{"id":10380,"date":"2024-10-11T21:37:58","date_gmt":"2024-10-11T14:37:58","guid":{"rendered":"https:\/\/thaipropertynews.com\/feeds\/?p=10380"},"modified":"2024-10-11T21:37:58","modified_gmt":"2024-10-11T14:37:58","slug":"thailand-episode-of-yilis-2024-online-tour-unveiling-cremos-success-story","status":"publish","type":"post","link":"https:\/\/thaipropertynews.com\/feeds\/?p=10380","title":{"rendered":"Thailand Episode of Yili’s 2024 Online Tour: Unveiling Cremo’s Success Story"},"content":{"rendered":"

BANGKOK<\/span><\/span>, Oct. 10, 2024<\/span><\/span> \/PRNewswire\/ — Yili’s 2024 Online Tour makes its second stop in Thailand<\/span>. Join us on a virtual journey through the Land of Smiles to discover the secrets behind Yili’s ice cream success story. In 2018, Yili acquired Chomthana, a local Thai ice cream company, marking its official entry into the Thai market. Today, Yili’s Thailand<\/span> and Indonesia<\/span> production bases serve as dual centers for its Southeast Asian network.<\/p>\n

\n<\/div>\n

True to its promise of “Yili means the best quality,” Yili Thailand has implemented a world-class quality management system across its entire value chain. By tapping into Yili’s global resources, Cremo has undergone a successful rebranding and achieved an impressive 16.5% average annual sales growth over the past three years. This growth has propelled Cremo to the forefront of the Thai ice cream market, making it the fast-growing ice cream brand in Thailand<\/span> and securing a top-three position by market share. Cremo has expanded its reach to 14 countries and regions, including Singapore<\/span>, Malaysia<\/span>, the United States<\/span>, France<\/span>, and Australia<\/span>.<\/p>\n

Yili Thailand has recently earned another prestigious accolade. The company was honored with the 2024 Quality Award by Thailand’s<\/span> Food and Drug Administration. It is the only Chinese-invested company to receive this honor this year. This marks the fifth consecutive year that Yili has won this award, once again demonstrating Yili’s globally leading quality management capabilities.<\/p>\n

During the Thailand<\/span> leg of the 2024 Online Tour, Yili collaborated with TODAY, a Thai online news outlet, and invited TODAY’s Editor-in-Chief, Noppatjak Attanon, to witness firsthand the quality behind Cremo ice cream. Through visits to Yili Thailand’s production facilities, R&D laboratories, and distribution partners, Attanon gained valuable insights into the factors contributing to Cremo’s success.<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

<\/p>\n

BANGKOK<\/span><\/span>, Oct. 10, 2024<\/span><\/span> \/PRNewswire\/ — Yili’s 2024 Online Tour makes its second stop in Thailand<\/span>. Join us on a virtual journey through the Land of Smiles to discover the secrets behind Yili’s ice cream success story. In 2018, Yili acquired Chomthana, a local Thai ice cream company, marking its official entry into the Thai market. Today, Yili’s Thailand<\/span> and Indonesia<\/span> production bases serve as dual centers for its Southeast Asian network.<\/p>\n

\n<\/div>\n

True to its promise of “Yili means the best quality,” Yili Thailand has implemented a world-class quality management system across its entire value chain. By tapping into Yili’s global resources, Cremo has undergone a successful rebranding and achieved an impressive 16.5% average annual sales growth over the past three years. This growth has propelled Cremo to the forefront of the Thai ice cream market, making it the fast-growing ice cream brand in Thailand<\/span> and securing a top-three position by market share. Cremo has expanded its reach to 14 countries and regions, including Singapore<\/span>, Malaysia<\/span>, the United States<\/span>, France<\/span>, and Australia<\/span>.<\/p>\n

Yili Thailand has recently earned another prestigious accolade. The company was honored with the 2024 Quality Award by Thailand’s<\/span> Food and Drug Administration. It is the only Chinese-invested company to receive this honor this year. This marks the fifth consecutive year that Yili has won this award, once again demonstrating Yili’s globally leading quality management capabilities.<\/p>\n

During the Thailand<\/span> leg of the 2024 Online Tour, Yili collaborated with TODAY, a Thai online news outlet, and invited TODAY’s Editor-in-Chief, Noppatjak Attanon, to witness firsthand the quality behind Cremo ice cream. Through visits to Yili Thailand’s production facilities, R&D laboratories, and distribution partners, Attanon gained valuable insights into the factors contributing to Cremo’s success.<\/p>\n

<\/div>\n

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