{"id":32228,"date":"2025-09-09T11:15:22","date_gmt":"2025-09-09T04:15:22","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=32228"},"modified":"2025-09-09T11:15:22","modified_gmt":"2025-09-09T04:15:22","slug":"defining-new-luxury-in-the-intelligent-era-aito-debuts-its-global-product-lineup-at-iaa-mobility-2025","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=32228","title":{"rendered":"Defining &#8216;New Luxury&#8217; in the Intelligent Era: AITO Debuts Its Global Product Lineup at IAA MOBILITY 2025"},"content":{"rendered":"<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2767806\/SERES_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<ul type=\"disc\">\n<li><b>World premieres of all-new <span class=\"xn-location\">Middle East<\/span> variants of\u00a0AITO 9, AITO 7, and AITO 5 at IAA MOBILITY 2025 jointly interpret &#8216;new luxury&#8217; for the intelligent vehicle era<\/b><\/li>\n<li><b>AITO is becoming a glocal company<\/b><\/li>\n<li><b>AITO&#8217;s long-term globalization strategy focuses on the high-end new energy vehicle segment, covering both<\/b>\u00a0<b>pure electric and range-extender technology paths<\/b>\u00a0<\/li>\n<li><b>Launch of latest generation\u00a0SERES Super Range-Extender System empowers a quiet and imperceptible &#8216;new luxury&#8217; mobility experience for global users <\/b><\/li>\n<\/ul>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">MUNICH<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Sept. 9, 2025<\/span><\/span> \/PRNewswire\/ &#8212; AITO, the high-end intelligent electric vehicle brand under SERES Group, is making a striking debut at IAA MOBILITY 2025 in <span class=\"xn-location\">Munich<\/span> with its competitive global product lineup. The all-new <span class=\"xn-location\">Middle East<\/span> variants of the AITO 9, AITO 7, and AITO 5 are making their world premieres on the brand&#8217;s newly upgraded premium stand. These models underscore how AITO is continuing to push the boundaries of new energy intelligent vehicles and is delivering an unparalleled &#8216;new luxury&#8217; smart mobility experience to customers around the world. AITO&#8217;s presence at the auto show reflects its &#8216;Intelligence Redefining Luxury&#8217;\u00a0philosophy and showcases its cutting-edge technological innovations and strategic global vision.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768013\/Leon_He__President__SERES_AUTO__3.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768013\/Leon_He__President__SERES_AUTO__3.jpg?p=medium600\" title=\"Leon He, President, SERES AUTO\" alt=\"Leon He, President, SERES AUTO\" \/> <\/a> <br \/><span>Leon He, President, SERES AUTO<\/span><\/p>\n<\/div>\n<p><span class=\"xn-person\">Leon He<\/span>, President of\u00a0SERES AUTO said: &#8220;AITO is\u00a0committed to becoming a glocal brand. Today, at IAA MOBILITY 2025, AITO is unveiling our truly globalized product lineup and setting a new strategic milestone in our globalization journey. This journey to define &#8216;new luxury&#8217; in the intelligent era is backed by our cutting-edge technology, and remarkable success in <span class=\"xn-location\">China<\/span>.&#8221;<\/p>\n<p>From the AITO brand&#8217;s establishment in <span class=\"xn-chron\">December 2021<\/span> to the end of August this year, the cumulative sales of its four models in <span class=\"xn-location\">China<\/span> have exceeded 770,000 units. Among them, the all-scenario intelligent flagship SUV AITO 9 which launched at the end of 2023, has sold more than 230,000 units, and has been the sales champion of the \u00a5500,000-level luxury car segment in <span class=\"xn-location\">China<\/span> for 17 consecutive months.<\/p>\n<p>The global AITO models will be first available in the <span class=\"xn-location\">Middle East<\/span> market in a diverse range of vehicle variants designed to meet the varied mobility needs of discerning local customers with region-specific product features.<\/p>\n<p>The <span class=\"xn-location\">Middle East<\/span> variants will feature a smart cockpit with trilingual interaction (Chinese, English, Arabic) and integration into the local digital ecosystem. Their fully enhanced hardware performance is tailored to the unique natural environment in the <span class=\"xn-location\">Middle East<\/span>. These models have undergone rigorous testing in extreme conditions like deserts to ensure full compliance and alignment with local driving conditions. All three new models have obtained UAE market entry certification and are set to hit the market soon.<\/p>\n<p>Meanwhile, AITO is completing validation tests of its overseas intelligent driving assistance features to bring an excellent and secure intelligent mobility experience for <span class=\"xn-location\">Middle East<\/span> users. AITO&#8217;s intelligent driving assistance technology has gained widespread recognition in the Chinese market. By the end of <span class=\"xn-chron\">August 2025<\/span>, AITO users&#8217; total intelligent assisted driving distance exceeded 3.45 billion km, serving 621,000 users in <span class=\"xn-location\">China<\/span>.<\/p>\n<p>As part of its global strategic blueprint, AITO will establish a UAE subsidiary to gradually launch its full model lineup. This will be supported by a tailored local service ecosystem for closer customer engagement.\u00a0Leveraging its <span class=\"xn-location\">Dubai<\/span>-based central warehouse, AITO will also develop a localized supply chain that will enable impressive weekly-order delivery speeds and instant after-sales parts support, ensuring a seamless user experience. Through in-depth regional customization, AITO will truly become a glocal company.<\/p>\n<p>AITO is showcasing many of its core technologies alongside its global models at IAA MOBILITY 2025. Among them, the <b>SERES 5th-Gen Super Range-Extender System<\/b> is making its overseas debut. Based on the &#8216;Saiyi C2E Range-Extender Integration Design&#8217; and &#8216;RoboREX Intelligent Control Technology&#8217;, this system delivers high power and high efficiency in a small, lightweight design with quiet operation. The <b>AITO<\/b> <b>MF Platform<\/b> is the first and currently the only platform in the industry compatible with three new energy power modes: super range-extended electric, battery electric, and ultra hybrid.<\/p>\n<p><b>Explore AITO&#8217;s vision of &#8216;new luxury&#8217; in intelligent mobility at Stand D40 in Hall B3 at the Munich Exhibition Center from 8 to <span class=\"xn-chron\">12 September 2025<\/span>. <\/b><\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768014\/Dr__Clifford_Kang__Vice_President_of_SERES_Group__3.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768014\/Dr__Clifford_Kang__Vice_President_of_SERES_Group__3.jpg?p=medium600\" title=\"Dr. Clifford Kang, Vice President of SERES Group\" alt=\"Dr. Clifford Kang, Vice President of SERES Group\" \/> <\/a> <br \/><span>Dr. Clifford Kang, Vice President of SERES Group<\/span><\/p>\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768015\/AlTO_9_Middle_East_variant__2___1.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768015\/AlTO_9_Middle_East_variant__2___1.jpg?p=medium600\" title=\"AlTO 9 Middle East variant\" alt=\"AlTO 9 Middle East variant\" \/> <\/a> <br \/><span>AlTO 9 Middle East variant<\/span><\/p>\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768016\/AITO_at_IAA_MOBILITY_2025__2___1.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768016\/AITO_at_IAA_MOBILITY_2025__2___1.jpg?p=medium600\" title=\"AITO at IAA MOBILITY 2025\" alt=\"AITO at IAA MOBILITY 2025\" \/> <\/a> <br \/><span>AITO at IAA MOBILITY 2025<\/span><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2767806\/SERES_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<ul type=\"disc\">\n<li><b>World premieres of all-new <span class=\"xn-location\">Middle East<\/span> variants of\u00a0AITO 9, AITO 7, and AITO 5 at IAA MOBILITY 2025 jointly interpret &#8216;new luxury&#8217; for the intelligent vehicle era<\/b><\/li>\n<li><b>AITO is becoming a glocal company<\/b><\/li>\n<li><b>AITO&#8217;s long-term globalization strategy focuses on the high-end new energy vehicle segment, covering both<\/b>\u00a0<b>pure electric and range-extender technology paths<\/b>\u00a0<\/li>\n<li><b>Launch of latest generation\u00a0SERES Super Range-Extender System empowers a quiet and imperceptible &#8216;new luxury&#8217; mobility experience for global users <\/b><\/li>\n<\/ul>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">MUNICH<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Sept. 9, 2025<\/span><\/span> \/PRNewswire\/ &#8212; AITO, the high-end intelligent electric vehicle brand under SERES Group, is making a striking debut at IAA MOBILITY 2025 in <span class=\"xn-location\">Munich<\/span> with its competitive global product lineup. The all-new <span class=\"xn-location\">Middle East<\/span> variants of the AITO 9, AITO 7, and AITO 5 are making their world premieres on the brand&#8217;s newly upgraded premium stand. These models underscore how AITO is continuing to push the boundaries of new energy intelligent vehicles and is delivering an unparalleled &#8216;new luxury&#8217; smart mobility experience to customers around the world. AITO&#8217;s presence at the auto show reflects its &#8216;Intelligence Redefining Luxury&#8217;\u00a0philosophy and showcases its cutting-edge technological innovations and strategic global vision.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768013\/Leon_He__President__SERES_AUTO__3.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768013\/Leon_He__President__SERES_AUTO__3.jpg?p=medium600\" title=\"Leon He, President, SERES AUTO\" alt=\"Leon He, President, SERES AUTO\" \/> <\/a> <br \/><span>Leon He, President, SERES AUTO<\/span><\/p>\n<\/div>\n<p><span class=\"xn-person\">Leon He<\/span>, President of\u00a0SERES AUTO said: &#8220;AITO is\u00a0committed to becoming a glocal brand. Today, at IAA MOBILITY 2025, AITO is unveiling our truly globalized product lineup and setting a new strategic milestone in our globalization journey. This journey to define &#8216;new luxury&#8217; in the intelligent era is backed by our cutting-edge technology, and remarkable success in <span class=\"xn-location\">China<\/span>.&#8221;<\/p>\n<p>From the AITO brand&#8217;s establishment in <span class=\"xn-chron\">December 2021<\/span> to the end of August this year, the cumulative sales of its four models in <span class=\"xn-location\">China<\/span> have exceeded 770,000 units. Among them, the all-scenario intelligent flagship SUV AITO 9 which launched at the end of 2023, has sold more than 230,000 units, and has been the sales champion of the \u00a5500,000-level luxury car segment in <span class=\"xn-location\">China<\/span> for 17 consecutive months.<\/p>\n<p>The global AITO models will be first available in the <span class=\"xn-location\">Middle East<\/span> market in a diverse range of vehicle variants designed to meet the varied mobility needs of discerning local customers with region-specific product features.<\/p>\n<p>The <span class=\"xn-location\">Middle East<\/span> variants will feature a smart cockpit with trilingual interaction (Chinese, English, Arabic) and integration into the local digital ecosystem. Their fully enhanced hardware performance is tailored to the unique natural environment in the <span class=\"xn-location\">Middle East<\/span>. These models have undergone rigorous testing in extreme conditions like deserts to ensure full compliance and alignment with local driving conditions. All three new models have obtained UAE market entry certification and are set to hit the market soon.<\/p>\n<p>Meanwhile, AITO is completing validation tests of its overseas intelligent driving assistance features to bring an excellent and secure intelligent mobility experience for <span class=\"xn-location\">Middle East<\/span> users. AITO&#8217;s intelligent driving assistance technology has gained widespread recognition in the Chinese market. By the end of <span class=\"xn-chron\">August 2025<\/span>, AITO users&#8217; total intelligent assisted driving distance exceeded 3.45 billion km, serving 621,000 users in <span class=\"xn-location\">China<\/span>.<\/p>\n<p>As part of its global strategic blueprint, AITO will establish a UAE subsidiary to gradually launch its full model lineup. This will be supported by a tailored local service ecosystem for closer customer engagement.\u00a0Leveraging its <span class=\"xn-location\">Dubai<\/span>-based central warehouse, AITO will also develop a localized supply chain that will enable impressive weekly-order delivery speeds and instant after-sales parts support, ensuring a seamless user experience. Through in-depth regional customization, AITO will truly become a glocal company.<\/p>\n<p>AITO is showcasing many of its core technologies alongside its global models at IAA MOBILITY 2025. Among them, the <b>SERES 5th-Gen Super Range-Extender System<\/b> is making its overseas debut. Based on the &#8216;Saiyi C2E Range-Extender Integration Design&#8217; and &#8216;RoboREX Intelligent Control Technology&#8217;, this system delivers high power and high efficiency in a small, lightweight design with quiet operation. The <b>AITO<\/b> <b>MF Platform<\/b> is the first and currently the only platform in the industry compatible with three new energy power modes: super range-extended electric, battery electric, and ultra hybrid.<\/p>\n<p><b>Explore AITO&#8217;s vision of &#8216;new luxury&#8217; in intelligent mobility at Stand D40 in Hall B3 at the Munich Exhibition Center from 8 to <span class=\"xn-chron\">12 September 2025<\/span>. <\/b><\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768014\/Dr__Clifford_Kang__Vice_President_of_SERES_Group__3.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768014\/Dr__Clifford_Kang__Vice_President_of_SERES_Group__3.jpg?p=medium600\" title=\"Dr. Clifford Kang, Vice President of SERES Group\" alt=\"Dr. Clifford Kang, Vice President of SERES Group\" \/> <\/a> <br \/><span>Dr. Clifford Kang, Vice President of SERES Group<\/span><\/p>\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768015\/AlTO_9_Middle_East_variant__2___1.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768015\/AlTO_9_Middle_East_variant__2___1.jpg?p=medium600\" title=\"AlTO 9 Middle East variant\" alt=\"AlTO 9 Middle East variant\" \/> <\/a> <br \/><span>AlTO 9 Middle East variant<\/span><\/p>\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2768016\/AITO_at_IAA_MOBILITY_2025__2___1.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2768016\/AITO_at_IAA_MOBILITY_2025__2___1.jpg?p=medium600\" title=\"AITO at IAA MOBILITY 2025\" alt=\"AITO at IAA MOBILITY 2025\" \/> <\/a> <br \/><span>AITO at IAA MOBILITY 2025<\/span><\/p>\n<\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-32228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/32228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=32228"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/32228\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=32228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=32228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=32228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}