{"id":32223,"date":"2025-09-09T11:15:11","date_gmt":"2025-09-09T04:15:11","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=32223"},"modified":"2025-09-09T11:15:11","modified_gmt":"2025-09-09T04:15:11","slug":"from-cinema-to-rock-stages-agoda-spotlights-busan-as-one-of-asias-leading-culture-cation-destination","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=32223","title":{"rendered":"From Cinema to Rock Stages: Agoda Spotlights Busan as One of Asia’s Leading ‘Culture-cation’ Destination"},"content":{"rendered":"\n\n\n
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– Agoda reports rising interest in Busan<\/span> from domestic and international travelers alike during the upcoming\u00a0Busan International Film Festival and the Busan International Rock Festival<\/p>\n

SEOUL, South Korea<\/span><\/span>, Sept. 9, 2025<\/span><\/span> \/PRNewswire\/ — Busan, South Korea’s<\/span> most well-known seaside metropolis, is also emerging as one of Asia’s<\/span> pre-eminent cultural hubs thanks to its diverse art and culture festivals, including the\u00a0Busan International Film Festival (BIFF) taking place 17-26 September 2025<\/span> and the Busan International Rock Festival taking place 26-28 September 2025<\/span>. According to digital travel platform Agoda, accommodation searches by South Korean travelers for Busan<\/span> around both events increased by 6% and 42%, respectively, for check-ins starting two days prior to each festival.<\/p>\n

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Busan<\/span> has consistently positioned itself as a premier ‘culture-cation’ destination by hosting world-class festivals and events, while actively supporting the creative industries. Marking its 30th anniversary this year, BIFF, the first international film festival in South Korea<\/span>, continues to serve as a gateway for promoting South Korean and Asian cinema globally by discovering and nurturing diverse films and talented filmmakers.<\/p>\n

The Busan International Rock Festival further contributes to the city’s cultural landscape with its ‘Rookies on the BU-ROCK’ competition, a program organized in partnership with Busan<\/span> City to discover and foster emerging artists. The winning team receives a prize as well as opportunities to perform at the Busan International Rock Festival and participate in overseas festivals.<\/p>\n

These flagship festivals are attracting not only South Korean travelers and fans but also rising interest from international visitors captivated by K-culture. Accommodation searches for Busan<\/span> from international travelers rose by 31% ahead of the festivals, with particularly strong demand from Vietnam<\/span>, Japan<\/span>, Philippines<\/span>, Taiwan<\/span>, and Thailand<\/span>. Notably, Vietnam<\/span> emerged as the top overseas market searching for Busan<\/span> during the periods leading up to both BIFF and the Busan International Rock Festival.<\/p>\n

Jay Lee<\/span>, Country Director, South Korea<\/span> at Agoda,<\/b>\u00a0said, “Today, Busan<\/span> is no longer just a seaside tourism city known for its beautiful beaches and trendy, scenic attractions. It is increasingly establishing itself as a cultural and artistic hub by hosting a wide range of events spanning music, film, and even gaming. With Agoda’s diverse selection of accommodation and flight options, you can plan your own ‘culture-cation’ and experience Busan’s<\/span> vibrant festivals firsthand.”<\/p>\n

For travelers seeking to immerse themselves in cultural destinations such as Busan<\/span>, Agoda offers over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, all of which can be combined in a single booking. Visit the website at www.Agoda.com<\/a>\u00a0or download the mobile app for the best deals.<\/p>\n

\u00a0<\/p>","protected":false},"excerpt":{"rendered":"

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\"\"<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

– Agoda reports rising interest in Busan<\/span> from domestic and international travelers alike during the upcoming\u00a0Busan International Film Festival and the Busan International Rock Festival<\/p>\n

SEOUL, South Korea<\/span><\/span>, Sept. 9, 2025<\/span><\/span> \/PRNewswire\/ — Busan, South Korea’s<\/span> most well-known seaside metropolis, is also emerging as one of Asia’s<\/span> pre-eminent cultural hubs thanks to its diverse art and culture festivals, including the\u00a0Busan International Film Festival (BIFF) taking place 17-26 September 2025<\/span> and the Busan International Rock Festival taking place 26-28 September 2025<\/span>. According to digital travel platform Agoda, accommodation searches by South Korean travelers for Busan<\/span> around both events increased by 6% and 42%, respectively, for check-ins starting two days prior to each festival.<\/p>\n

\n

\"\" <\/a>
<\/span><\/p>\n<\/div>\n

Busan<\/span> has consistently positioned itself as a premier ‘culture-cation’ destination by hosting world-class festivals and events, while actively supporting the creative industries. Marking its 30th anniversary this year, BIFF, the first international film festival in South Korea<\/span>, continues to serve as a gateway for promoting South Korean and Asian cinema globally by discovering and nurturing diverse films and talented filmmakers.<\/p>\n

The Busan International Rock Festival further contributes to the city’s cultural landscape with its ‘Rookies on the BU-ROCK’ competition, a program organized in partnership with Busan<\/span> City to discover and foster emerging artists. The winning team receives a prize as well as opportunities to perform at the Busan International Rock Festival and participate in overseas festivals.<\/p>\n

These flagship festivals are attracting not only South Korean travelers and fans but also rising interest from international visitors captivated by K-culture. Accommodation searches for Busan<\/span> from international travelers rose by 31% ahead of the festivals, with particularly strong demand from Vietnam<\/span>, Japan<\/span>, Philippines<\/span>, Taiwan<\/span>, and Thailand<\/span>. Notably, Vietnam<\/span> emerged as the top overseas market searching for Busan<\/span> during the periods leading up to both BIFF and the Busan International Rock Festival.<\/p>\n

Jay Lee<\/span>, Country Director, South Korea<\/span> at Agoda,<\/b>\u00a0said, “Today, Busan<\/span> is no longer just a seaside tourism city known for its beautiful beaches and trendy, scenic attractions. It is increasingly establishing itself as a cultural and artistic hub by hosting a wide range of events spanning music, film, and even gaming. With Agoda’s diverse selection of accommodation and flight options, you can plan your own ‘culture-cation’ and experience Busan’s<\/span> vibrant festivals firsthand.”<\/p>\n

For travelers seeking to immerse themselves in cultural destinations such as Busan<\/span>, Agoda offers over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, all of which can be combined in a single booking. Visit the website at www.Agoda.com<\/a>\u00a0or download the mobile app for the best deals.<\/p>\n

\u00a0<\/p>\n

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