{"id":20975,"date":"2025-04-02T09:22:43","date_gmt":"2025-04-02T02:22:43","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=20975"},"modified":"2025-04-02T09:22:43","modified_gmt":"2025-04-02T02:22:43","slug":"loreal-china-unveils-its-first-socio-economic-impact-study-in-china-1-loreal-job-in-china-generates-20-jobs-in-the-wider-economy","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=20975","title":{"rendered":"L’OR\u00c9AL CHINA UNVEILS ITS FIRST SOCIO-ECONOMIC IMPACT STUDY IN CHINA: 1 L’OR\u00c9AL JOB IN CHINA GENERATES 20 JOBS IN THE WIDER ECONOMY"},"content":{"rendered":"

SHANGHAI<\/span><\/span>, April 2, 2025<\/span><\/span> \/PRNewswire\/ — L’Or\u00e9al China<\/span> held its 2024\/2025 Annual Results Press Meeting, under theme ‘Believing in Beauty, Elevating the Game’.\u00a0L’Or\u00e9al China<\/span> reaffirmed its belief in the Essentiality of Beauty, shared its consumer-centric approach, and introduced its latest strategic investments to lay the foundation for the future in China<\/span>.<\/p>\n

“L’Or\u00e9al’s purpose of creating beauty aligns with Chinese consumers’ growing aspiration of a better life. We firmly believe that investing in China<\/span> is investing in the future,” said Vincent BOINAY, President of L’Or\u00e9al North Asia Zone<\/span> and CEO of L’Or\u00e9al China<\/span><\/b>. “With a long-term commitment, we will continue to deepen our presence in China<\/span>, seizing opportunities from beauty’s socio-economic impact, enhancing our proximity to Chinese consumers, and elevating the game with strategic investments. Let’s embark on the conquest of new spaces in the beauty galaxy, and win together in the Year of Snake!”<\/i><\/p>\n

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\"Vincent<\/a>
Vincent BOINAY, President of L’Or\u00e9al North Asia Zone and CEO of L’Or\u00e9al China, Shares Key Strategies<\/span><\/p>\n<\/div>\n

Fueling socio-economic impact in China<\/span> with beauty<\/u><\/b><\/p>\n

Amid global uncertainties and instability, Vincent reaffirmed L’Or\u00e9al’s strong confidence in China’s<\/span> beauty market, driven by the country high-quality development and beauty’s stronger-than-ever relevance to Chinese society. As a universal quest, beauty intertwines deeply with culture, daily life, the economy, and international relations.<\/p>\n

China’s<\/span> dynamic beauty industry is a testament to this. A study by Aster\u00e8s shows that L’Or\u00e9al China<\/span> supports over 330,000 jobs, with each direct job creating 20 additional jobs across the economy\u2014eight times the national average (2.7)<\/b>. Meanwhile, beauty remains a key pillar of Sino-French cooperation, with France<\/span> as China’s<\/span> leading cosmetics importer. L’Or\u00e9al actively fosters bilateral exchanges through initiatives spanning culture, art, business, and innovation.<\/p>\n

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\"Vincent<\/a>
Vincent BOINAY Shares Socio-Economic Impact Study on Beauty<\/span><\/p>\n<\/div>\n

Meeting beauty aspiration with consumer centricity<\/u><\/b><\/p>\n

In 2024, despite a challenging market, L’Or\u00e9al maintained its leadership as China’s<\/span> NO.1 beauty group, driven by the strength of its 4 divisions. L’Or\u00e9al Paris<\/span>, Lanc\u00f4me, and K\u00e9rastase respectively lead in mass beauty, luxury beauty, and hair care, while L’Or\u00e9al Dermatological Beauty captured the largest market share.<\/b><\/p>\n

Laurence Ma<\/span>, Deputy CEO of L’Or\u00e9al China<\/span> and General Manager of Luxury Division <\/b>shared L’Or\u00e9al China’s<\/span> systematic strategic framework, which fully leverages its strengths and deep consumer insights, while maintaining a consumer-centric approach<\/b>:<\/p>\n