{"id":30915,"date":"2025-08-26T20:00:11","date_gmt":"2025-08-26T20:00:11","guid":{"rendered":"https:\/\/www.hotelsalepage.com\/feed\/cision-pr-newswire\/shein-survey-reveals-back-to-school-trends-driving-gen-z-and-millennial-families-in-2025\/"},"modified":"2025-08-26T20:00:11","modified_gmt":"2025-08-26T20:00:11","slug":"shein-survey-reveals-back-to-school-trends-driving-gen-z-and-millennial-families-in-2025","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=30915","title":{"rendered":"SHEIN Survey Reveals Back-to-School Trends Driving Gen Z and Millennial Families in 2025"},"content":{"rendered":"<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2266792\/image_5026813_4105828_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"prntac\">Style, confidence, and self-expression lead the way as SHEIN predicts what&#8217;s next<\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">LOS ANGELES<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Aug. 26, 2025<\/span><\/span> \/PRNewswire\/ &#8212; SHEIN, the global fashion and lifestyle online retailer, conducted its 2025 Back-to-School Survey, spotlighting how U.S. families are redefining style and priorities for the new school year. With more than 22,000 respondents nationwide, the survey provides a pulse on the trends influencing Gen Z and Millennial families, from fashion must-haves to the role of confidence in personal style.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2757706\/BTS_Survey.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2757706\/BTS_Survey.jpg?p=medium600\" title=\"SHEIN 2025 Back-To-School Survey\" alt=\"SHEIN 2025 Back-To-School Survey\" \/> <\/a> <br \/><span>SHEIN 2025 Back-To-School Survey<\/span><\/p>\n<\/div>\n<p>This year, students are embracing fashion as a statement of individuality. Top motivators for back-to-school shopping include discovering new outfits to express\u00a0personal style (57%), capturing the &#8220;fresh start&#8221; feeling (54%), and the satisfaction of getting organized (51%). 80% of those surveyed said that making a fashion statement on the first day of school matters, with nearly 40% noting that a new outfit boosts their confidence and sets the tone for the year ahead.<\/p>\n<p>The survey shows that trend-forward pieces are taking center stage:<\/p>\n<ul type=\"disc\">\n<li>Trendy tops and t-shirts: the number one must-have (73%)<\/li>\n<li>Accessories like jewelry and caps: rising essentials (58%)<\/li>\n<li>Statement jeans and pants: close behind (57%)<\/li>\n<\/ul>\n<p>Unlike traditional shopping lists, families are embracing a more spontaneous and collaborative approach, allowing kids to select what feels authentic while parents keep an eye on deals and emerging trends.<\/p>\n<p>&#8220;Because we listen to customers in real time, SHEIN has a front-row seat to what&#8217;s shaping culture,&#8221; said <span class=\"xn-person\">Lisa Zlotnick<\/span>, U.S. head of brand PR for SHEIN U.S. &#8220;This survey reflects what we are seeing across our platform. Back-to-school shopping has shifted from stocking up on basics to curating bold looks that fuel confidence and creativity.&#8221;<\/p>\n<p>From apparel and footwear to accessories, dorm essentials, and school-ready supplies, SHEIN offers a one-stop destination for back-to-school style, delivering affordable access to the trends Gen Z and Millennial families are leaning into right now.<\/p>\n<p>Explore the latest back-to-school trends and style essentials now at <a href=\"https:\/\/us.shein.com\/\" target=\"_blank\" rel=\"nofollow\">SHEIN.com<\/a>.<\/p>\n<p><i>Survey methodology: Conducted via the SHEIN app from <span class=\"xn-chron\">July 18 to July 23, 2025<\/span>, among 22,684 U.S. customers aged 18 and older. Respondents self-reported their shopping priorities and behaviors, providing a snapshot of back-to-school shopping trends.<\/i><\/p>\n<p><b><u>About SHEIN<\/u><\/b><\/p>\n<p>SHEIN is a global online fashion and lifestyle retailer offering SHEIN-branded apparel and products from a global network of vendors, all at affordable prices. Headquartered in <span class=\"xn-location\">Singapore<\/span>, SHEIN is committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology for a smarter, future-ready industry.<\/p>\n<p>To learn more about SHEIN, visit <a href=\"http:\/\/www.sheingroup.com\/\" target=\"_blank\" rel=\"nofollow\">www.sheingroup.com<\/a>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2266792\/image_5026813_4105828_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"prntac\">Style, confidence, and self-expression lead the way as SHEIN predicts what&#8217;s next<\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">LOS ANGELES<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Aug. 26, 2025<\/span><\/span> \/PRNewswire\/ &#8212; SHEIN, the global fashion and lifestyle online retailer, conducted its 2025 Back-to-School Survey, spotlighting how U.S. families are redefining style and priorities for the new school year. With more than 22,000 respondents nationwide, the survey provides a pulse on the trends influencing Gen Z and Millennial families, from fashion must-haves to the role of confidence in personal style.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2757706\/BTS_Survey.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2757706\/BTS_Survey.jpg?p=medium600\" title=\"SHEIN 2025 Back-To-School Survey\" alt=\"SHEIN 2025 Back-To-School Survey\" \/> <\/a> <br \/><span>SHEIN 2025 Back-To-School Survey<\/span><\/p>\n<\/div>\n<p>This year, students are embracing fashion as a statement of individuality. Top motivators for back-to-school shopping include discovering new outfits to express\u00a0personal style (57%), capturing the &#8220;fresh start&#8221; feeling (54%), and the satisfaction of getting organized (51%). 80% of those surveyed said that making a fashion statement on the first day of school matters, with nearly 40% noting that a new outfit boosts their confidence and sets the tone for the year ahead.<\/p>\n<p>The survey shows that trend-forward pieces are taking center stage:<\/p>\n<ul type=\"disc\">\n<li>Trendy tops and t-shirts: the number one must-have (73%)<\/li>\n<li>Accessories like jewelry and caps: rising essentials (58%)<\/li>\n<li>Statement jeans and pants: close behind (57%)<\/li>\n<\/ul>\n<p>Unlike traditional shopping lists, families are embracing a more spontaneous and collaborative approach, allowing kids to select what feels authentic while parents keep an eye on deals and emerging trends.<\/p>\n<p>&#8220;Because we listen to customers in real time, SHEIN has a front-row seat to what&#8217;s shaping culture,&#8221; said <span class=\"xn-person\">Lisa Zlotnick<\/span>, U.S. head of brand PR for SHEIN U.S. &#8220;This survey reflects what we are seeing across our platform. Back-to-school shopping has shifted from stocking up on basics to curating bold looks that fuel confidence and creativity.&#8221;<\/p>\n<p>From apparel and footwear to accessories, dorm essentials, and school-ready supplies, SHEIN offers a one-stop destination for back-to-school style, delivering affordable access to the trends Gen Z and Millennial families are leaning into right now.<\/p>\n<p>Explore the latest back-to-school trends and style essentials now at <a href=\"https:\/\/us.shein.com\/\" target=\"_blank\" rel=\"nofollow\">SHEIN.com<\/a>.<\/p>\n<p><i>Survey methodology: Conducted via the SHEIN app from <span class=\"xn-chron\">July 18 to July 23, 2025<\/span>, among 22,684 U.S. customers aged 18 and older. Respondents self-reported their shopping priorities and behaviors, providing a snapshot of back-to-school shopping trends.<\/i><\/p>\n<p><b><u>About SHEIN<\/u><\/b><\/p>\n<p>SHEIN is a global online fashion and lifestyle retailer offering SHEIN-branded apparel and products from a global network of vendors, all at affordable prices. Headquartered in <span class=\"xn-location\">Singapore<\/span>, SHEIN is committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology for a smarter, future-ready industry.<\/p>\n<p>To learn more about SHEIN, visit <a href=\"http:\/\/www.sheingroup.com\/\" target=\"_blank\" rel=\"nofollow\">www.sheingroup.com<\/a>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-30915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/30915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=30915"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/30915\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=30915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=30915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=30915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}