{"id":19790,"date":"2025-03-12T19:52:00","date_gmt":"2025-03-12T19:52:00","guid":{"rendered":"https:\/\/www.hotelsalepage.com\/feed\/cision-pr-newswire\/insta360-and-leica-camera-ag-extend-partnership-advancing-the-action-cam-industry\/"},"modified":"2025-03-12T19:52:00","modified_gmt":"2025-03-12T19:52:00","slug":"insta360-and-leica-camera-ag-extend-partnership-advancing-the-action-cam-industry","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=19790","title":{"rendered":"Insta360 and Leica Camera AG extend Partnership: Advancing the Action Cam Industry"},"content":{"rendered":"<p><span class=\"legendSpanClass\"><span class=\"xn-location\">LOS ANGELES<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">March 12, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Insta360, a leader in 360\u00b0 and action cameras, is proud to announce an extension of its partnership with\u00a0Leica Camera AG, the legendary brand renowned for over a century of excellence in imaging. This continued collaboration aims to bring elite performance to Insta360&#8217;s range of AI-powered action cameras and more.<\/p>\n<p>Leica&#8217;s heritage in crafting high-quality lenses and pioneering advancements in optical engineering aligns seamlessly with Insta360&#8217;s mission to redefine what&#8217;s possible in action and 360\u00b0 imaging. Together, the two brands have delivered industry-leading innovations, with the latest offering,<a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2<\/a>, proving to be a smash hit among users worldwide.<\/p>\n<p>With this partnership evolving, exciting developments are already on the horizon. While we can&#8217;t share specifics just yet, creators can expect more cutting-edge imaging solutions across new product lines in the near future. This extension sets the stage for further innovation, reinforcing both brands&#8217; commitment to pushing the boundaries of what&#8217;s possible in action and 360\u00b0 imaging.<\/p>\n<p><b>A Partnership Rooted in Innovation<\/b><\/p>\n<p>&#8220;Insta360 and\u00a0Leica share a vision of creating the most advanced imaging tools possible,&#8221; said <span class=\"xn-person\">Max Richter<\/span>, Vice President of Marketing at Insta360. &#8220;With this renewed partnership, we are excited to continue our journey together, empowering creators to capture like nothing else out there.&#8221;<\/p>\n<p>As the action camera market continues to demand ever-better image quality, this partnership ensures that Insta360 continues to lead in imaging excellence.<\/p>\n<p>&#8220;For over a century, Leica has stood at the forefront of optical innovation, and our partnership with Insta360 allows us to continue this legacy in the dynamic world of action cameras.<\/p>\n<p>Together, we strive to push the boundaries of imaging excellence, offering creators tools that inspire their creative journeys,&#8221; said <span class=\"xn-person\">Marius Eschweiler<\/span>, Vice President Business Unit Mobile, at Leica Camera AG.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2639871\/Strategic_Imaging_Partnership.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2639871\/Strategic_Imaging_Partnership.jpg?p=medium600\" title=\"Strategic Imaging Partnership\" alt=\"Strategic Imaging Partnership\" \/><\/a><br \/><span>Strategic Imaging Partnership<\/span><\/p>\n<\/div>\n<p><b>Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2 \u2013 The Latest Evolution of Insta360 and Leica&#8217;s Collaboration<\/b><\/p>\n<p>The latest product of this partnership is the recently launched Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2, a flagship AI-powered action camera designed for professionals and enthusiasts seeking the highest image quality.<\/p>\n<p>Built with a Leica SUMMARIT lens and unique Leica color profiles, the latest addition to Insta360&#8217;s wide-angle camera lineup sets a new standard in action photography and videography.<\/p>\n<p>With industry-leading low-light performance, superior dynamic range, and refined image processing, Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2 is engineered to capture life&#8217;s most thrilling moments with the precision and quality expected from Leica optics.<\/p>\n<p>Creators can rely on Insta360\u00a0Ace Pro 2&#8217;s enhanced stabilization and AI-powered features to ensure smooth and professional-looking footage every time.<\/p>\n<p><b>Looking Ahead<\/b><\/p>\n<p>The renewal of this partnership signals an exciting future for creators and action camera enthusiasts alike. With Leica&#8217;s legacy in optics and Insta360&#8217;s expertise in imaging technology, the next generation of cameras will continue to set new benchmarks in performance and creativity.<\/p>\n<p>Shop the Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2<a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">here<\/a>, and be sure to explore Leica&#8217;s latest offerings via their<a href=\"https:\/\/leica-camera.com\/en-US\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><a href=\"https:\/\/leica-camera.com\/en-US\" target=\"_blank\" rel=\"nofollow\">official website.<\/a><\/p>\n<p><b>About <span class=\"xn-person\">Leica Camera<\/span><\/b><\/p>\n<p>Leica Camera AG is an international premium manufacturer of cameras, lenses and sports optics products with over 150 years of company history. As part of its growth strategy, the company has expanded its business to include mobile imaging (smartphones) and the manufacture of high-quality eyeglass lenses and watches and is represented in the home cinema segment with its own projectors.<\/p>\n<p>Headquartered in Wetzlar (<span class=\"xn-location\">Germany<\/span>) and with a second production site in Vila Nova de Famalic\u00e3o (<span class=\"xn-location\">Portugal<\/span>), Leica Camera AG has a global network of its own sales companies with over 120 Leica Stores. The company employs 2,400 people and achieved a turnover of <span class=\"xn-money\">554 million euros<\/span> in the 2023\/24 financial year.<\/p>\n<p>The Leica brand stands for excellent quality, German craftsmanship and industrial design combined with innovative technologies. An integral part of the brand culture is the promotion of the culture of photography with around 30 Leica Galleries worldwide, Leica Academies and international awards such as the Leica Hall of Fame Award and the <span class=\"xn-person\">Leica Oskar Barnack<\/span> Award (LOBA).\u00a0<\/p>\n<p><b>About Insta360<\/b><\/p>\n<p>With a &#8220;Think bold&#8221; mindset, Insta360 empowers people to capture and share their lives in extraordinary ways. Recognized as a market leader and innovator, Insta360&#8217;s vast lineup includes the world&#8217;s best-selling 360\u00b0 cameras in the X Series, the thumb-sized GO Series for everyday capture, as well as an extensive range of action cameras, gimbals, webcams, and professional photography solutions. With intuitive, AI-powered software, Insta360 simplifies the creative process, allowing users to focus on storytelling without technical barriers. Insta360 is dedicated to helping a new generation of athletes, creatives, travelers and professionals bring their ideas to life.<\/p>\n<p>For more details visit:<a href=\"http:\/\/www.insta360.com\/\" target=\"_blank\" rel=\"nofollow\"> http:\/\/www.insta360.com<\/a><br \/>About the Think Bold Fund:<a href=\"https:\/\/www.insta360.com\/ThinkBoldFund\" target=\"_blank\" rel=\"nofollow\"> https:\/\/www.insta360.com\/ThinkBoldFund<\/a><br \/>Read our blog:<a href=\"https:\/\/www.insta360.com\/blog\" target=\"_blank\" rel=\"nofollow\"> https:\/\/www.insta360.com\/blog<\/a><br \/>Follow us on Facebook:<a href=\"https:\/\/www.facebook.com\/Insta360\/\" target=\"_blank\" rel=\"nofollow\"> https:\/\/www.facebook.com\/Insta360<\/a><br \/>Follow us on X:<a href=\"https:\/\/x.com\/insta360\" target=\"_blank\" rel=\"nofollow\"> https:\/\/x.com\/insta360<\/a><br \/>Follow us on Instagram:<a href=\"http:\/\/www.instagram.com\/insta360\/\" target=\"_blank\" rel=\"nofollow\"> http:\/\/www.instagram.com\/insta360<\/a><br \/>Follow us on TikTok:<a href=\"http:\/\/tiktok.com\/@insta360_official\" target=\"_blank\" rel=\"nofollow\"> http:\/\/tiktok.com\/@insta360_official<\/a><br \/>Follow us on LinkedIn: <a href=\"https:\/\/www.linkedin.com\/company\/insta360\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.linkedin.com\/company\/insta360<\/a><br \/>Subscribe to our YouTube Channel:<a href=\"http:\/\/www.youtube.com\/insta360\" target=\"_blank\" rel=\"nofollow\">\u00a0http:\/\/www.youtube.com\/insta360<\/a><\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">LOS ANGELES<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">March 12, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Insta360, a leader in 360\u00b0 and action cameras, is proud to announce an extension of its partnership with\u00a0Leica Camera AG, the legendary brand renowned for over a century of excellence in imaging. This continued collaboration aims to bring elite performance to Insta360&#8217;s range of AI-powered action cameras and more.<\/p>\n<p>Leica&#8217;s heritage in crafting high-quality lenses and pioneering advancements in optical engineering aligns seamlessly with Insta360&#8217;s mission to redefine what&#8217;s possible in action and 360\u00b0 imaging. Together, the two brands have delivered industry-leading innovations, with the latest offering,<a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2<\/a>, proving to be a smash hit among users worldwide.<\/p>\n<p>With this partnership evolving, exciting developments are already on the horizon. While we can&#8217;t share specifics just yet, creators can expect more cutting-edge imaging solutions across new product lines in the near future. This extension sets the stage for further innovation, reinforcing both brands&#8217; commitment to pushing the boundaries of what&#8217;s possible in action and 360\u00b0 imaging.<\/p>\n<p><b>A Partnership Rooted in Innovation<\/b><\/p>\n<p>&#8220;Insta360 and\u00a0Leica share a vision of creating the most advanced imaging tools possible,&#8221; said <span class=\"xn-person\">Max Richter<\/span>, Vice President of Marketing at Insta360. &#8220;With this renewed partnership, we are excited to continue our journey together, empowering creators to capture like nothing else out there.&#8221;<\/p>\n<p>As the action camera market continues to demand ever-better image quality, this partnership ensures that Insta360 continues to lead in imaging excellence.<\/p>\n<p>&#8220;For over a century, Leica has stood at the forefront of optical innovation, and our partnership with Insta360 allows us to continue this legacy in the dynamic world of action cameras.<\/p>\n<p>Together, we strive to push the boundaries of imaging excellence, offering creators tools that inspire their creative journeys,&#8221; said <span class=\"xn-person\">Marius Eschweiler<\/span>, Vice President Business Unit Mobile, at Leica Camera AG.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2639871\/Strategic_Imaging_Partnership.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2639871\/Strategic_Imaging_Partnership.jpg?p=medium600\" title=\"Strategic Imaging Partnership\" alt=\"Strategic Imaging Partnership\" \/><\/a><br \/><span>Strategic Imaging Partnership<\/span><\/p>\n<\/div>\n<p><b>Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2 \u2013 The Latest Evolution of Insta360 and Leica&#8217;s Collaboration<\/b><\/p>\n<p>The latest product of this partnership is the recently launched Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2, a flagship AI-powered action camera designed for professionals and enthusiasts seeking the highest image quality.<\/p>\n<p>Built with a Leica SUMMARIT lens and unique Leica color profiles, the latest addition to Insta360&#8217;s wide-angle camera lineup sets a new standard in action photography and videography.<\/p>\n<p>With industry-leading low-light performance, superior dynamic range, and refined image processing, Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2 is engineered to capture life&#8217;s most thrilling moments with the precision and quality expected from Leica optics.<\/p>\n<p>Creators can rely on Insta360\u00a0Ace Pro 2&#8217;s enhanced stabilization and AI-powered features to ensure smooth and professional-looking footage every time.<\/p>\n<p><b>Looking Ahead<\/b><\/p>\n<p>The renewal of this partnership signals an exciting future for creators and action camera enthusiasts alike. With Leica&#8217;s legacy in optics and Insta360&#8217;s expertise in imaging technology, the next generation of cameras will continue to set new benchmarks in performance and creativity.<\/p>\n<p>Shop the Insta360 <span class=\"xn-person\">Ace Pro<\/span> 2<a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><a href=\"https:\/\/store.insta360.com\/product\/ace-pro-2\" target=\"_blank\" rel=\"nofollow\">here<\/a>, and be sure to explore Leica&#8217;s latest offerings via their<a href=\"https:\/\/leica-camera.com\/en-US\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><a href=\"https:\/\/leica-camera.com\/en-US\" target=\"_blank\" rel=\"nofollow\">official website.<\/a><\/p>\n<p><b>About <span class=\"xn-person\">Leica Camera<\/span><\/b><\/p>\n<p>Leica Camera AG is an international premium manufacturer of cameras, lenses and sports optics products with over 150 years of company history. As part of its growth strategy, the company has expanded its business to include mobile imaging (smartphones) and the manufacture of high-quality eyeglass lenses and watches and is represented in the home cinema segment with its own projectors.<\/p>\n<p>Headquartered in Wetzlar (<span class=\"xn-location\">Germany<\/span>) and with a second production site in Vila Nova de Famalic\u00e3o (<span class=\"xn-location\">Portugal<\/span>), Leica Camera AG has a global network of its own sales companies with over 120 Leica Stores. The company employs 2,400 people and achieved a turnover of <span class=\"xn-money\">554 million euros<\/span> in the 2023\/24 financial year.<\/p>\n<p>The Leica brand stands for excellent quality, German craftsmanship and industrial design combined with innovative technologies. An integral part of the brand culture is the promotion of the culture of photography with around 30 Leica Galleries worldwide, Leica Academies and international awards such as the Leica Hall of Fame Award and the <span class=\"xn-person\">Leica Oskar Barnack<\/span> Award (LOBA).\u00a0<\/p>\n<p><b>About Insta360<\/b><\/p>\n<p>With a &#8220;Think bold&#8221; mindset, Insta360 empowers people to capture and share their lives in extraordinary ways. Recognized as a market leader and innovator, Insta360&#8217;s vast lineup includes the world&#8217;s best-selling 360\u00b0 cameras in the X Series, the thumb-sized GO Series for everyday capture, as well as an extensive range of action cameras, gimbals, webcams, and professional photography solutions. With intuitive, AI-powered software, Insta360 simplifies the creative process, allowing users to focus on storytelling without technical barriers. Insta360 is dedicated to helping a new generation of athletes, creatives, travelers and professionals bring their ideas to life.<\/p>\n<p>For more details visit:<a href=\"http:\/\/www.insta360.com\/\" target=\"_blank\" rel=\"nofollow\"> http:\/\/www.insta360.com<\/a><br \/>About the Think Bold Fund:<a href=\"https:\/\/www.insta360.com\/ThinkBoldFund\" target=\"_blank\" rel=\"nofollow\"> https:\/\/www.insta360.com\/ThinkBoldFund<\/a><br \/>Read our blog:<a href=\"https:\/\/www.insta360.com\/blog\" target=\"_blank\" rel=\"nofollow\"> https:\/\/www.insta360.com\/blog<\/a><br \/>Follow us on Facebook:<a href=\"https:\/\/www.facebook.com\/Insta360\/\" target=\"_blank\" rel=\"nofollow\"> https:\/\/www.facebook.com\/Insta360<\/a><br \/>Follow us on X:<a href=\"https:\/\/x.com\/insta360\" target=\"_blank\" rel=\"nofollow\"> https:\/\/x.com\/insta360<\/a><br \/>Follow us on Instagram:<a href=\"http:\/\/www.instagram.com\/insta360\/\" target=\"_blank\" rel=\"nofollow\"> http:\/\/www.instagram.com\/insta360<\/a><br \/>Follow us on TikTok:<a href=\"http:\/\/tiktok.com\/@insta360_official\" target=\"_blank\" rel=\"nofollow\"> http:\/\/tiktok.com\/@insta360_official<\/a><br \/>Follow us on LinkedIn: <a href=\"https:\/\/www.linkedin.com\/company\/insta360\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.linkedin.com\/company\/insta360<\/a><br \/>Subscribe to our YouTube Channel:<a href=\"http:\/\/www.youtube.com\/insta360\" target=\"_blank\" rel=\"nofollow\">\u00a0http:\/\/www.youtube.com\/insta360<\/a><\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-19790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/19790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19790"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/19790\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}