{"id":17339,"date":"2025-01-27T21:58:25","date_gmt":"2025-01-27T14:58:25","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=17339"},"modified":"2025-01-27T21:58:25","modified_gmt":"2025-01-27T14:58:25","slug":"brand-finance-global-500-trip-com-group-recognised-among-the-worlds-best-only-asian-travel-services-provider-to-rank","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=17339","title":{"rendered":"Brand Finance Global 500: Trip.com Group Recognised Among the World&#8217;s Best, Only Asian Travel Services Provider to Rank"},"content":{"rendered":"<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/1026638\/Trip_com_Group_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Jan. 27, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Trip.com Group, the only Asian travel services company\u00a0on the prestigious <a href=\"https:\/\/brandirectory.com\/reports\/global#global-2025\" target=\"_blank\" rel=\"nofollow\">Brand Finance Global 500 list<\/a> for 2025 has reached a historic milestone\u00a0in its global journey. This marks its first appearance on the list since its rebranding in 2019, underscoring its growing influence worldwide. The company also secured the third place in online travel services, solidifying its leadership in the travel sector.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2606418\/image.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2606418\/image.jpg?p=medium600\" title=\"\" alt=\"\" \/> <\/a> <br \/><span><\/span><\/p>\n<\/div>\n<p>The Brand Finance Global 500 report, published by\u00a0valuation\u00a0consultancy Brand Finance, celebrates Trip.com Group&#8217;s innovative achievements and strong brand growth. Its progress\u00a0is fuelled\u00a0by cutting-edge AI-powered solutions and an unwavering commitment to customer service excellence. By integrating artificial intelligence into its offerings, the company provides travellers with smarter, more personalised options that enhance their experiences.<\/p>\n<p>Among its flagship tools is TripGenie, an AI\u00a0assistant that delivers tailored travel recommendations, significantly reducing decision-making time for users. Other tools, such as Trip.Best, Trip.Trends, and Trip.Deals, offer\u00a0travellers top-rated, trending and\u00a0value-for-money offerings\u00a0at a glance.\u00a0Meanwhile, the recently launched Trip.Gourmet, the Group&#8217;s\u00a0culinary arm,\u00a0elevates the travel experience with an AI-powered food ranking guide, making culinary exploration an integral part of any journey.<\/p>\n<p>In the Leisure &amp; Tourism category, Trip.com Group ranks 5th overall and 3rd in online travel services, reflecting its robust industry presence. The company has made a remarkable leap from 550th in 2024 to 452nd in 2025 on the Brand Finance Global 500 list. Its brand value has reached an all-time high of <span class=\"xn-money\">5,399 million USD<\/span>, representing a significant increase of 23.34% from the previous year&#8217;s value of <span class=\"xn-money\">4,378 million USD<\/span>.<\/p>\n<p>The Brand Finance Global 500 list spans industries including Banking, Retail, Media, Electronics, Internet &amp; Software, Telecoms, Automobiles, Insurance and more. This year, Apple leads the rankings with a brand value of <span class=\"xn-money\">USD 574.5 billion<\/span>, followed by Microsoft (<span class=\"xn-money\">USD 461.1 billion<\/span>), Google (<span class=\"xn-money\">USD 413.0 billion<\/span>), and Amazon (<span class=\"xn-money\">USD 356.4 billion<\/span>). Trip.com Group&#8217;s inclusion emphasises its exceptional growth and influence in a diverse and challenging landscape.<\/p>\n<p>Globally, the top five countries by brand value in the Brand Finance Global 500 for 2025 are <span class=\"xn-location\">the United States<\/span> (52.9%), <span class=\"xn-location\">China<\/span> (15%), <span class=\"xn-location\">Germany<\/span> (5.8%), <span class=\"xn-location\">Japan<\/span> (5.1%), and <span class=\"xn-location\">France<\/span> (4.4%). This distribution underscores the dynamic growth of Asian brands\u00a0and amplifies the significance of\u00a0Trip.com Group&#8217;s achievement as a leader in Asian travel services.<\/p>\n<p>Brand Finance, a respected independent consultancy based in <span class=\"xn-location\">London<\/span>, specialises in brand valuation and analysis. It ranks the world&#8217;s 500 most valuable brands by calculating brand value in US dollars, using a methodology based on the hypothetical license fees a company would pay if it did not own its brand. This approach highlights Brand Finance&#8217;s credibility in assessing global brand value.<\/p>\n<p>This recognition reflects Trip.com Group&#8217;s progress in making travel more accessible and convenient for everyone. Staying true to its mission of enhancing customer experiences, the company remains committed to delivering innovations that shape the future of travel on a global scale.<\/p>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<table border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/1026638\/Trip_com_Group_Logo.jpg?p=medium600\" border=\"0\" alt=\"\" title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SINGAPORE<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Jan. 27, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Trip.com Group, the only Asian travel services company\u00a0on the prestigious <a href=\"https:\/\/brandirectory.com\/reports\/global#global-2025\" target=\"_blank\" rel=\"nofollow\">Brand Finance Global 500 list<\/a> for 2025 has reached a historic milestone\u00a0in its global journey. This marks its first appearance on the list since its rebranding in 2019, underscoring its growing influence worldwide. The company also secured the third place in online travel services, solidifying its leadership in the travel sector.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/2606418\/image.html\" target=\"_blank\" rel=\"nofollow\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2606418\/image.jpg?p=medium600\" title=\"\" alt=\"\" \/> <\/a> <br \/><span><\/span><\/p>\n<\/div>\n<p>The Brand Finance Global 500 report, published by\u00a0valuation\u00a0consultancy Brand Finance, celebrates Trip.com Group&#8217;s innovative achievements and strong brand growth. Its progress\u00a0is fuelled\u00a0by cutting-edge AI-powered solutions and an unwavering commitment to customer service excellence. By integrating artificial intelligence into its offerings, the company provides travellers with smarter, more personalised options that enhance their experiences.<\/p>\n<p>Among its flagship tools is TripGenie, an AI\u00a0assistant that delivers tailored travel recommendations, significantly reducing decision-making time for users. Other tools, such as Trip.Best, Trip.Trends, and Trip.Deals, offer\u00a0travellers top-rated, trending and\u00a0value-for-money offerings\u00a0at a glance.\u00a0Meanwhile, the recently launched Trip.Gourmet, the Group&#8217;s\u00a0culinary arm,\u00a0elevates the travel experience with an AI-powered food ranking guide, making culinary exploration an integral part of any journey.<\/p>\n<p>In the Leisure &amp; Tourism category, Trip.com Group ranks 5th overall and 3rd in online travel services, reflecting its robust industry presence. The company has made a remarkable leap from 550th in 2024 to 452nd in 2025 on the Brand Finance Global 500 list. Its brand value has reached an all-time high of <span class=\"xn-money\">5,399 million USD<\/span>, representing a significant increase of 23.34% from the previous year&#8217;s value of <span class=\"xn-money\">4,378 million USD<\/span>.<\/p>\n<p>The Brand Finance Global 500 list spans industries including Banking, Retail, Media, Electronics, Internet &amp; Software, Telecoms, Automobiles, Insurance and more. This year, Apple leads the rankings with a brand value of <span class=\"xn-money\">USD 574.5 billion<\/span>, followed by Microsoft (<span class=\"xn-money\">USD 461.1 billion<\/span>), Google (<span class=\"xn-money\">USD 413.0 billion<\/span>), and Amazon (<span class=\"xn-money\">USD 356.4 billion<\/span>). Trip.com Group&#8217;s inclusion emphasises its exceptional growth and influence in a diverse and challenging landscape.<\/p>\n<p>Globally, the top five countries by brand value in the Brand Finance Global 500 for 2025 are <span class=\"xn-location\">the United States<\/span> (52.9%), <span class=\"xn-location\">China<\/span> (15%), <span class=\"xn-location\">Germany<\/span> (5.8%), <span class=\"xn-location\">Japan<\/span> (5.1%), and <span class=\"xn-location\">France<\/span> (4.4%). This distribution underscores the dynamic growth of Asian brands\u00a0and amplifies the significance of\u00a0Trip.com Group&#8217;s achievement as a leader in Asian travel services.<\/p>\n<p>Brand Finance, a respected independent consultancy based in <span class=\"xn-location\">London<\/span>, specialises in brand valuation and analysis. It ranks the world&#8217;s 500 most valuable brands by calculating brand value in US dollars, using a methodology based on the hypothetical license fees a company would pay if it did not own its brand. This approach highlights Brand Finance&#8217;s credibility in assessing global brand value.<\/p>\n<p>This recognition reflects Trip.com Group&#8217;s progress in making travel more accessible and convenient for everyone. Staying true to its mission of enhancing customer experiences, the company remains committed to delivering innovations that shape the future of travel on a global scale.<\/p>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-17339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/17339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17339"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/17339\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17339"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}