{"id":3313,"date":"2024-05-31T14:44:35","date_gmt":"2024-05-31T07:44:35","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=3313"},"modified":"2024-05-31T14:44:35","modified_gmt":"2024-05-31T07:44:35","slug":"newborn-towns-toptop-gets-featured-on-the-app-store-due-to-its-deep-dive-into-mena-mobile-games-market","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=3313","title":{"rendered":"Newborn Town&#8217;s TopTop Gets Featured on the App Store Due to its Deep Dive into MENA Mobile Games Market"},"content":{"rendered":"<p><span class=\"xn-location\">HONG KONG<\/span>, <span class=\"xn-chron\">May 31, 2024<\/span> \/PRNewswire\/ &#8212; TopTop, Newborn Town&#8217;s game-oriented social app, was recently featured by the Apple App Store, reaching out to dozens of countries and regions such as <span class=\"xn-location\">Saudi Arabia<\/span>, the UAE, <span class=\"xn-location\">Qatar<\/span> and <span class=\"xn-location\">Oman<\/span>.<\/p>\n<p>TopTop is one of the results of Newborn Town&#8217;s thorough investigation of MENA users&#8217; social habits. By integrating locally popular games with audio-centric social features, this app quickly caught users&#8217; eyes upon its launch.<\/p>\n<p>TopTop consistently ranks at the top of the list of highest-grossing social media apps in GCC countries, with active users spending an average of 60 minutes a day on it, according to Newborn Town&#8217;s previous financial disclosure.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2426772\/image_1.html\" target=\"_blank\" rel=\"noopener\"><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p>By offering regional\u00a0favourites like Ludo and Domino as well as highly interactive games like UNO within the app, TopTop has focused on facilitating real-time multi-player interactions as it also embeds voice chat room features and avatar design tools, enhancing user engagement and stickiness.<\/p>\n<p>Extending its localization strategy beyond product design, TopTop organizes multiple events to celebrate local holidays and festivals while customizing virtual gifts for online users, catering to their diverse social demands.<\/p>\n<p>As a leading player in the social entertainment sector expanding overseas, Newborn Town has deeply rooted itself in the MENA market since 2017. The company continually unlocks market potential through a diversified product portfolio and comprehensive localization efforts.<\/p>\n<p>Newborn Town&#8217;s operating data for Q1 2024 revealed a YoY growth of more than 65% in its social networking business, with revenue exceeding <span class=\"xn-money\">1 billion yuan<\/span>.<\/p>\n<p>According to Newborn Town&#8217;s 2023 annual results, the later-launched products SUGO and TopTop have shown outstanding performance. In the MENA market, both their scale and commercialization capabilities have seen significant breakthroughs. In 2023, SUGO&#8217;s monthly active users increased more than threefold year-on-year, with revenue and profit growing over threefold as well.<\/p>\n<p>TopTop&#8217;s revenue more than doubled year-on-year, and its profit grew more than six times. Meanwhile, earlier-launched products MICO and YoHo have maintained stable growth, continually contributing to cash flow and profit.<\/p>\n<p>Meanwhile, Newborn Town has also ventured into mobile game development, and its quality game business is running smoothly.<\/p>\n<p>Aiming to create positive emotional values for global users, Newborn Town will maintain its lead in the global social entertainment track by staying centred on the &#8220;Pan-audience Social Networking&#8221; realm while expanding &#8220;Diverse-audience Social Networking&#8221; and quality games businesses.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p><span class=\"xn-location\">HONG KONG<\/span>, <span class=\"xn-chron\">May 31, 2024<\/span> \/PRNewswire\/ &#8212; TopTop, Newborn Town&#8217;s game-oriented social app, was recently featured by the Apple App Store, reaching out to dozens of countries and regions such as <span class=\"xn-location\">Saudi Arabia<\/span>, the UAE, <span class=\"xn-location\">Qatar<\/span> and <span class=\"xn-location\">Oman<\/span>.<\/p>\n<p>TopTop is one of the results of Newborn Town&#8217;s thorough investigation of MENA users&#8217; social habits. By integrating locally popular games with audio-centric social features, this app quickly caught users&#8217; eyes upon its launch.<\/p>\n<p>TopTop consistently ranks at the top of the list of highest-grossing social media apps in GCC countries, with active users spending an average of 60 minutes a day on it, according to Newborn Town&#8217;s previous financial disclosure.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2426772\/image_1.html\" target=\"_blank\" rel=\"noopener\"><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p>By offering regional\u00a0favourites like Ludo and Domino as well as highly interactive games like UNO within the app, TopTop has focused on facilitating real-time multi-player interactions as it also embeds voice chat room features and avatar design tools, enhancing user engagement and stickiness.<\/p>\n<p>Extending its localization strategy beyond product design, TopTop organizes multiple events to celebrate local holidays and festivals while customizing virtual gifts for online users, catering to their diverse social demands.<\/p>\n<p>As a leading player in the social entertainment sector expanding overseas, Newborn Town has deeply rooted itself in the MENA market since 2017. The company continually unlocks market potential through a diversified product portfolio and comprehensive localization efforts.<\/p>\n<p>Newborn Town&#8217;s operating data for Q1 2024 revealed a YoY growth of more than 65% in its social networking business, with revenue exceeding <span class=\"xn-money\">1 billion yuan<\/span>.<\/p>\n<p>According to Newborn Town&#8217;s 2023 annual results, the later-launched products SUGO and TopTop have shown outstanding performance. In the MENA market, both their scale and commercialization capabilities have seen significant breakthroughs. In 2023, SUGO&#8217;s monthly active users increased more than threefold year-on-year, with revenue and profit growing over threefold as well.<\/p>\n<p>TopTop&#8217;s revenue more than doubled year-on-year, and its profit grew more than six times. Meanwhile, earlier-launched products MICO and YoHo have maintained stable growth, continually contributing to cash flow and profit.<\/p>\n<p>Meanwhile, Newborn Town has also ventured into mobile game development, and its quality game business is running smoothly.<\/p>\n<p>Aiming to create positive emotional values for global users, Newborn Town will maintain its lead in the global social entertainment track by staying centred on the &#8220;Pan-audience Social Networking&#8221; realm while expanding &#8220;Diverse-audience Social Networking&#8221; and quality games businesses.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-3313","post","type-post","status-publish","format-standard","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/3313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3313"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/3313\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}