-commerce GMV in 2024, or approximately 20%, according to the e-Conomy SEA report by Google, Temasek, and Bain &amp; Company. Superstreamer Asia aims to ride on\u00a0this momentum by combining the entertainment of reality TV with the commercial potential of live-streaming.<\/p>\n<p>Shopee, the leading e-commerce platform in <span class=\"xn-location\">Southeast Asia<\/span> and <span class=\"xn-location\">Taiwan<\/span>, in support of Superstreamer Asia in <span class=\"xn-location\">Singapore<\/span> will serve as the platform for the series&#8217; live-selling segments, enabling participants to connect with audiences in <span class=\"xn-location\">Singapore<\/span> through an engaging and seamless experience. This collaboration underscores a shared commitment to nurturing live-streaming talent and advancing the region&#8217;s e-commerce landscape.<\/p>\n<p>At the heart of this ambitious project is Ms <span class=\"xn-person\">Irene Ang<\/span>, CEO of FLY Entertainment \u2013 best known as a pioneering force in <span class=\"xn-location\">Singapore&#8217;s<\/span> entertainment industry. Superstreamer Asia is her brainchild, born from a vision to spotlight live-streamers as the next wave of digital stars.<\/p>\n<p>Irene will also take centre stage as the show&#8217;s resident judge, bringing a unique blend of expertise: as a media maven with entrepreneurial insight and charismatic presence!<\/p>\n<ul type=\"disc\">\n<li><i>Media Maven:<\/i>\u00a0With decades of entertainment and media experience, Irene is perfectly placed to evaluate contestants&#8217; live-selling and performance skills.<\/li>\n<li><i>Entrepreneurial Insight:<\/i>\u00a0As a successful businesswoman, she knows what it takes to build a brand and connect with customers \u2013 and will guide contestants in honing these skills.<\/li>\n<li><i>Charismatic Presence:<\/i>\u00a0Irene&#8217;s relatable, engaging personality ensures she connects effortlessly with both contestants and audiences, adding star power and credibility to the competition.<\/li>\n<\/ul>\n<p>&#8220;When I first started FLY Entertainment, people thought I was crazy \u2014 an artiste managing other artistes? But we proved it could work,&#8221; said <span class=\"xn-person\">Irene Ang<\/span>, CEO of FLY Entertainment. &#8220;Over the years, FLY has never stopped transforming with the times, because the entertainment scene itself keeps evolving. Today, I see the next big shift \u2014 live-streamers. They&#8217;re not just selling things; they&#8217;re entertaining, connecting, building communities. It&#8217;s the new stage, the new theatre. We&#8217;ve come a long way, and I&#8217;m really excited to see where this wave will take us next! Superstreamer Asia isn&#8217;t just entertainment, it&#8217;s a platform that could launch real, sustainable careers. Live-selling is not a frivolous pursuit, it&#8217;s the future of digital commerce.&#8221;<\/p>\n<p><span class=\"xn-person\">Olive Tai&#8217;s<\/span> Synagie&#8217; CEO commented: &#8216;We are excited to deepen our existing partnership with two of <span class=\"xn-location\">Southeast Asia&#8217;s<\/span> leaders in their sectors \u2013 Fly Entertainment and Shopee. With Fly Entertainment, to further leverage upon their stable and reach to artistes to elevate digital commerce and live-streaming. With Shopee, to expand on our tech and e-store services provided to our common brand partners. In 2024 alone, Synagie has opened over 20 new stores on Shopee, on top of those we already operate, across <span class=\"xn-location\">Vietnam<\/span>, <span class=\"xn-location\">the Philippines<\/span>, <span class=\"xn-location\">Malaysia<\/span> and <span class=\"xn-location\">Singapore<\/span>, in the categories of premium beauty, fashion and home &amp; living. Superstreamer Asia is testament of our combined commitment to create innovative, high-impact interactive content as we continue to expand the digital commerce eco-system across <span class=\"xn-location\">Southeast Asia<\/span>&#8220;.<\/p>\n<p><b><u>Call for Participants \u2013 Are You the Next Superstreamer?<br \/><\/u><\/b>The search is officially on. Whether one is a content creator, an online hustler, or just someone who can light up the screen, this is their chance to shine \u2013 and win <span class=\"xn-money\">$20,000<\/span> cash prize and more.<\/p>\n<p>To audition, interested participants simply need to submit a 3-part video via the IAmCasting app by <span class=\"xn-chron\">30 September 2025<\/span>:<\/p>\n<ol type=\"1\">\n<li>Introduce oneself (30 seconds)<\/li>\n<li>Sell something they love (1 minute)<\/li>\n<li>Surprise-sell an everyday item (1 minute)<\/li>\n<\/ol>\n<p>For full details are available on the IAmCasting app.<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-34697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/34697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=34697"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/34697\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=34697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=34697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=34697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}