{"id":16312,"date":"2025-01-08T21:16:09","date_gmt":"2025-01-08T14:16:09","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=16312"},"modified":"2025-01-08T21:16:09","modified_gmt":"2025-01-08T14:16:09","slug":"showcasing-the-vibrant-lifestyle-of-seoul-2024-runway-to-seoul","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=16312","title":{"rendered":"Showcasing the Vibrant Lifestyle of Seoul: 2024 Runway to Seoul"},"content":{"rendered":"<p class=\"prntac\"><b>A Perfect Harmony of Fashion, Technology, and K-Pop \u2013 2024 Runway to Seoul Concludes with Great Success<\/b><\/p>\n<ul type=\"disc\">\n<li><b>Dynamic runway shows from leading\u00a0K-fashion brands including RAIVE, RE_RHEE, <span class=\"xn-person\">MINA CHUNG<\/span>, Ordinary People, VALOREN, TRIPLEROOT, and DUCKDIVE.<\/b><\/li>\n<li><b>Global campaign for\u00a0K-fashion live-streamed worldwide with renowned domestic and international influencers.<\/b><\/li>\n<li><b>Positioned as more than a fashion show \u2013 a global platform blending\u00a0K-culture and cutting-edge technology.<\/b><\/li>\n<\/ul>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SEOUL, South Korea<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Jan. 8, 2025<\/span><\/span> \/PRNewswire\/ &#8212; The 2024 Runway to <span class=\"xn-location\">Seoul<\/span>, held at Dongdaemun Design Plaza (DDP), wrapped up amidst fervent enthusiasm. Now in its second year, the event celebrated a unique fusion of fashion, beauty, K-pop, and advanced technology, showcasing the global potential of K-culture. Over 2,500 attendees experienced the energy and possibilities of K-fashion.<\/p>\n<p><b>A Stage of Innovation and Creativity for K-Fashion<\/b><\/p>\n<p>Hosted at DDP, an iconic cultural landmark designed by world-renowned architect <span class=\"xn-person\">Zaha Hadid<\/span>, the event brought together fashion, art, and technology in a futuristic setting. The 2024 Runway to <span class=\"xn-location\">Seoul<\/span> delivered a creative platform like no other, seamlessly blending elements of culture and innovation.<\/p>\n<p>Notable international influencers, including Australian powerhouse <span class=\"xn-person\">Eunice Wani<\/span>, who boasts 15 million followers, and Mongolian influencer Dulguun Odkhuu, attended to amplify the global appeal of K-fashion. Beyond being spectators, they actively engaged with and shared the cultural fusion of K-fashion in real-time, connecting with audiences worldwide.<\/p>\n<p><b>Unique and Creative Runway Highlights<\/b><\/p>\n<p>This year&#8217;s runway featured seven prominent K-fashion brands, each captivating the audience with their innovative styles and performances. Returning participants <b><span class=\"xn-person\">MINA CHUNG<\/span><\/b> and <b>Ordinary People<\/b> were joined by newcomers <b>DUCKDIVE, VALOREN, TRIPLEROOT, RE_RHEE<\/b>, and <b>RAIVE<\/b>, all of whom brought their distinctive flair to the stage. <b>RE_RHEE<\/b> encapsulated the creative ethos of the Seongsu-dong fashion scene, while <b><span class=\"xn-person\">MINA CHUNG<\/span><\/b> presented bold interpretations of abstract Eastern aesthetics. <b>Ordinary People<\/b> charmed the audience with its understated yet emotive styles, widely admired by celebrities, and <b>VALOREN<\/b> offered a fresh take on deconstructivism, redefining it for modern men&#8217;s daily fashion.<\/p>\n<p><b>DUCKDIVE<\/b> opened the runway with its street-smart designs in collaboration with the I&#8217;AM dance crew. <b>TRIPLEROOT<\/b>, known for contemporary women&#8217;s fashion, partnered with K-Tigers dance crew for a vibrant performance. <b>RAIVE<\/b> closed the show with its debut fashion showcase, blending free-spirited vintage aesthetics with hip-hop dance crew HolyBang for a boundary-breaking finale.<\/p>\n<p>The 2024 Runway to <span class=\"xn-location\">Seoul<\/span> ended on a high note with performances by 4th-generation girl group H1-KEY, dance crew WE DEM BOYZ, and DJ SURA, leaving audiences with unforgettable memories and cementing the event as a hallmark celebration of K-fashion and culture.<\/p>\n<p><b>Exclusive Experiences and Collaborations<\/b><\/p>\n<p>The 2024 Runway to <span class=\"xn-location\">Seoul<\/span> also offered attendees the chance to engage directly with participating brands. Limited-edition collaborations with all seven brands were exclusively available through the platform KREAM, alongside RTS-branded merchandise, which sold out due to overwhelming demand.<\/p>\n<p>Renowned brands such as NARS, a luxury <span class=\"xn-location\">New York<\/span> cosmetics company, VILLA ERBATIUM, a Korean fragrance house, DAILYBEER, known for its craft beers, and photo booth brand MMT added to the vibrant atmosphere, providing unique and memorable experiences for influencers and attendees alike.<\/p>\n<p><b>K-Fashion and K-Culture Shine on the Global Stage<\/b><\/p>\n<p>Organized by the Seoul Business Agency (SBA) and WWD Korea, the event showcased the potential of K-fashion as a global platform integrating fashion, K-pop, and technology. Beyond a fashion show, it highlighted the diversity and depth of K-culture for an international audience.<\/p>\n<p><span class=\"xn-person\">Hyunwoo Kim<\/span>, CEO of SBA, stated, &#8220;Runway to <span class=\"xn-location\">Seoul<\/span> is a unique cultural festival born from the fusion of K-fashion, K-pop, and technology. It goes beyond being a fashion show, revealing the potential and creativity of K-fashion to the world, contributing to its strengthened presence in the global market.&#8221;<\/p>\n<p>A flagship program of SEOULCon, the global influencer expo organized by SBA, Runway to <span class=\"xn-location\">Seoul<\/span> attracted over 3,500 influencer teams from more than 50 countries, firmly establishing itself as a major global cultural festival.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592101\/Clockwise_top_left__Runway_showcases_DUCKDIVE_RAIVE_VALOREN_MINA_CHUNG.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592101\/Clockwise_top_left__Runway_showcases_DUCKDIVE_RAIVE_VALOREN_MINA_CHUNG.jpg?p=medium600\" title=\"(Clockwise from top left) Runway showcases by DUCKDIVE, RAIVE, VALOREN, MINA CHUNG, Ordinary People, RE_RHEE, and TRIPLEROOT\" alt=\"(Clockwise from top left) Runway showcases by DUCKDIVE, RAIVE, VALOREN, MINA CHUNG, Ordinary People, RE_RHEE, and TRIPLEROOT\" \/><\/a><br \/><span>(Clockwise from top left) Runway showcases by DUCKDIVE, RAIVE, VALOREN, MINA CHUNG, Ordinary People, RE_RHEE, and TRIPLEROOT<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592102\/From_top__WE_DEM_BOYZ_H1_KEY_DJ_SURA_performing_2024.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592102\/From_top__WE_DEM_BOYZ_H1_KEY_DJ_SURA_performing_2024.jpg?p=medium600\" title=\"(From top) WE DEM BOYZ, H1-KEY, and DJ SURA performing at the 2024 Runway to Seoul event.\" alt=\"(From top) WE DEM BOYZ, H1-KEY, and DJ SURA performing at the 2024 Runway to Seoul event.\" \/><\/a><br \/><span>(From top) WE DEM BOYZ, H1-KEY, and DJ SURA performing at the 2024 Runway to Seoul event.<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592103\/The_event_highlights_include_captivating_finale_MINA_CHUNG_s_runway_show.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592103\/The_event_highlights_include_captivating_finale_MINA_CHUNG_s_runway_show.jpg?p=medium600\" title=\"The event highlights include the captivating finale of MINA CHUNG's runway show and an impressive view of the overall venue\" alt=\"The event highlights include the captivating finale of MINA CHUNG's runway show and an impressive view of the overall venue\" \/><\/a><br \/><span>The event highlights include the captivating finale of MINA CHUNG&#8217;s runway show and an impressive view of the overall venue<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592104\/The_enthusiasm_attendees_evident_seemingly_endless_lines_guests_queuing_entry.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592104\/The_enthusiasm_attendees_evident_seemingly_endless_lines_guests_queuing_entry.jpg?p=medium600\" title=\"The enthusiasm of attendees was evident in the seemingly endless lines, with guests queuing for entry to the Runway to Seoul event as well as for the multi-shop experience zones and the purchase of RTS limited-edition items.\" alt=\"The enthusiasm of attendees was evident in the seemingly endless lines, with guests queuing for entry to the Runway to Seoul event as well as for the multi-shop experience zones and the purchase of RTS limited-edition items.\" \/><\/a><br \/><span>The enthusiasm of attendees was evident in the seemingly endless lines, with guests queuing for entry to the Runway to Seoul event as well as for the multi-shop experience zones and the purchase of RTS limited-edition items.<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>","protected":false},"excerpt":{"rendered":"<p><!-- wp:html --><\/p>\n<p class=\"prntac\"><b>A Perfect Harmony of Fashion, Technology, and K-Pop \u2013 2024 Runway to Seoul Concludes with Great Success<\/b><\/p>\n<ul type=\"disc\">\n<li><b>Dynamic runway shows from leading\u00a0K-fashion brands including RAIVE, RE_RHEE, <span class=\"xn-person\">MINA CHUNG<\/span>, Ordinary People, VALOREN, TRIPLEROOT, and DUCKDIVE.<\/b><\/li>\n<li><b>Global campaign for\u00a0K-fashion live-streamed worldwide with renowned domestic and international influencers.<\/b><\/li>\n<li><b>Positioned as more than a fashion show \u2013 a global platform blending\u00a0K-culture and cutting-edge technology.<\/b><\/li>\n<\/ul>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">SEOUL, South Korea<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Jan. 8, 2025<\/span><\/span> \/PRNewswire\/ &#8212; The 2024 Runway to <span class=\"xn-location\">Seoul<\/span>, held at Dongdaemun Design Plaza (DDP), wrapped up amidst fervent enthusiasm. Now in its second year, the event celebrated a unique fusion of fashion, beauty, K-pop, and advanced technology, showcasing the global potential of K-culture. Over 2,500 attendees experienced the energy and possibilities of K-fashion.<\/p>\n<p><b>A Stage of Innovation and Creativity for K-Fashion<\/b><\/p>\n<p>Hosted at DDP, an iconic cultural landmark designed by world-renowned architect <span class=\"xn-person\">Zaha Hadid<\/span>, the event brought together fashion, art, and technology in a futuristic setting. The 2024 Runway to <span class=\"xn-location\">Seoul<\/span> delivered a creative platform like no other, seamlessly blending elements of culture and innovation.<\/p>\n<p>Notable international influencers, including Australian powerhouse <span class=\"xn-person\">Eunice Wani<\/span>, who boasts 15 million followers, and Mongolian influencer Dulguun Odkhuu, attended to amplify the global appeal of K-fashion. Beyond being spectators, they actively engaged with and shared the cultural fusion of K-fashion in real-time, connecting with audiences worldwide.<\/p>\n<p><b>Unique and Creative Runway Highlights<\/b><\/p>\n<p>This year&#8217;s runway featured seven prominent K-fashion brands, each captivating the audience with their innovative styles and performances. Returning participants <b><span class=\"xn-person\">MINA CHUNG<\/span><\/b> and <b>Ordinary People<\/b> were joined by newcomers <b>DUCKDIVE, VALOREN, TRIPLEROOT, RE_RHEE<\/b>, and <b>RAIVE<\/b>, all of whom brought their distinctive flair to the stage. <b>RE_RHEE<\/b> encapsulated the creative ethos of the Seongsu-dong fashion scene, while <b><span class=\"xn-person\">MINA CHUNG<\/span><\/b> presented bold interpretations of abstract Eastern aesthetics. <b>Ordinary People<\/b> charmed the audience with its understated yet emotive styles, widely admired by celebrities, and <b>VALOREN<\/b> offered a fresh take on deconstructivism, redefining it for modern men&#8217;s daily fashion.<\/p>\n<p><b>DUCKDIVE<\/b> opened the runway with its street-smart designs in collaboration with the I&#8217;AM dance crew. <b>TRIPLEROOT<\/b>, known for contemporary women&#8217;s fashion, partnered with K-Tigers dance crew for a vibrant performance. <b>RAIVE<\/b> closed the show with its debut fashion showcase, blending free-spirited vintage aesthetics with hip-hop dance crew HolyBang for a boundary-breaking finale.<\/p>\n<p>The 2024 Runway to <span class=\"xn-location\">Seoul<\/span> ended on a high note with performances by 4th-generation girl group H1-KEY, dance crew WE DEM BOYZ, and DJ SURA, leaving audiences with unforgettable memories and cementing the event as a hallmark celebration of K-fashion and culture.<\/p>\n<p><b>Exclusive Experiences and Collaborations<\/b><\/p>\n<p>The 2024 Runway to <span class=\"xn-location\">Seoul<\/span> also offered attendees the chance to engage directly with participating brands. Limited-edition collaborations with all seven brands were exclusively available through the platform KREAM, alongside RTS-branded merchandise, which sold out due to overwhelming demand.<\/p>\n<p>Renowned brands such as NARS, a luxury <span class=\"xn-location\">New York<\/span> cosmetics company, VILLA ERBATIUM, a Korean fragrance house, DAILYBEER, known for its craft beers, and photo booth brand MMT added to the vibrant atmosphere, providing unique and memorable experiences for influencers and attendees alike.<\/p>\n<p><b>K-Fashion and K-Culture Shine on the Global Stage<\/b><\/p>\n<p>Organized by the Seoul Business Agency (SBA) and WWD Korea, the event showcased the potential of K-fashion as a global platform integrating fashion, K-pop, and technology. Beyond a fashion show, it highlighted the diversity and depth of K-culture for an international audience.<\/p>\n<p><span class=\"xn-person\">Hyunwoo Kim<\/span>, CEO of SBA, stated, &#8220;Runway to <span class=\"xn-location\">Seoul<\/span> is a unique cultural festival born from the fusion of K-fashion, K-pop, and technology. It goes beyond being a fashion show, revealing the potential and creativity of K-fashion to the world, contributing to its strengthened presence in the global market.&#8221;<\/p>\n<p>A flagship program of SEOULCon, the global influencer expo organized by SBA, Runway to <span class=\"xn-location\">Seoul<\/span> attracted over 3,500 influencer teams from more than 50 countries, firmly establishing itself as a major global cultural festival.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592101\/Clockwise_top_left__Runway_showcases_DUCKDIVE_RAIVE_VALOREN_MINA_CHUNG.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592101\/Clockwise_top_left__Runway_showcases_DUCKDIVE_RAIVE_VALOREN_MINA_CHUNG.jpg?p=medium600\" title=\"(Clockwise from top left) Runway showcases by DUCKDIVE, RAIVE, VALOREN, MINA CHUNG, Ordinary People, RE_RHEE, and TRIPLEROOT\" alt=\"(Clockwise from top left) Runway showcases by DUCKDIVE, RAIVE, VALOREN, MINA CHUNG, Ordinary People, RE_RHEE, and TRIPLEROOT\" \/><\/a><br \/><span>(Clockwise from top left) Runway showcases by DUCKDIVE, RAIVE, VALOREN, MINA CHUNG, Ordinary People, RE_RHEE, and TRIPLEROOT<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592102\/From_top__WE_DEM_BOYZ_H1_KEY_DJ_SURA_performing_2024.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592102\/From_top__WE_DEM_BOYZ_H1_KEY_DJ_SURA_performing_2024.jpg?p=medium600\" title=\"(From top) WE DEM BOYZ, H1-KEY, and DJ SURA performing at the 2024 Runway to Seoul event.\" alt=\"(From top) WE DEM BOYZ, H1-KEY, and DJ SURA performing at the 2024 Runway to Seoul event.\" \/><\/a><br \/><span>(From top) WE DEM BOYZ, H1-KEY, and DJ SURA performing at the 2024 Runway to Seoul event.<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592103\/The_event_highlights_include_captivating_finale_MINA_CHUNG_s_runway_show.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592103\/The_event_highlights_include_captivating_finale_MINA_CHUNG_s_runway_show.jpg?p=medium600\" title=\"The event highlights include the captivating finale of MINA CHUNG's runway show and an impressive view of the overall venue\" alt=\"The event highlights include the captivating finale of MINA CHUNG's runway show and an impressive view of the overall venue\" \/><\/a><br \/><span>The event highlights include the captivating finale of MINA CHUNG&#8217;s runway show and an impressive view of the overall venue<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<p><a href=\"https:\/\/mma.prnasia.com\/media2\/2592104\/The_enthusiasm_attendees_evident_seemingly_endless_lines_guests_queuing_entry.html\" target=\"_blank\" rel=\"nofollow\"><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2592104\/The_enthusiasm_attendees_evident_seemingly_endless_lines_guests_queuing_entry.jpg?p=medium600\" title=\"The enthusiasm of attendees was evident in the seemingly endless lines, with guests queuing for entry to the Runway to Seoul event as well as for the multi-shop experience zones and the purchase of RTS limited-edition items.\" alt=\"The enthusiasm of attendees was evident in the seemingly endless lines, with guests queuing for entry to the Runway to Seoul event as well as for the multi-shop experience zones and the purchase of RTS limited-edition items.\" \/><\/a><br \/><span>The enthusiasm of attendees was evident in the seemingly endless lines, with guests queuing for entry to the Runway to Seoul event as well as for the multi-shop experience zones and the purchase of RTS limited-edition items.<\/span><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>\n<p><!-- \/wp:html --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-16312","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cision-pr-newswire","category-cision-pr-newswire-en"],"_links":{"self":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/16312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=16312"}],"version-history":[{"count":0,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=\/wp\/v2\/posts\/16312\/revisions"}],"wp:attachment":[{"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=16312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=16312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thaipropertynews.com\/feeds\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=16312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}