{"id":12925,"date":"2024-11-18T23:18:54","date_gmt":"2024-11-18T16:18:54","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=12925"},"modified":"2024-11-18T23:18:54","modified_gmt":"2024-11-18T16:18:54","slug":"moengage-is-a-strong-performer-in-q4-2024-analyst-report-on-cross-channel-marketing-hubs","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=12925","title":{"rendered":"MoEngage is a “Strong Performer” in Q4 2024 Analyst Report on Cross-Channel Marketing Hubs"},"content":{"rendered":"\n\n\n
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SAN FRANCISCO<\/span>, Nov. 19, 2024 \/PRNewswire\/ — MoEngage, the leading cross-channel customer engagement platform trusted by over 1,350 brands, has been recognized as a “Strong Performer” in The Forrester Wave\u2122: Cross-Channel Marketing Hubs, Q4 2024 report. MoEngage received the highest possible marks in innovation and roadmap, along with five other criteria.<\/span><\/p>\n

\n<\/div>\n

“Being recognized as a ‘Strong Performer’ is a validation for us of our efforts to help consumer brands adapt quickly to evolving customer expectations with real-time insights and personalized cross-channel communications,” said Raviteja Dodda<\/span>, Co-founder and CEO of MoEngage. “MoEngage is purpose-built for marketers who value agility over cumbersome complexity. Our AI Engine, Sherpa, is a powerful combination of Predictive and Generative AI that provides real-time insights into customer behavior and helps deliver personalized experiences across eleven channels.<\/span>“<\/p>\n

In the report, Forrester notes that MoEngage’s reference customers gave it the highest overall customer satisfaction rating and states that MoEngage suits marketers looking for a collaborative working relationship with an agile partner to help them implement their CCMH environment.<\/p>\n

Recently, MoEngage announced a native bidirectional integration with Salesforce CRM, becoming the first cross-channel marketing platform to do so. In addition, MoEngage launched Coupon management features and Connected Apps, a low-code framework to help marketers combine data from messaging channels, advertising and retargeting platforms, data warehouses, IVR, chatbots, and more.<\/p>\n

To learn more about the MoEngage platform and Forrester’s take on the CCMH market, access a complimentary copy of the Forrester Wave report here<\/a>.<\/u><\/p>\n

About MoEngage<\/p>\n

MoEngage is an insights-led customer engagement platform for consumer brands, that empowers marketers and product owners with AI-driven insights to create cross-channel experiences that customers love. Trusted by 1,350+ global consumer brands such as SoundCloud, Poshmark, Citi, Nestl\u00e9, Domino’s, McAfee, Samsung, 7-Eleven, Deutsche Telekom, and more, MoEngage powers personalized and seamless digital experiences. Consumer brands across 60 countries use\u00a0MoEngage to power digital experiences for over 1.8 billion customers every month.<\/p>\n

With offices in 13 countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.<\/p>\n

To learn more about MoEngage, visit www.moengage.com<\/a><\/u> or email hello@moengage.com<\/a><\/u>.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

<\/p>\n\n\n\n
\"\"<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

SAN FRANCISCO<\/span>, Nov. 19, 2024 \/PRNewswire\/ — MoEngage, the leading cross-channel customer engagement platform trusted by over 1,350 brands, has been recognized as a “Strong Performer” in The Forrester Wave\u2122: Cross-Channel Marketing Hubs, Q4 2024 report. MoEngage received the highest possible marks in innovation and roadmap, along with five other criteria.<\/span><\/p>\n

\n<\/div>\n

“Being recognized as a ‘Strong Performer’ is a validation for us of our efforts to help consumer brands adapt quickly to evolving customer expectations with real-time insights and personalized cross-channel communications,” said Raviteja Dodda<\/span>, Co-founder and CEO of MoEngage. “MoEngage is purpose-built for marketers who value agility over cumbersome complexity. Our AI Engine, Sherpa, is a powerful combination of Predictive and Generative AI that provides real-time insights into customer behavior and helps deliver personalized experiences across eleven channels.<\/span>“<\/p>\n

In the report, Forrester notes that MoEngage’s reference customers gave it the highest overall customer satisfaction rating and states that MoEngage suits marketers looking for a collaborative working relationship with an agile partner to help them implement their CCMH environment.<\/p>\n

Recently, MoEngage announced a native bidirectional integration with Salesforce CRM, becoming the first cross-channel marketing platform to do so. In addition, MoEngage launched Coupon management features and Connected Apps, a low-code framework to help marketers combine data from messaging channels, advertising and retargeting platforms, data warehouses, IVR, chatbots, and more.<\/p>\n

To learn more about the MoEngage platform and Forrester’s take on the CCMH market, access a complimentary copy of the Forrester Wave report here<\/a>.<\/u><\/p>\n

About MoEngage<\/p>\n

MoEngage is an insights-led customer engagement platform for consumer brands, that empowers marketers and product owners with AI-driven insights to create cross-channel experiences that customers love. Trusted by 1,350+ global consumer brands such as SoundCloud, Poshmark, Citi, Nestl\u00e9, Domino’s, McAfee, Samsung, 7-Eleven, Deutsche Telekom, and more, MoEngage powers personalized and seamless digital experiences. Consumer brands across 60 countries use\u00a0MoEngage to power digital experiences for over 1.8 billion customers every month.<\/p>\n

With offices in 13 countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.<\/p>\n

To learn more about MoEngage, visit www.moengage.com<\/a><\/u> or email hello@moengage.com<\/a><\/u>.<\/span><\/p>\n

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