{"id":21551,"date":"2025-04-16T21:20:13","date_gmt":"2025-04-16T14:20:13","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=21551"},"modified":"2025-04-16T21:20:13","modified_gmt":"2025-04-16T14:20:13","slug":"brand-demand-frost-sullivans-tactical-marketing-services-fuel-b2b-pipeline-growth-amid-economic-volatility","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=21551","title":{"rendered":"Brand &amp; Demand: Frost &amp; Sullivan&#8217;s Tactical Marketing Services Fuel B2B Pipeline Growth Amid Economic Volatility"},"content":{"rendered":"<p class=\"prntac\"><b><i>Proven programs help companies stay visible, engage high-value buyers, and deliver measurable ROI &#8211; even in a downturn<\/i><\/b><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">LONDON<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">April 16, 2025<\/span><\/span> \/PRNewswire\/ &#8212; As global economic uncertainty continues to impact business strategies, Frost &amp; Sullivan is spotlighting its proven suite of tactical marketing support services &#8211; designed to help companies accelerate customer acquisition, sustain market visibility, tell their story effectively, and drive measurable revenue impact, even in challenging times.<\/p>\n<p>While many organisations respond to economic\u00a0headwinds by cutting budgets or pausing marketing efforts, Frost &amp; Sullivan advises a more strategic approach: lean in.<\/p>\n<p>&#8220;Economic slowdowns often present the greatest opportunities for market share growth,&#8221; says Dr. <span class=\"xn-person\">Brian Cotton<\/span>, Partner at Frost &amp; Sullivan. &#8220;When competitors go quiet, forward-thinking companies can use that space to gain ground. But it requires executional excellence and strategic urgency.&#8221;<\/p>\n<p><b>Execution Power for Your Marketing Strategy<\/b><\/p>\n<p>Frost &amp; Sullivan&#8217;s tactical marketing support services help medium and large enterprises execute high-impact marketing programs with speed, focus, and flexibility. Built on over six decades of industry expertise, the offering includes:<\/p>\n<ul type=\"disc\">\n<li><b>Content Marketing:<\/b>\u00a0Blog posts, video campaigns, infographics, interactive white papers, vBooks, and more\u2014each tailored to help you tell your story in compelling, audience-relevant formats<\/li>\n<li><b>Product Marketing &amp; Thought Leadership:<\/b>\u00a0Executive briefs, webinars, and virtual think tanks that position your brand as a trusted authority and storyteller in your space<\/li>\n<li><b>Account-Based Marketing (ABM):<\/b>\u00a0Highly targeted campaigns aligned with your ideal customer profile, designed to engage and convert decision-makers<\/li>\n<li><b>Event Marketing:<\/b>\u00a0Executive luncheons, curated roundtables, and virtual events that deepen connections and bring your brand narrative to life in live settings<\/li>\n<\/ul>\n<p>These services are tailored to amplify your existing strategy &#8211; enhancing lead generation, nurturing buyer relationships, and accelerate your sales pipeline.<\/p>\n<p><b>The Time for Action Is Now<\/b><\/p>\n<p>In today&#8217;s climate, where budgets are scrutinized and sales cycles tighten, marketing and sales alignment is critical. Frost &amp; Sullivan helps clients move faster without sacrificing quality\u2014by applying data-driven strategies, precise targeting, and industry insight to every campaign.<\/p>\n<p>&#8220;Working with trusted partners like us means you don&#8217;t have to choose between speed and quality,&#8221; adds Dr. Cotton. &#8220;We bring deep industry knowledge, proven frameworks, and the executional firepower to help you stay ahead.&#8221;<\/p>\n<p><b>Ready to Strengthen Your Funnel?<\/b><\/p>\n<p>Don&#8217;t let economic headwinds slow your growth. The right support can make all the difference. Whether you&#8217;re looking to increase lead volume, elevate content impact, or turn prospects into customers faster, Frost &amp; Sullivan&#8217;s tactical marketing services are designed to deliver measurable results &#8211; when it matters most.<\/p>\n<p>Curious how strategic pipeline acceleration can boost your results in today&#8217;s economy?<\/p>\n<p>Connect directly with <a href=\"mailto:brian.cotton@frost.com\" target=\"_blank\" rel=\"nofollow\">brian.cotton@frost.com<\/a> for an exploratory chat and discover how Frost &amp; Sullivan can help supercharge your sales funnel.<\/p>\n<p><b>YOUR TRANSFORMATIONAL GROWTH JOURNEY STARTS HERE.\u00a0<\/b>Frost &amp; Sullivan&#8217;s Growth Pipeline Engine, transformational strategies and best-practice models drive the generation, evaluation, and implementation of powerful growth opportunities.\u00a0<b>Is your company prepared to survive and thrive through the coming transformation?\u00a0<\/b><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4406810-1&amp;h=142878420&amp;u=https%3A%2F%2Ffrost.ly%2F8ms&amp;a=Join+the+Journey\" target=\"_blank\" rel=\"nofollow\">Join the Journey<\/a><\/p>\n<p><b>Editor&#8217;s Note<\/b><\/p>\n<p><b>To arrange an interview or for any questions, please contact:<\/b><\/p>\n<p><span class=\"xn-person\">Kristina Menzefricke<\/span><br \/>Marketing &amp; Communications<br \/>Global Customer Experience, Frost &amp; Sullivan<br \/><a href=\"mailto:kristina.menzefricke@frost.com\" target=\"_blank\" rel=\"nofollow\">kristina.menzefricke@frost.com<\/a>\u00a0<\/p>\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p class=\"prntac\"><b><i>Proven programs help companies stay visible, engage high-value buyers, and deliver measurable ROI &#8211; even in a downturn<\/i><\/b><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">LONDON<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">April 16, 2025<\/span><\/span> \/PRNewswire\/ &#8212; As global economic uncertainty continues to impact business strategies, Frost &amp; Sullivan is spotlighting its proven suite of tactical marketing support services &#8211; designed to help companies accelerate customer acquisition, sustain market visibility, tell their story effectively, and drive measurable revenue impact, even in challenging times.<\/p>\n<p>While many organisations respond to economic\u00a0headwinds by cutting budgets or pausing marketing efforts, Frost &amp; Sullivan advises a more strategic approach: lean in.<\/p>\n<p>&#8220;Economic slowdowns often present the greatest opportunities for market share growth,&#8221; says Dr. <span class=\"xn-person\">Brian Cotton<\/span>, Partner at Frost &amp; Sullivan. &#8220;When competitors go quiet, forward-thinking companies can use that space to gain ground. But it requires executional excellence and strategic urgency.&#8221;<\/p>\n<p><b>Execution Power for Your Marketing Strategy<\/b><\/p>\n<p>Frost &amp; Sullivan&#8217;s tactical marketing support services help medium and large enterprises execute high-impact marketing programs with speed, focus, and flexibility. Built on over six decades of industry expertise, the offering includes:<\/p>\n<ul type=\"disc\">\n<li><b>Content Marketing:<\/b>\u00a0Blog posts, video campaigns, infographics, interactive white papers, vBooks, and more\u2014each tailored to help you tell your story in compelling, audience-relevant formats<\/li>\n<li><b>Product Marketing &amp; Thought Leadership:<\/b>\u00a0Executive briefs, webinars, and virtual think tanks that position your brand as a trusted authority and storyteller in your space<\/li>\n<li><b>Account-Based Marketing (ABM):<\/b>\u00a0Highly targeted campaigns aligned with your ideal customer profile, designed to engage and convert decision-makers<\/li>\n<li><b>Event Marketing:<\/b>\u00a0Executive luncheons, curated roundtables, and virtual events that deepen connections and bring your brand narrative to life in live settings<\/li>\n<\/ul>\n<p>These services are tailored to amplify your existing strategy &#8211; enhancing lead generation, nurturing buyer relationships, and accelerate your sales pipeline.<\/p>\n<p><b>The Time for Action Is Now<\/b><\/p>\n<p>In today&#8217;s climate, where budgets are scrutinized and sales cycles tighten, marketing and sales alignment is critical. Frost &amp; Sullivan helps clients move faster without sacrificing quality\u2014by applying data-driven strategies, precise targeting, and industry insight to every campaign.<\/p>\n<p>&#8220;Working with trusted partners like us means you don&#8217;t have to choose between speed and quality,&#8221; adds Dr. Cotton. &#8220;We bring deep industry knowledge, proven frameworks, and the executional firepower to help you stay ahead.&#8221;<\/p>\n<p><b>Ready to Strengthen Your Funnel?<\/b><\/p>\n<p>Don&#8217;t let economic headwinds slow your growth. The right support can make all the difference. Whether you&#8217;re looking to increase lead volume, elevate content impact, or turn prospects into customers faster, Frost &amp; Sullivan&#8217;s tactical marketing services are designed to deliver measurable results &#8211; when it matters most.<\/p>\n<p>Curious how strategic pipeline acceleration can boost your results in today&#8217;s economy?<\/p>\n<p>Connect directly with <a href=\"mailto:brian.cotton@frost.com\" target=\"_blank\" rel=\"nofollow\">brian.cotton@frost.com<\/a> for an exploratory chat and discover how Frost &amp; Sullivan can help supercharge your sales funnel.<\/p>\n<p><b>YOUR TRANSFORMATIONAL GROWTH JOURNEY STARTS HERE.\u00a0<\/b>Frost &amp; Sullivan&#8217;s Growth Pipeline Engine, transformational strategies and best-practice models drive the generation, evaluation, and implementation of powerful growth opportunities.\u00a0<b>Is your company prepared to survive and thrive through the coming transformation?\u00a0<\/b><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4406810-1&amp;h=142878420&amp;u=https%3A%2F%2Ffrost.ly%2F8ms&amp;a=Join+the+Journey\" target=\"_blank\" rel=\"nofollow\">Join the Journey<\/a><\/p>\n<p><b>Editor&#8217;s Note<\/b><\/p>\n<p><b>To arrange an interview or for any questions, please contact:<\/b><\/p>\n<p><span class=\"xn-person\">Kristina Menzefricke<\/span><br \/>Marketing &amp; Communications<br \/>Global Customer Experience, Frost &amp; Sullivan<br \/><a href=\"mailto:kristina.menzefricke@frost.com\" target=\"_blank\" rel=\"nofollow\">kristina.menzefricke@frost.com<\/a>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-21551","post","type-post","status-publish","format-standard","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/21551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=21551"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/21551\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=21551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=21551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=21551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}