{"id":29179,"date":"2025-07-31T09:29:11","date_gmt":"2025-07-31T09:29:11","guid":{"rendered":"https:\/\/www.hotelsalepage.com\/feed\/cision-pr-newswire\/immerse-yourself-in-a-surreal-experience-where-ar-art-meets-the-historic-streets-of-nishi-chaya\/"},"modified":"2025-07-31T09:29:11","modified_gmt":"2025-07-31T09:29:11","slug":"immerse-yourself-in-a-surreal-experience-where-ar-art-meets-the-historic-streets-of-nishi-chaya","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=29179","title":{"rendered":"Immerse Yourself in a Surreal Experience: Where AR Art Meets the Historic Streets of Nishi Chaya"},"content":{"rendered":"

Step into a magical world through digital street art in Nishi Chaya<\/span>.<\/b><\/p>\n

KANAZAWA, Japan<\/span><\/span>, July 30, 2025<\/span><\/span> \/PRNewswire\/ — From Sunday, 13 April, an unprecedented AR art exhibition opens in\u00a0Nishichayagai, the historic teahouse district where Kanazawa’s past and culture still breathe. Augmented Reality (AR) art overlays computer-generated imagery onto the real world via smartphone or computer.\u00a0Kanazawa<\/span> <\/span>Bi<\/span>yori spoke to the organisers to find out more about the tour.<\/p>\n

\u25a0Tell me about the tour.
Purchase a ticket, scan the QR code with your phone, and the story begins. The venue is the main street of Nishichayagai; when you reach each designated spot, the work automatically comes to life, merging everyday scenery with the digital. The entire Nishichaya-d\u014dri forms one narrative, promising a mysterious moment as though you had stepped into a giant picture book.<\/p>\n

\u25a0What kind of experience can you get on the tour.
“Art Caf\u00e9 33 yoi yoi,” which also serves as reception, offers a space to re-experience the works. Its name combines san-san (“33,” brilliantly radiant) with yoi yoi (the pleasant sway of cheerful inebriation). Set against the storied backdrop of Nishichayagai, this AR adventure invites fresh eyes to often-overlooked corners and is recommended for locals and visitors alike.<\/p>\n

\u25a0Overview and Application Details
Duration: Ongoing \u2014 Sunday, 13 April to Sunday, 30 November
Hours: Variable; please check the official Instagram account for daily updates.
Admission: \u00a51,100 per ticket
iPhone Rental: \u00a510,000 deposit (fully refundable upon return)<\/p>\n

\u25a0Further Information
Official Website https:\/\/kanaza-waza.com\/33yoiyoi\/<\/a>
Instagram https:\/\/www.instagram.com\/33yoiyoi\/<\/a>
Vertical Video https:\/\/www.youtube.com\/shorts\/UhrLjfmIgDs<\/a>
Horizontal Video https:\/\/www.youtube.com\/watch?v=hJqkvZZe03k<\/a><\/p>\n

Modern tea ceremony https:\/\/kanazawatour.com\/#modern-tea-ceremony<\/a>
Blacksmith Workshop Tour https:\/\/kanazawatour.com\/#blacksmith-workshop-tour<\/a><\/p>\n

\n

\"\"<\/a>
<\/span><\/p>\n<\/div>\n

Contact Information<\/b>
Company Name:<\/b> Kanazawa Biyori Co., Ltd.
Address:<\/b>
Sanpia Izumigaoka 511, 255 Fushimishinmachi,
Kanazawa City, Ishikawa 921-8172, Japan<\/span>
Website:<\/b> info@kanazawabiyori.com<\/a>
Representative:<\/b> Tatsunori Kita<\/span>
Phone:<\/b> +81-76-255-7663<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

<\/p>\n

Step into a magical world through digital street art in Nishi Chaya<\/span>.<\/b><\/p>\n

KANAZAWA, Japan<\/span><\/span>, July 30, 2025<\/span><\/span> \/PRNewswire\/ — From Sunday, 13 April, an unprecedented AR art exhibition opens in\u00a0Nishichayagai, the historic teahouse district where Kanazawa’s past and culture still breathe. Augmented Reality (AR) art overlays computer-generated imagery onto the real world via smartphone or computer.\u00a0Kanazawa<\/span> <\/span>Bi<\/span>yori spoke to the organisers to find out more about the tour.<\/p>\n

\u25a0Tell me about the tour.
Purchase a ticket, scan the QR code with your phone, and the story begins. The venue is the main street of Nishichayagai; when you reach each designated spot, the work automatically comes to life, merging everyday scenery with the digital. The entire Nishichaya-d\u014dri forms one narrative, promising a mysterious moment as though you had stepped into a giant picture book.<\/p>\n

\u25a0What kind of experience can you get on the tour.
“Art Caf\u00e9 33 yoi yoi,” which also serves as reception, offers a space to re-experience the works. Its name combines san-san (“33,” brilliantly radiant) with yoi yoi (the pleasant sway of cheerful inebriation). Set against the storied backdrop of Nishichayagai, this AR adventure invites fresh eyes to often-overlooked corners and is recommended for locals and visitors alike.<\/p>\n

\u25a0Overview and Application Details
Duration: Ongoing \u2014 Sunday, 13 April to Sunday, 30 November
Hours: Variable; please check the official Instagram account for daily updates.
Admission: \u00a51,100 per ticket
iPhone Rental: \u00a510,000 deposit (fully refundable upon return)<\/p>\n

\u25a0Further Information
Official Website https:\/\/kanaza-waza.com\/33yoiyoi\/<\/a>
Instagram https:\/\/www.instagram.com\/33yoiyoi\/<\/a>
Vertical Video https:\/\/www.youtube.com\/shorts\/UhrLjfmIgDs<\/a>
Horizontal Video https:\/\/www.youtube.com\/watch?v=hJqkvZZe03k<\/a><\/p>\n

Modern tea ceremony https:\/\/kanazawatour.com\/#modern-tea-ceremony<\/a>
Blacksmith Workshop Tour https:\/\/kanazawatour.com\/#blacksmith-workshop-tour<\/a><\/p>\n

\n

\"\"<\/a>
<\/span><\/p>\n<\/div>\n

Contact Information<\/b>
Company Name:<\/b> Kanazawa Biyori Co., Ltd.
Address:<\/b>
Sanpia Izumigaoka 511, 255 Fushimishinmachi,
Kanazawa City, Ishikawa 921-8172, Japan<\/span>
Website:<\/b> info@kanazawabiyori.com<\/a>
Representative:<\/b> Tatsunori Kita<\/span>
Phone:<\/b> +81-76-255-7663<\/p>\n

<\/div>\n

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