{"id":19243,"date":"2025-03-01T20:05:12","date_gmt":"2025-03-01T20:05:12","guid":{"rendered":"https:\/\/www.hotelsalepage.com\/feed\/cision-pr-newswire\/2024-yuewen-global-ip-awards-unveils-24-honors-in-singapore-accelerating-the-globalization-of-chinese-ips\/"},"modified":"2025-03-01T20:05:12","modified_gmt":"2025-03-01T20:05:12","slug":"2024-yuewen-global-ip-awards-unveils-24-honors-in-singapore-accelerating-the-globalization-of-chinese-ips","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=19243","title":{"rendered":"2024 Yuewen Global IP Awards Unveils 24 Honors in Singapore, Accelerating the Globalization of Chinese IPs"},"content":{"rendered":"<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">March 1, 2025<\/span><\/span> \/PRNewswire\/ &#8212; The &#8220;2024\u00a0Yuewen Global IP Awards&#8221;\u00a0grandly kicked off at the Resorts World Sentosa in <span class=\"xn-location\">Singapore<\/span> on <span class=\"xn-chron\">February 28<\/span>. The event featured diverse programs, including\u00a0the release of Yuewen&#8217;s annual IP honor list\u00a0(hereinafter referred to as &#8220;the list&#8221;),\u00a0the unveiling of 24 honors, such as Influential Novels of the Year, Most Anticipated Adaptations, Outstanding Author of the Year, and Actor of the Year\u2014paying tribute to outstanding authors, IPs, and actors. Notably, <b>approximately 92% of the awarded IPs have already expanded into international markets<\/b>, marking a year-over-year growth of<b> over 20%<\/b>.<\/p>\n<p><b>Over 3,000<\/b>\u00a0industry luminaries, cultural icons, and IP fans from around the world attended the event, including representatives from <span class=\"xn-location\">China<\/span> and <span class=\"xn-location\">Singapore&#8217;s<\/span> IP sectors, industry associations, academia, and key business partners. Together, they witnessed this significant milestone of international cultural exchange. <span class=\"xn-money\">Tencent<\/span> Video and its overseas platform WeTV live-streamed simultaneously, with the number of viewers exceeding 40 million.<\/p>\n<p>The ceremony brought together a distinguished lineup of hundreds of globally renowned web novel authors, including <b>Er Gen, Paperboy, The Speaking Pork Trotter, <span class=\"xn-person\">Qian Shan Cha Ke<\/span>, Tian Xia Gui Yuan, Aoki_Aku, Guiltythree, <\/b>and<b> JKSManga<\/b>.<\/p>\n<p>The<b> &#8220;Influential Novels of the Year&#8221; <\/b>honor\u00a0was awarded to ten titles:\u00a0<i>Circle of Inevitability<\/i>,\u00a0<i>Dedicated Heart<\/i>,\u00a0<i>Who Told Him to Be a Cultivator!<\/i>,\u00a0<i>Forcing Me to Be Reborn?!<\/i>,\u00a0<i>High-Level Martial Era<\/i>,\u00a0<i>Mirror of the Immortal Clan<\/i>,\u00a0<i>Eighteen Again: The Quest for Fortune<\/i>,\u00a0<i>Reincarnation Paradise<\/i>,\u00a0<i>Shennong Dao Master<\/i>, and\u00a0<i>Twilight Divide<\/i>. These works span genres including fantasy, science fiction, urban, Xianxia, and light novels, <b>collectively amassing over 56 million fans on Qidian, a leading Chinese online reading platform. <\/b>Each title garnered <b>an average of 4.32 million comments per chapter<\/b>, reflecting exceptional audience engagement.<\/p>\n<p>The<b> &#8220;Best New Novel&#8221; <\/b>was awarded to\u00a0<i>Peace Order<\/i>, an Eastern fantasy novel described as \u00a0&#8220;a magnificent epic of family and country in historical wars&#8221;. <b>The work has already secured film and television adaptation deals<\/b>.<\/p>\n<p>The<b> &#8220;Best Original Overseas Novel&#8221; <\/b>went to\u00a0<i>Shadow Slave<\/i>, a fantasy-action title that has reached nearly 50 million views on WebNovel, Yuewen&#8217;s global online reading platform.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631103\/image_5012998_35828379.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631103\/image_5012998_35828379.jpg?p=medium600\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p><b>The Speaking Pork Trotter <\/b>was recognized as<b>\u00a0&#8220;Outstanding Author of the Year&#8221;<\/b>\u00a0for his impressive portfolio, including <i>The First Order<\/i>,<i>\u00a0The Naming Technique of the Night<\/i>, and<i>\u00a0Green Mountain<\/i>.\u00a0His works span sci-fi, fantasy, and urban genres, and have successfully\u00a0expanded into publishing, audiobooks, animation, and film\/TV. Adaptations such as<i>\u00a0Spare Me, Great Lord! 2,\u00a0Since the Red Moon Appeared, <\/i>and\u00a0<i>Tales of Herding Gods\u00a0<\/i>won\u00a0<b>&#8220;Most Popular Novel-to-TV Adaptations&#8221;<\/b><i>.<\/i><\/p>\n<p><b>&#8220;New Author of the Year&#8221; <\/b>was\u00a0awarded to<b> City Cicada<\/b>. His novel\u00a0<i>Genius Club<\/i>\u2014which won the 35th China Science Fiction &#8220;Galaxy Award&#8221;\u2014is now set for adaptation into film, animation, and more, marking a breakthrough for emerging writers.<\/p>\n<p>Canadian author <b>Aoki_Aku <\/b>received <b>&#8220;Author with Global Influence&#8221;<\/b> award for his role in bridging Eastern and Western cultures through storytelling.<\/p>\n<p>Yuewen&#8217;s robust creative ecosystem has been reflected in key industry trends. In 2024, the number of new authors <b>earning over <span class=\"xn-money\">500,000 yuan<\/span> annually on the platform increased by more than 70%.<\/b><\/p>\n<p><b>Hit IPs Keep Emerging<\/b><\/p>\n<p>As the <b>&#8220;bellwether of Chinese IP development&#8221;<\/b><span>, the\u00a0<\/span>Yuewen Annual IP Honor List\u00a0has been recognized for its\u00a0value-driven evaluations\u00a0since its inception in 2015.\u00a0It serves not only as an annual retrospective of IPs but also as a predictor of market trends. This year&#8217;s list <b>spotlights numerous hit IPs<\/b>, covering the entire industry chain including animation, short-form dramas, TV, film, gaming, and merchandise.<\/p>\n<p>In the film and television sector, hit adaptations such as <i>Guardians of the Dafeng, The Flourished Peony, Blossom, The Double, The Tale of Rose, Joy of Life 2<\/i>, and <i>The Legend of ShenLi <\/i>took both Chinese and international audiences by storm, earning them the <b>&#8220;Most Popular Novel-to-TV Adaptations&#8221;<\/b> award. The box office sensation <b><i>Yolo<\/i><\/b> was named <b>&#8220;Most Popular Film,&#8221;<\/b> having been both <span class=\"xn-location\">China&#8217;s<\/span> highest-grossing film and the top-grossing Chinese-language film internationally in 2024. Meanwhile, the online film <i>Guardians of the Dafeng \u2022 No One Like M<\/i>e leveraged the success of the TV series, earning the title of <b>&#8220;Most Breakthrough IP Adapted Online Film.&#8221;<\/b> The short-form drama <i>My Richest Husband<\/i> surpassed <b>100 million cumulative views, securing the <\/b><b>&#8220;Most Popular IP Adapted Short-form Drama&#8221; award<\/b>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631104\/Left_RuoYun_Zhang_Right_Hou_Xiaonan_CEO_President_Yuewen.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631104\/Left_RuoYun_Zhang_Right_Hou_Xiaonan_CEO_President_Yuewen.jpg?p=medium600\" title=\"Left: RuoYun Zhang. Right: Hou Xiaonan, CEO and President of Yuewen.\" alt=\"Left: RuoYun Zhang. Right: Hou Xiaonan, CEO and President of Yuewen.\" \/><\/a><br \/><span>Left: RuoYun Zhang. Right: Hou Xiaonan, CEO and President of Yuewen.<\/span><\/p>\n<\/div>\n<p>Actor <span class=\"xn-person\">RuoYun Zhang<\/span> was awarded <b>&#8220;Actor of the Year&#8221; <\/b>for his standout performance in <i>Joy of Life<\/i>. Co-stars <span class=\"xn-person\">Qin Li<\/span> and Gang Wu received <b>&#8220;High-Quality Actress of Adaptations&#8221;<\/b> and <b>&#8220;Method Actor of Adaptations&#8221;<\/b> respectively. Thanks to its ensemble cast, <i>Joy of Life 2<\/i> became the only drama in 2024 with an average playback volume of<b> over 100 million per episode<\/b>, solidifying its title as <b>&#8220;the best drama of the year&#8221;<\/b>. <b>Tao Yin<\/b>, a multiple-award-winning actress, was honored as <b>&#8220;Outstanding Actress of the Year&#8221;<\/b>. <b><span class=\"xn-person\">Dylan Wang<\/span><\/b>, lead of <i>Guardians of the Dafeng<\/i>, was named <b>&#8220;Outstanding Impact Actor of Adaptations&#8221;<\/b>. Rising stars <b><span class=\"xn-person\">Zhu Zhu<\/span>, <span class=\"xn-person\">Ava Wang<\/span>, <\/b>and <b><span class=\"xn-person\">Kiki Xu<\/span><\/b> received <b>&#8220;Sparkling Actress of Adaptations&#8221;<\/b>, <b>&#8220;Most Anticipated Actress of Adaptations&#8221;<\/b>, and <b>&#8220;Potential Actress of Adaptations&#8221;<\/b>, respectively.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631105\/1.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631105\/1.jpg?p=medium600\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p><b>Trends in IP Development<\/b><\/p>\n<p><span class=\"xn-location\">China&#8217;s<\/span> IP licensing market has seen rapid expansion. According to the <i>2024 White Paper on the Development of <span class=\"xn-location\">China&#8217;s<\/span> Brand Licensing Industry<\/i>, as of 2023, localized IPs have been the largest source in <span class=\"xn-location\">China&#8217;s<\/span> IP licensing market for three consecutive years. In response to the new trend of cultural consumption, this year&#8217;s ceremony has introduced a new <b>&#8220;Best IP Crossover of the Year&#8221; category<\/b>. Winning collaboration included &#8220;YH.TANG \u00d7 The King&#8217;s Avatar&#8221;, which sold over one million beverages on its first day, and the collaboration between &#8220;PIZZA HUT \u00d7 Battle Through the Heavens&#8221; sparked a cultural consumption frenzy among Generation Z.<\/p>\n<p>Another new category, <b>&#8220;Best IP Goods of the Year,&#8221; recognized <\/b>12 products, including <i>The King&#8217;s Avatar<\/i> \u2022 &#8220;Glory Rendezvous&#8221; Mythic COG Collectible Cards and <i>Lord of Mysteries<\/i> \u2022 Adventure Series Hitcard Collection Cards. The cumulative Gross Merchandise Volume (GMV) of the listed &#8220;goods&#8221; exceeded <b><span class=\"xn-money\">100 million yuan<\/span><\/b>, reflecting the booming &#8220;Goods Economy&#8221; trend. According to data from iiMedia Research, the scale of <span class=\"xn-location\">China&#8217;s<\/span> &#8220;Goods Economy&#8221; reached <span class=\"xn-money\">168.9 billion yuan<\/span> in 2024, an increase of over 40% compared with 2023, and is expected to reach <span class=\"xn-money\">308.9 billion yuan<\/span> by 2029.<\/p>\n<p><b>IP is a core element of the &#8220;Goods Economy&#8221;<\/b>, and Yuewen, which has an &#8220;IP Farmland&#8221;, is now tapping into the global &#8220;Goods Economy&#8221;. Yuewen recently culminated its one-month-long YUEWEN WONDERLAND in <span class=\"xn-location\">Singapore<\/span>, attracting global fans to &#8220;eating goods&#8221; (buying IP peripherals). The daily footfall has surpassed <b><span class=\"xn-money\">20K<\/span> people.<\/b> Among them, the GMV of the Chinese New Year and <span class=\"xn-location\">Singapore<\/span>-themed series products prepared by <span class=\"xn-person\">YUEWEN GOODS<\/span> has exceeded <b><span class=\"xn-money\">5 million yuan<\/span><\/b>.<\/p>\n<p>The overseas export of goods is a microcosm of the overseas export of Chinese IPs. <b>More than 90% of the IPs listed in this year&#8217;s award have been exported overseas<\/b>. For example, for <i>The King&#8217;s Avatar<\/i>, which was rated as the <b>&#8220;The IP with the Greatest International Influence&#8221;<\/b>, its protagonist, Ye Xiu, will serve as the &#8220;Swiss Tourism Explorer&#8221; of the Swiss National Tourist Office in 2025. The <i>Joy of Life 2<\/i> was globally set to premiere simultaneously through Disney and has become the Mainland Chinese TV drama with <b>the highest viewing popularity on the Disney+ platform<\/b>.<\/p>\n<p>The list also reflects emerging trends\u00a0in IP integration, with web novels, comics, and animations increasingly collaborating with gaming. Animation, Comic, Game, and Novel (ACGN) synergy\u00a0prevailed this year&#8217;s winners. Three co-branded titles\u2014<b>&#8220;Fox Spirit Matchmaker \u00d7 Honor of Kings&#8221;<\/b>\u00a0<b>, <\/b>\u00a0<b>&#8220;The Unruly Immortals \u00d7 A Chinese Ghost Story&#8221;<\/b>\u00a0<b>,<\/b>\u00a0and \u00a0<b>&#8220;Guardians of the Dafeng \u00d7 Game for Peace&#8221;<\/b>\u00a0\u2014won <b>&#8220;Most Popular Novel-to-Game Adaptations&#8221;<\/b>\u00a0. Notably, the collaboration between Fox Spirit Matchmaker \u00d7 Honor of Kings has driven an increase in the game&#8217;s revenue in the third quarter of 2024.<\/p>\n<p><b>Yuewen&#8217;s Holistic IP Ecosystem<\/b><\/p>\n<p>With a robust IP pipeline and established IP development ecosystem, Yuewen consistently delivers hits. Starting with web novels and catalyzed by successful TV and film adaptations, the company has built a full-industry chain spanning audiobooks, animations, games, merchandise, and emerging formats like collectible cards and immersive IP theaters. <b>This integrated approach maximizes IP value and underscores <\/b>\u00a0<b><span class=\"xn-location\">China&#8217;s<\/span> maturing IP industry.<\/b><\/p>\n<p>In this context, the ten novels that have been rated as the <b>&#8220;Most Anticipated Adaptations&#8221;<\/b> \u2013 <i>Dream of White Hedge<\/i>, <i>The Unruly Immortals<\/i>, <i>Above the Great Dao<\/i>, <i>The First Fierce Sword of the Imperial City Department<\/i>, <i>Who Told Him to Be a Cultivator!<\/i>, <i>Genius Club<\/i>, <i>Artifact Report<\/i>, <i>Mirror of the Immortal Clan<\/i>, <i>The Divine Officials Have Orders<\/i>, and <i>Immortal Father<\/i> \u2013 are expected to grow into a new batch of hit IPs. It is worth noting that <b>100% of the web novels awarded in the previous Yuewen Global IP Awards have entered the IP development stage.<\/b><\/p>\n<p><b>IP Commercialization Accelerates, and Overseas Influence Grows<\/b><\/p>\n<p>The year <span class=\"xn-money\">2025 marks<\/span> the 10th anniversary of Yuewen&#8217;s establishment. During this gala, Yuewen unveiled the &#8220;Yuewen 10th Anniversary IP of Glory&#8221;, honoring classic IPs such as\u00a0<i>Candle in the Tomb,\u00a0Nirvana in Fire<\/i>, and\u00a0<i>Jade Dynasty<\/i>. These IPs, cultivated over decades, have become cultural touchstones spanning generations.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631106\/2.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631106\/2.jpg?p=medium600\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p>To commemorate the occasion, music artists <span class=\"xn-person\">Azora Chin<\/span>, Loger, Mario, <span class=\"xn-person\">Angela Zhang<\/span>, and Laure Shang performed iconic tracks tied to Yuewen IPs.<\/p>\n<p>As a pioneer, Yuewen not only promotes the internationalization of the Chinese IP industry but also drives the overseas adaptation of a holistic IP development model. As of <span class=\"xn-chron\">November 2024<\/span>, WebNovel, Yuewen&#8217;s overseas online reading platform, has launched approximately 6,000 translated works of Chinese web novel, cultivated about <b>449,000 overseas online authors<\/b>, and accumulated nearly <b>300 million visitors<\/b>, covering more than <b>200 countries <\/b>and regions around the world. At the same time, Yuewen has also collaborated with teams from <span class=\"xn-location\">the United States<\/span>, the <span class=\"xn-location\">United Kingdom<\/span>, <span class=\"xn-location\">India<\/span>, <span class=\"xn-location\">Japan<\/span>, and <span class=\"xn-location\">Singapore<\/span> to jointly develop IPs based on overseas original works. With the deepening of international collaboration, <b>the IP industry is entering a new stage of global co-creation of IPs.<\/b><\/p>\n<p><b><span>Media<\/span> Contact: <\/b><span class=\"xn-person\">Wendy Liu<\/span><br \/><b>Email:<\/b>\u00a0<a href=\"mailto:ywpr@yuewen.com\" target=\"_blank\" rel=\"nofollow\">ywpr@yuewen.com<\/a><\/p>\n<p><b>About Yuewen<\/b><\/p>\n<p>Yuewen (HKEX: 0772 China Literature Limited) is a culture and entertainment group that was founded in <span class=\"xn-chron\">March 2015<\/span>. It focuses on creating and developing intellectual property (IP) derived from online literature. Yuewen has a diverse portfolio of well-known brands, such as QQ Reading, Qidian, New Classics Media, and <span class=\"xn-money\">Tencent<\/span> Animation &amp; Comics. It serves as a platform for tens of millions of creators and a rich reserve of literary works across 200 genres, catering to hundreds of millions of users. Yuewen is renowned for its celebrated IP portfolio, which includes popular titles like Joy of Life, My Heroic Husband, Candle in the Tomb, The King&#8217;s Avatar, Soul Land, and Nirvana in Fire. It has successfully expanded its reach across various media formats, including audiobooks, animation, comics, films, drama series, games, and offline merchandise.<\/p>\n<p>For more information, please visit <a href=\"https:\/\/www.yuewen.com\/en\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.yuewen.com\/en\/<\/a>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">March 1, 2025<\/span><\/span> \/PRNewswire\/ &#8212; The &#8220;2024\u00a0Yuewen Global IP Awards&#8221;\u00a0grandly kicked off at the Resorts World Sentosa in <span class=\"xn-location\">Singapore<\/span> on <span class=\"xn-chron\">February 28<\/span>. The event featured diverse programs, including\u00a0the release of Yuewen&#8217;s annual IP honor list\u00a0(hereinafter referred to as &#8220;the list&#8221;),\u00a0the unveiling of 24 honors, such as Influential Novels of the Year, Most Anticipated Adaptations, Outstanding Author of the Year, and Actor of the Year\u2014paying tribute to outstanding authors, IPs, and actors. Notably, <b>approximately 92% of the awarded IPs have already expanded into international markets<\/b>, marking a year-over-year growth of<b> over 20%<\/b>.<\/p>\n<p><b>Over 3,000<\/b>\u00a0industry luminaries, cultural icons, and IP fans from around the world attended the event, including representatives from <span class=\"xn-location\">China<\/span> and <span class=\"xn-location\">Singapore&#8217;s<\/span> IP sectors, industry associations, academia, and key business partners. Together, they witnessed this significant milestone of international cultural exchange. <span class=\"xn-money\">Tencent<\/span> Video and its overseas platform WeTV live-streamed simultaneously, with the number of viewers exceeding 40 million.<\/p>\n<p>The ceremony brought together a distinguished lineup of hundreds of globally renowned web novel authors, including <b>Er Gen, Paperboy, The Speaking Pork Trotter, <span class=\"xn-person\">Qian Shan Cha Ke<\/span>, Tian Xia Gui Yuan, Aoki_Aku, Guiltythree, <\/b>and<b> JKSManga<\/b>.<\/p>\n<p>The<b> &#8220;Influential Novels of the Year&#8221; <\/b>honor\u00a0was awarded to ten titles:\u00a0<i>Circle of Inevitability<\/i>,\u00a0<i>Dedicated Heart<\/i>,\u00a0<i>Who Told Him to Be a Cultivator!<\/i>,\u00a0<i>Forcing Me to Be Reborn?!<\/i>,\u00a0<i>High-Level Martial Era<\/i>,\u00a0<i>Mirror of the Immortal Clan<\/i>,\u00a0<i>Eighteen Again: The Quest for Fortune<\/i>,\u00a0<i>Reincarnation Paradise<\/i>,\u00a0<i>Shennong Dao Master<\/i>, and\u00a0<i>Twilight Divide<\/i>. These works span genres including fantasy, science fiction, urban, Xianxia, and light novels, <b>collectively amassing over 56 million fans on Qidian, a leading Chinese online reading platform. <\/b>Each title garnered <b>an average of 4.32 million comments per chapter<\/b>, reflecting exceptional audience engagement.<\/p>\n<p>The<b> &#8220;Best New Novel&#8221; <\/b>was awarded to\u00a0<i>Peace Order<\/i>, an Eastern fantasy novel described as \u00a0&#8220;a magnificent epic of family and country in historical wars&#8221;. <b>The work has already secured film and television adaptation deals<\/b>.<\/p>\n<p>The<b> &#8220;Best Original Overseas Novel&#8221; <\/b>went to\u00a0<i>Shadow Slave<\/i>, a fantasy-action title that has reached nearly 50 million views on WebNovel, Yuewen&#8217;s global online reading platform.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631103\/image_5012998_35828379.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631103\/image_5012998_35828379.jpg?p=medium600\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p><b>The Speaking Pork Trotter <\/b>was recognized as<b>\u00a0&#8220;Outstanding Author of the Year&#8221;<\/b>\u00a0for his impressive portfolio, including <i>The First Order<\/i>,<i>\u00a0The Naming Technique of the Night<\/i>, and<i>\u00a0Green Mountain<\/i>.\u00a0His works span sci-fi, fantasy, and urban genres, and have successfully\u00a0expanded into publishing, audiobooks, animation, and film\/TV. Adaptations such as<i>\u00a0Spare Me, Great Lord! 2,\u00a0Since the Red Moon Appeared, <\/i>and\u00a0<i>Tales of Herding Gods\u00a0<\/i>won\u00a0<b>&#8220;Most Popular Novel-to-TV Adaptations&#8221;<\/b><i>.<\/i><\/p>\n<p><b>&#8220;New Author of the Year&#8221; <\/b>was\u00a0awarded to<b> City Cicada<\/b>. His novel\u00a0<i>Genius Club<\/i>\u2014which won the 35th China Science Fiction &#8220;Galaxy Award&#8221;\u2014is now set for adaptation into film, animation, and more, marking a breakthrough for emerging writers.<\/p>\n<p>Canadian author <b>Aoki_Aku <\/b>received <b>&#8220;Author with Global Influence&#8221;<\/b> award for his role in bridging Eastern and Western cultures through storytelling.<\/p>\n<p>Yuewen&#8217;s robust creative ecosystem has been reflected in key industry trends. In 2024, the number of new authors <b>earning over <span class=\"xn-money\">500,000 yuan<\/span> annually on the platform increased by more than 70%.<\/b><\/p>\n<p><b>Hit IPs Keep Emerging<\/b><\/p>\n<p>As the <b>&#8220;bellwether of Chinese IP development&#8221;<\/b><span>, the\u00a0<\/span>Yuewen Annual IP Honor List\u00a0has been recognized for its\u00a0value-driven evaluations\u00a0since its inception in 2015.\u00a0It serves not only as an annual retrospective of IPs but also as a predictor of market trends. This year&#8217;s list <b>spotlights numerous hit IPs<\/b>, covering the entire industry chain including animation, short-form dramas, TV, film, gaming, and merchandise.<\/p>\n<p>In the film and television sector, hit adaptations such as <i>Guardians of the Dafeng, The Flourished Peony, Blossom, The Double, The Tale of Rose, Joy of Life 2<\/i>, and <i>The Legend of ShenLi <\/i>took both Chinese and international audiences by storm, earning them the <b>&#8220;Most Popular Novel-to-TV Adaptations&#8221;<\/b> award. The box office sensation <b><i>Yolo<\/i><\/b> was named <b>&#8220;Most Popular Film,&#8221;<\/b> having been both <span class=\"xn-location\">China&#8217;s<\/span> highest-grossing film and the top-grossing Chinese-language film internationally in 2024. Meanwhile, the online film <i>Guardians of the Dafeng \u2022 No One Like M<\/i>e leveraged the success of the TV series, earning the title of <b>&#8220;Most Breakthrough IP Adapted Online Film.&#8221;<\/b> The short-form drama <i>My Richest Husband<\/i> surpassed <b>100 million cumulative views, securing the <\/b><b>&#8220;Most Popular IP Adapted Short-form Drama&#8221; award<\/b>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631104\/Left_RuoYun_Zhang_Right_Hou_Xiaonan_CEO_President_Yuewen.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631104\/Left_RuoYun_Zhang_Right_Hou_Xiaonan_CEO_President_Yuewen.jpg?p=medium600\" title=\"Left: RuoYun Zhang. Right: Hou Xiaonan, CEO and President of Yuewen.\" alt=\"Left: RuoYun Zhang. Right: Hou Xiaonan, CEO and President of Yuewen.\" \/><\/a><br \/><span>Left: RuoYun Zhang. Right: Hou Xiaonan, CEO and President of Yuewen.<\/span><\/p>\n<\/div>\n<p>Actor <span class=\"xn-person\">RuoYun Zhang<\/span> was awarded <b>&#8220;Actor of the Year&#8221; <\/b>for his standout performance in <i>Joy of Life<\/i>. Co-stars <span class=\"xn-person\">Qin Li<\/span> and Gang Wu received <b>&#8220;High-Quality Actress of Adaptations&#8221;<\/b> and <b>&#8220;Method Actor of Adaptations&#8221;<\/b> respectively. Thanks to its ensemble cast, <i>Joy of Life 2<\/i> became the only drama in 2024 with an average playback volume of<b> over 100 million per episode<\/b>, solidifying its title as <b>&#8220;the best drama of the year&#8221;<\/b>. <b>Tao Yin<\/b>, a multiple-award-winning actress, was honored as <b>&#8220;Outstanding Actress of the Year&#8221;<\/b>. <b><span class=\"xn-person\">Dylan Wang<\/span><\/b>, lead of <i>Guardians of the Dafeng<\/i>, was named <b>&#8220;Outstanding Impact Actor of Adaptations&#8221;<\/b>. Rising stars <b><span class=\"xn-person\">Zhu Zhu<\/span>, <span class=\"xn-person\">Ava Wang<\/span>, <\/b>and <b><span class=\"xn-person\">Kiki Xu<\/span><\/b> received <b>&#8220;Sparkling Actress of Adaptations&#8221;<\/b>, <b>&#8220;Most Anticipated Actress of Adaptations&#8221;<\/b>, and <b>&#8220;Potential Actress of Adaptations&#8221;<\/b>, respectively.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631105\/1.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631105\/1.jpg?p=medium600\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p><b>Trends in IP Development<\/b><\/p>\n<p><span class=\"xn-location\">China&#8217;s<\/span> IP licensing market has seen rapid expansion. According to the <i>2024 White Paper on the Development of <span class=\"xn-location\">China&#8217;s<\/span> Brand Licensing Industry<\/i>, as of 2023, localized IPs have been the largest source in <span class=\"xn-location\">China&#8217;s<\/span> IP licensing market for three consecutive years. In response to the new trend of cultural consumption, this year&#8217;s ceremony has introduced a new <b>&#8220;Best IP Crossover of the Year&#8221; category<\/b>. Winning collaboration included &#8220;YH.TANG \u00d7 The King&#8217;s Avatar&#8221;, which sold over one million beverages on its first day, and the collaboration between &#8220;PIZZA HUT \u00d7 Battle Through the Heavens&#8221; sparked a cultural consumption frenzy among Generation Z.<\/p>\n<p>Another new category, <b>&#8220;Best IP Goods of the Year,&#8221; recognized <\/b>12 products, including <i>The King&#8217;s Avatar<\/i> \u2022 &#8220;Glory Rendezvous&#8221; Mythic COG Collectible Cards and <i>Lord of Mysteries<\/i> \u2022 Adventure Series Hitcard Collection Cards. The cumulative Gross Merchandise Volume (GMV) of the listed &#8220;goods&#8221; exceeded <b><span class=\"xn-money\">100 million yuan<\/span><\/b>, reflecting the booming &#8220;Goods Economy&#8221; trend. According to data from iiMedia Research, the scale of <span class=\"xn-location\">China&#8217;s<\/span> &#8220;Goods Economy&#8221; reached <span class=\"xn-money\">168.9 billion yuan<\/span> in 2024, an increase of over 40% compared with 2023, and is expected to reach <span class=\"xn-money\">308.9 billion yuan<\/span> by 2029.<\/p>\n<p><b>IP is a core element of the &#8220;Goods Economy&#8221;<\/b>, and Yuewen, which has an &#8220;IP Farmland&#8221;, is now tapping into the global &#8220;Goods Economy&#8221;. Yuewen recently culminated its one-month-long YUEWEN WONDERLAND in <span class=\"xn-location\">Singapore<\/span>, attracting global fans to &#8220;eating goods&#8221; (buying IP peripherals). The daily footfall has surpassed <b><span class=\"xn-money\">20K<\/span> people.<\/b> Among them, the GMV of the Chinese New Year and <span class=\"xn-location\">Singapore<\/span>-themed series products prepared by <span class=\"xn-person\">YUEWEN GOODS<\/span> has exceeded <b><span class=\"xn-money\">5 million yuan<\/span><\/b>.<\/p>\n<p>The overseas export of goods is a microcosm of the overseas export of Chinese IPs. <b>More than 90% of the IPs listed in this year&#8217;s award have been exported overseas<\/b>. For example, for <i>The King&#8217;s Avatar<\/i>, which was rated as the <b>&#8220;The IP with the Greatest International Influence&#8221;<\/b>, its protagonist, Ye Xiu, will serve as the &#8220;Swiss Tourism Explorer&#8221; of the Swiss National Tourist Office in 2025. The <i>Joy of Life 2<\/i> was globally set to premiere simultaneously through Disney and has become the Mainland Chinese TV drama with <b>the highest viewing popularity on the Disney+ platform<\/b>.<\/p>\n<p>The list also reflects emerging trends\u00a0in IP integration, with web novels, comics, and animations increasingly collaborating with gaming. Animation, Comic, Game, and Novel (ACGN) synergy\u00a0prevailed this year&#8217;s winners. Three co-branded titles\u2014<b>&#8220;Fox Spirit Matchmaker \u00d7 Honor of Kings&#8221;<\/b>\u00a0<b>, <\/b>\u00a0<b>&#8220;The Unruly Immortals \u00d7 A Chinese Ghost Story&#8221;<\/b>\u00a0<b>,<\/b>\u00a0and \u00a0<b>&#8220;Guardians of the Dafeng \u00d7 Game for Peace&#8221;<\/b>\u00a0\u2014won <b>&#8220;Most Popular Novel-to-Game Adaptations&#8221;<\/b>\u00a0. Notably, the collaboration between Fox Spirit Matchmaker \u00d7 Honor of Kings has driven an increase in the game&#8217;s revenue in the third quarter of 2024.<\/p>\n<p><b>Yuewen&#8217;s Holistic IP Ecosystem<\/b><\/p>\n<p>With a robust IP pipeline and established IP development ecosystem, Yuewen consistently delivers hits. Starting with web novels and catalyzed by successful TV and film adaptations, the company has built a full-industry chain spanning audiobooks, animations, games, merchandise, and emerging formats like collectible cards and immersive IP theaters. <b>This integrated approach maximizes IP value and underscores <\/b>\u00a0<b><span class=\"xn-location\">China&#8217;s<\/span> maturing IP industry.<\/b><\/p>\n<p>In this context, the ten novels that have been rated as the <b>&#8220;Most Anticipated Adaptations&#8221;<\/b> \u2013 <i>Dream of White Hedge<\/i>, <i>The Unruly Immortals<\/i>, <i>Above the Great Dao<\/i>, <i>The First Fierce Sword of the Imperial City Department<\/i>, <i>Who Told Him to Be a Cultivator!<\/i>, <i>Genius Club<\/i>, <i>Artifact Report<\/i>, <i>Mirror of the Immortal Clan<\/i>, <i>The Divine Officials Have Orders<\/i>, and <i>Immortal Father<\/i> \u2013 are expected to grow into a new batch of hit IPs. It is worth noting that <b>100% of the web novels awarded in the previous Yuewen Global IP Awards have entered the IP development stage.<\/b><\/p>\n<p><b>IP Commercialization Accelerates, and Overseas Influence Grows<\/b><\/p>\n<p>The year <span class=\"xn-money\">2025 marks<\/span> the 10th anniversary of Yuewen&#8217;s establishment. During this gala, Yuewen unveiled the &#8220;Yuewen 10th Anniversary IP of Glory&#8221;, honoring classic IPs such as\u00a0<i>Candle in the Tomb,\u00a0Nirvana in Fire<\/i>, and\u00a0<i>Jade Dynasty<\/i>. These IPs, cultivated over decades, have become cultural touchstones spanning generations.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2631106\/2.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2631106\/2.jpg?p=medium600\" title=\"\" alt=\"\" \/><\/a><br \/><span><\/span><\/p>\n<\/div>\n<p>To commemorate the occasion, music artists <span class=\"xn-person\">Azora Chin<\/span>, Loger, Mario, <span class=\"xn-person\">Angela Zhang<\/span>, and Laure Shang performed iconic tracks tied to Yuewen IPs.<\/p>\n<p>As a pioneer, Yuewen not only promotes the internationalization of the Chinese IP industry but also drives the overseas adaptation of a holistic IP development model. As of <span class=\"xn-chron\">November 2024<\/span>, WebNovel, Yuewen&#8217;s overseas online reading platform, has launched approximately 6,000 translated works of Chinese web novel, cultivated about <b>449,000 overseas online authors<\/b>, and accumulated nearly <b>300 million visitors<\/b>, covering more than <b>200 countries <\/b>and regions around the world. At the same time, Yuewen has also collaborated with teams from <span class=\"xn-location\">the United States<\/span>, the <span class=\"xn-location\">United Kingdom<\/span>, <span class=\"xn-location\">India<\/span>, <span class=\"xn-location\">Japan<\/span>, and <span class=\"xn-location\">Singapore<\/span> to jointly develop IPs based on overseas original works. With the deepening of international collaboration, <b>the IP industry is entering a new stage of global co-creation of IPs.<\/b><\/p>\n<p><b><span>Media<\/span> Contact: <\/b><span class=\"xn-person\">Wendy Liu<\/span><br \/><b>Email:<\/b>\u00a0<a href=\"mailto:ywpr@yuewen.com\" target=\"_blank\" rel=\"nofollow\">ywpr@yuewen.com<\/a><\/p>\n<p><b>About Yuewen<\/b><\/p>\n<p>Yuewen (HKEX: 0772 China Literature Limited) is a culture and entertainment group that was founded in <span class=\"xn-chron\">March 2015<\/span>. It focuses on creating and developing intellectual property (IP) derived from online literature. Yuewen has a diverse portfolio of well-known brands, such as QQ Reading, Qidian, New Classics Media, and <span class=\"xn-money\">Tencent<\/span> Animation &amp; Comics. It serves as a platform for tens of millions of creators and a rich reserve of literary works across 200 genres, catering to hundreds of millions of users. Yuewen is renowned for its celebrated IP portfolio, which includes popular titles like Joy of Life, My Heroic Husband, Candle in the Tomb, The King&#8217;s Avatar, Soul Land, and Nirvana in Fire. It has successfully expanded its reach across various media formats, including audiobooks, animation, comics, films, drama series, games, and offline merchandise.<\/p>\n<p>For more information, please visit <a href=\"https:\/\/www.yuewen.com\/en\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.yuewen.com\/en\/<\/a>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-19243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/19243","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19243"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/19243\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19243"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19243"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}